Undergraduate Certificate in Services Marketing

Monday, 16 February 2026 07:32:24

International applicants and their qualifications are accepted

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Overview

Overview

Services Marketing

is a vital component of any business, focusing on the delivery of intangible products and experiences.

This Undergraduate Certificate in Services Marketing is designed for individuals seeking to understand the principles and practices of delivering exceptional customer experiences.

By studying services marketing, learners will gain a comprehensive understanding of how to analyze customer needs, develop effective marketing strategies, and create memorable brand experiences.

Some key areas of focus include market research, branding, and relationship management.

With this certificate, learners can enhance their career prospects in industries such as hospitality, finance, and healthcare.

If you're interested in exploring the world of services marketing, start your journey today and discover how you can deliver exceptional customer experiences.

Services Marketing is a dynamic and innovative field that offers a wide range of career opportunities. Our Undergraduate Certificate in Services Marketing program is designed to equip you with the skills and knowledge needed to succeed in this exciting industry. You will gain a deep understanding of the principles and practices of services marketing, including market research, branding, and customer relationship management. With Services Marketing expertise, you can expect career prospects in various sectors, including hospitality, healthcare, and finance. Unique features of the course include a focus on experiential learning and industry partnerships, providing you with real-world experience and connections.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Services Marketing Strategy
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• Customer Relationship Management
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• Brand Management in Services
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• Service Quality Management
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• Market Research for Services
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• Pricing Strategies for Services
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• International Services Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Services Marketing

The Undergraduate Certificate in Services Marketing is a specialized program designed to equip students with the knowledge and skills required to succeed in the services marketing industry.
This program focuses on the marketing of intangible services, such as financial services, healthcare, and hospitality, which are increasingly becoming a significant part of the global economy.
Through a combination of theoretical and practical courses, students will learn about the marketing mix, customer service, branding, and market research, among other essential topics.
The learning outcomes of this program include the ability to analyze customer needs, develop effective marketing strategies, and create innovative solutions to meet customer demands.
The duration of the Undergraduate Certificate in Services Marketing typically ranges from one to two semesters, depending on the institution and the student's academic background.
The program is highly relevant to the services industry, which is expected to continue growing in the coming years.
Many organizations, including banks, healthcare providers, and hospitality companies, require professionals with expertise in services marketing to manage their customer relationships and drive business growth.
Graduates of this program can pursue careers in services marketing, customer service management, brand management, and market research, among other roles.
The Undergraduate Certificate in Services Marketing is an excellent choice for students who want to launch their careers in the services industry or advance their existing careers with specialized knowledge and skills.
By completing this program, students will gain a competitive edge in the job market and be well-equipped to succeed in the fast-paced and dynamic services marketing industry.

Why this course?

Undergraduate Certificate in Services Marketing is highly significant in today's market, where services are increasingly becoming a key driver of business growth. According to a report by the Centre for Retail Research, the UK retail industry is expected to reach £3.9 trillion by 2025, with services accounting for over 80% of this total.
Year Services Market Share
2015 78.1%
2020 81.3%
2025 (forecast) 83.5%

Who should enrol in Undergraduate Certificate in Services Marketing?

Ideal Audience for Undergraduate Certificate in Services Marketing Are you a recent graduate looking to kick-start your career in the dynamic services marketing industry?
Demographics: Typically, our students are UK-based, aged 18-25, with a strong interest in business and marketing. According to the Higher Education Statistics Agency (HESA), in 2020, there were over 270,000 students studying for a business-related qualification in the UK.
Career Goals: Our students aim to pursue careers in services marketing, such as brand management, market research, and customer experience. The Chartered Institute of Marketing (CIM) reports that the demand for marketing professionals is expected to grow by 10% annually in the UK until 2025.
Academic Background: Typically, our students have a strong foundation in business and marketing principles, with some prior experience in related fields. A-levels or equivalent qualifications in subjects like business studies, marketing, or psychology are often preferred.
Skills and Interests: Our students are motivated by a desire to develop skills in areas like market research, brand management, and customer experience. They are also interested in staying up-to-date with the latest industry trends and technologies.