Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism

Friday, 20 February 2026 13:34:36

International applicants and their qualifications are accepted

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Overview

Overview

Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism


Develop your skills in creating engaging social media campaigns for the hospitality and tourism industry.


This program is designed for hospitality and tourism professionals who want to leverage social media to enhance their business and stay ahead of the competition.


Learn how to create effective social media strategies, manage online reputation, and analyze engagement metrics.


Understand the role of social media in customer service, event marketing, and destination branding.


Gain practical experience in social media marketing tools and platforms.


Enhance your career prospects and take your hospitality and tourism business to the next level.


Explore this exciting opportunity and discover how social media marketing can transform your business.

Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism is designed to equip students with the skills to leverage social media platforms for effective marketing in the hospitality and tourism industry. This course offers key benefits such as hands-on experience with social media tools, in-depth knowledge of digital marketing strategies, and the ability to analyze and interpret data. Upon completion, students can expect exciting career prospects in social media management, digital marketing, and related fields. Unique features of the course include a focus on industry-specific applications, guest lectures from industry experts, and a capstone project that showcases students' skills.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Social Media Marketing Fundamentals for Hospitality and Tourism
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• Understanding Customer Behavior in Social Media
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• Content Creation and Strategy for Social Media
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• Social Media Analytics and Performance Measurement
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• Influencer Marketing and Partnerships in Social Media
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• Social Media Advertising and Paid Promotion
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• Crisis Management and Reputation in Social Media
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• Social Media Law and Ethics for Hospitality and Tourism
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• Measuring ROI and Return on Investment in Social Media
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• Advanced Social Media Marketing Techniques for Hospitality and Tourism

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism

The Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism is a specialized program designed to equip students with the skills and knowledge required to succeed in the social media marketing industry within the hospitality and tourism sector. This program focuses on teaching students how to leverage social media platforms to promote hospitality and tourism businesses, increase brand awareness, and drive customer engagement. Through a combination of theoretical and practical learning, students will gain a deep understanding of social media marketing strategies, including content creation, paid advertising, and analytics. Upon completion of the program, students can expect to achieve the following learning outcomes: develop a comprehensive understanding of social media marketing principles and practices; create effective social media campaigns that drive business results; analyze and interpret social media data to inform marketing decisions; and apply social media marketing skills to real-world hospitality and tourism businesses. The duration of the Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism typically takes one year to complete, with classes held on a part-time basis to accommodate students with work or other commitments. This flexible learning schedule allows students to balance their academic responsibilities with their professional obligations. The program is highly relevant to the hospitality and tourism industry, which is increasingly reliant on social media marketing to reach customers and promote its products and services. By graduating with a certificate in social media marketing, students can secure entry-level positions in social media marketing roles or pursue further education and career advancement opportunities in this field. Graduates of the Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism can expect to find employment opportunities in social media marketing roles within hospitality and tourism businesses, as well as in related industries such as event management and tourism development. With its focus on social media marketing, this program provides students with a competitive edge in the job market and sets them up for success in a rapidly evolving industry.

Why this course?

The significance of Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism cannot be overstated in today's market. With the rise of digital platforms, the hospitality and tourism industry has become increasingly reliant on social media to reach customers and promote their services. According to a survey by the UK's Office for National Statistics (ONS), the tourism industry in the UK generated £139 billion in exports in 2020, with social media playing a crucial role in this growth.
Year Social Media Engagement
2018 12.4%
2019 15.6%
2020 18.2%
In today's digital landscape, a strong online presence is essential for hospitality and tourism businesses to stay competitive. The Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism provides learners with the skills and knowledge needed to create and implement effective social media strategies, driving business growth and customer engagement.

Who should enrol in Undergraduate Certificate in Social Media Marketing in Hospitality and Tourism?

Social Media Marketing in Hospitality and Tourism is ideal for
young professionals in the UK, particularly those
between 18 and 30 years old who are looking to kick-start
their careers in the tourism industry and want to develop skills in social media marketing
to stay ahead of the competition and increase their employability in the UK job market
with a focus on digital marketing and the hospitality and tourism sector