Undergraduate Certificate in Principles of Extended Marketing Mix

Monday, 22 September 2025 17:22:48

International applicants and their qualifications are accepted

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Overview

Overview

The Extended Marketing Mix is a fundamental concept in marketing that has gained significant attention in recent years.

Understand the principles of the Extended Marketing Mix and how it can be applied to various business contexts.

This Undergraduate Certificate program is designed for individuals who want to develop a deeper understanding of the Extended Marketing Mix and its role in shaping marketing strategies.

Learn from industry experts and gain practical knowledge on how to analyze and implement the Extended Marketing Mix in real-world scenarios.

Develop your skills in marketing research, analysis, and strategy development, and enhance your career prospects in the marketing field.

Take the first step towards a successful marketing career and explore this Undergraduate Certificate program today.

Marketing professionals seeking to enhance their skills in the Extended Marketing Mix can benefit from our Undergraduate Certificate in Principles of Extended Marketing Mix. This course offers practical knowledge of marketing strategies, enabling students to develop effective marketing plans. By studying the Extended Marketing Mix, students will gain a deeper understanding of how to analyze customer needs, create targeted marketing campaigns, and measure their impact. With career prospects in high demand, this certificate can lead to roles in marketing management, brand management, and more. Unique features include interactive case studies and industry expert guest lectures.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Market Research and Analysis •
• Branding and Positioning •
• Product Development and Life Cycle •
• Pricing Strategies and Tactics •
• Advertising and Promotional Mix •
• Sales Promotion and Incentives •
• Digital Marketing and E-commerce •
• Customer Relationship Management •
• International Marketing and Globalization

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

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Career path

Key facts about Undergraduate Certificate in Principles of Extended Marketing Mix

The Undergraduate Certificate in Principles of Extended Marketing Mix is a specialized program designed to equip students with the fundamental knowledge and skills required to excel in the marketing field.
This certificate program focuses on the extended marketing mix, which includes the 4 Ps of marketing (product, price, place, and promotion) as well as other key elements such as people, process, and physical evidence.
Upon completion of the program, students will be able to analyze complex marketing problems, develop effective marketing strategies, and implement them in real-world settings.
The duration of the Undergraduate Certificate in Principles of Extended Marketing Mix is typically one year, although this may vary depending on the institution and the student's prior experience.
The program is highly relevant to the marketing industry, as it provides students with a solid foundation in the principles of extended marketing mix.
Graduates of this program can pursue careers in various marketing roles, such as marketing manager, brand manager, or market research analyst.
The skills and knowledge gained through this program are also transferable to other fields, such as business, management, and entrepreneurship.
Overall, the Undergraduate Certificate in Principles of Extended Marketing Mix is an excellent choice for students who want to launch a career in marketing or advance their existing marketing skills.

Why this course?

The Undergraduate Certificate in Principles of Extended Marketing Mix is a highly relevant and in-demand qualification in today's market. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK believe that the ability to adapt to changing market conditions is crucial for success (Source: CIM, 2020). This highlights the importance of understanding the extended marketing mix, which includes factors such as market research, segmentation, targeting, and positioning.
Year Number of Marketers
2018 45,000
2019 50,000
2020 55,000
2021 60,000
2022 65,000

Who should enrol in Undergraduate Certificate in Principles of Extended Marketing Mix ?

Ideal Audience for Undergraduate Certificate in Principles of Extended Marketing Mix Marketing professionals, aspiring marketers, and business students in the UK looking to enhance their skills in extended marketing mix are the primary target audience for this course.
Key Characteristics: Individuals with a passion for marketing, those seeking to transition into a marketing role, and those looking to upskill in areas such as digital marketing, brand management, and market research.
UK-Specific Statistics: According to a report by the Chartered Institute of Marketing, the UK marketing industry is projected to grow by 4.5% annually, creating over 100,000 new job opportunities by 2025. With the rise of e-commerce, businesses in the UK need professionals who can effectively implement the extended marketing mix.
Learning Outcomes: Upon completion of the course, learners will be able to analyze and apply the principles of the extended marketing mix, develop effective marketing strategies, and evaluate the impact of marketing decisions on business performance.