Undergraduate Certificate in Programmatic Advertising in Marketing

Sunday, 13 July 2025 06:48:18

International applicants and their qualifications are accepted

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Overview

Overview

Our Undergraduate Certificate in Programmatic Advertising in Marketing is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course provides flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.
Through a comprehensive curriculum, students will gain a deep understanding of programmatic advertising strategies, tools, and techniques.
With no case studies or practicals involved, this program focuses on theoretical concepts and practical applications, ensuring that graduates are well-prepared to excel in the fast-paced world of digital marketing.
Join us and take the first step towards a successful career in programmatic advertising!

Discover the power of data-driven marketing with our Undergraduate Certificate in Programmatic Advertising in Marketing. This dynamic program equips students with the skills to navigate the ever-evolving digital landscape and harness the potential of programmatic advertising. Learn how to optimize campaigns, target specific audiences, and maximize ROI through real-time bidding and automated ad buying. Dive into the world of ad exchanges, demand-side platforms, and data management platforms to elevate your marketing strategies. With hands-on experience and expert guidance, you'll be ready to drive results and stay ahead of the competition in the fast-paced world of digital marketing.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Programmatic Advertising
• Digital Marketing Fundamentals
• Data Analytics for Marketing
• Programmatic Advertising Platforms
• Targeting and Segmentation Strategies
• Ad Creative and Copywriting
• Campaign Optimization and Performance Measurement
• Programmatic Advertising Trends and Innovations
• Ethics and Compliance in Programmatic Advertising
• Capstone Project: Programmatic Advertising Campaign Execution

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Programmatic Advertising Specialist
Digital Marketing Analyst
Media Buying Coordinator
Ad Operations Manager
Marketing Automation Specialist
Online Advertising Manager

Key facts about Undergraduate Certificate in Programmatic Advertising in Marketing

- Gain expertise in programmatic advertising strategies and tools
- Learn to optimize digital marketing campaigns through data-driven decision-making
- Understand the role of programmatic advertising in the marketing landscape
- Develop skills in audience targeting, ad buying, and campaign analysis
- Acquire knowledge of real-time bidding, ad exchanges, and ad networks
- Industry-relevant curriculum designed by marketing professionals
- Hands-on experience with industry-standard tools and platforms
- Practical projects to apply theoretical knowledge in real-world scenarios
- Networking opportunities with industry experts and peers
- Flexible online format for working professionals seeking career advancement
- Enhance your marketing skills and stay competitive in the digital marketing field.

Why this course?

An Undergraduate Certificate in Programmatic Advertising in Marketing is crucial in meeting the growing industry demand for professionals with specialized skills in digital advertising. In the UK, the digital advertising market is projected to reach £15.3 billion by 2023, highlighting the need for trained individuals in programmatic advertising. According to a recent survey, 78% of UK marketers believe that programmatic advertising is important for their overall marketing strategy. Additionally, 65% of UK advertisers plan to increase their programmatic ad spend in the next year, indicating a strong demand for professionals with expertise in this area. The certificate provides students with practical knowledge and hands-on experience in using programmatic advertising tools and platforms, making them highly sought after by employers in the marketing industry. By completing this program, individuals can enhance their career prospects and secure lucrative job opportunities in the fast-growing field of digital advertising.
Digital Advertising Market Projection £15.3 billion by 2023
UK Marketers Importance of Programmatic Advertising 78%
UK Advertisers Planning to Increase Programmatic Ad Spend 65%

Who should enrol in Undergraduate Certificate in Programmatic Advertising in Marketing?

This course is designed for individuals who are looking to enhance their skills in programmatic advertising within the marketing industry. Whether you are a marketing professional seeking to stay ahead of the curve or a student looking to specialize in digital advertising, this certificate program is tailored to meet your needs.

Marketing Professionals Stay competitive in the ever-evolving marketing landscape with programmatic advertising skills.
Students Specialize in digital advertising to prepare for a career in the fast-growing marketing industry.

According to a study by eMarketer, programmatic advertising spending in the UK is projected to reach £5.81 billion in 2021, highlighting the increasing demand for professionals with expertise in this field. By enrolling in this certificate program, you will gain the knowledge and practical skills needed to excel in programmatic advertising and make a significant impact in the marketing industry.