Undergraduate Certificate in Service Marketing

Sunday, 15 February 2026 19:43:51

International applicants and their qualifications are accepted

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Overview

Overview

Service Marketing

is a vital component of modern business, focusing on the exchange of value between organizations and their customers. This service-based approach recognizes that customers are not just passive recipients of goods but active participants in the creation of value.

Understand the principles of service marketing and its applications in various industries, including hospitality, healthcare, and finance.

Develop skills in service quality management, customer relationship management, and market research to drive business growth and customer satisfaction.

Learn from industry experts and apply theoretical concepts to real-world scenarios, gaining practical experience in service marketing strategies and tactics.

Enhance your career prospects in service-related fields, such as management, marketing, and operations.

Take the first step towards a rewarding career in service marketing and explore this undergraduate certificate program today!

Service Marketing is the backbone of any successful business, and our Undergraduate Certificate in Service Marketing will equip you with the skills to excel in this field. By focusing on the service delivery process, you'll learn how to create memorable customer experiences, drive loyalty, and increase revenue. With a strong emphasis on marketing strategy and operations management, you'll be able to analyze customer needs, develop effective marketing campaigns, and implement efficient operational systems. Graduates of this course can look forward to career opportunities in various industries, including hospitality, healthcare, and finance.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Marketing Research Methods •
• Consumer Behavior and Segmentation •
• Service Quality Management •
• Brand Management and Positioning •
• Pricing Strategies in Service Marketing •
• Marketing Communications in Services •
• Relationship Marketing and Customer Retention •
• Service Operations Management •
• International Service Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Service Marketing

The Undergraduate Certificate in Service Marketing is a specialized program designed to equip students with the knowledge and skills required to succeed in the service marketing industry.
This program focuses on the development of service marketing strategies, including market research, brand management, and customer relationship management.
By the end of the program, students will be able to analyze complex service marketing problems, develop effective solutions, and implement them in real-world settings.
The learning outcomes of this program include the ability to design and implement service marketing campaigns, manage service quality, and evaluate the effectiveness of service marketing strategies.
The duration of the Undergraduate Certificate in Service Marketing varies depending on the institution, but it typically takes one year to complete.
The program is designed to be flexible, allowing students to balance academic responsibilities with work or other commitments.
The Undergraduate Certificate in Service Marketing is highly relevant to the service industry, which is a significant sector in many economies.
Service marketing professionals can work in a variety of roles, including marketing manager, brand manager, and customer experience manager.
The skills and knowledge gained through this program can be applied in a range of industries, including hospitality, healthcare, and finance.
Graduates of the Undergraduate Certificate in Service Marketing can expect to secure employment in entry-level positions or pursue further education and career advancement.
The program is taught by experienced academics and industry professionals, providing students with a comprehensive understanding of service marketing principles and practices.
The Undergraduate Certificate in Service Marketing is a great option for students who want to gain a specialized knowledge of service marketing and launch a successful career in this field.

Why this course?

Service marketing plays a vital role in today's market, with the UK being no exception. According to a report by the Centre for Retail Research, the UK retail industry is expected to reach £3.9 trillion by 2025, with service-based businesses accounting for a significant portion of this growth. A service marketing undergraduate certificate can equip learners with the necessary skills to succeed in this dynamic industry.
Service Marketing Trends Statistics
Experiential Marketing 71% of UK consumers prefer to engage with brands that offer memorable experiences (Source: Eventbrite)
Digital Marketing The UK digital marketing industry is projected to reach £12.8 billion by 2025, with service-based businesses driving growth (Source: Digital Marketing Institute)
Sustainability 85% of UK consumers consider sustainability when making purchasing decisions, with service-based businesses playing a key role in promoting eco-friendly practices (Source: Nielsen)

Who should enrol in Undergraduate Certificate in Service Marketing ?

Service Marketing Ideal Audience
Recent graduates in business, marketing, or a related field Individuals seeking to kick-start their careers in the service sector, with a focus on the UK's growing service-based economy. According to a report by the Chartered Institute of Marketing, the service sector accounts for over 80% of the UK's GDP, with employment opportunities in areas like customer service, account management, and business development.
Aspiring professionals looking to gain practical skills in service marketing Those interested in understanding the principles of service marketing, including customer experience, relationship marketing, and service quality management. The course is designed to equip learners with the knowledge and skills required to succeed in the service sector, with a focus on the latest industry trends and best practices.
Career changers looking to transition into a service-based role Individuals from diverse backgrounds who want to leverage their skills and experience to transition into a service-based career. The course provides a flexible and supportive learning environment, allowing learners to develop the skills and confidence needed to succeed in the service sector.