Undergraduate Certificate in Online Marketing Fundamentals

Wednesday, 18 February 2026 01:38:18

International applicants and their qualifications are accepted

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Overview

Overview

Online Marketing Fundamentals

is designed for individuals seeking to understand the basics of digital marketing. This course is ideal for those new to the field, aiming to equip learners with essential knowledge of online marketing principles and strategies.

Some key concepts covered include search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, and email marketing.

Understand how to create effective online campaigns and analyze their performance using data-driven insights. This course provides a solid foundation for further study in specialized areas of online marketing.

By the end of this program, learners will be able to apply their knowledge to real-world marketing scenarios, making them more competitive in the job market.

Take the first step towards a career in online marketing and explore the Online Marketing Fundamentals course today!

Online Marketing Fundamentals is the perfect starting point for anyone looking to kickstart their career in digital marketing. This undergraduate certificate program teaches you the essential skills to succeed in the online marketing world, including digital marketing strategies, social media marketing, and SEO techniques. With this course, you'll gain a solid understanding of how to create and execute effective online marketing campaigns, analyze data, and measure results. Upon completion, you'll be equipped with the knowledge to pursue a range of career opportunities in online marketing, including roles in social media management, content creation, and more.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Digital Marketing Strategy
• Search Engine Optimization (SEO)
• Pay-Per-Click (PPC) Advertising
• Social Media Marketing
• Email Marketing
• Content Marketing
• Data Analysis and Interpretation
• Customer Relationship Management (CRM)
• Online Analytics and Reporting
• Digital Measurement and Evaluation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Online Marketing Fundamentals

The Undergraduate Certificate in Online Marketing Fundamentals is a comprehensive program designed to equip students with the essential skills and knowledge required to succeed in the online marketing industry.
This program focuses on teaching students the fundamentals of online marketing, including digital marketing strategies, social media marketing, email marketing, and search engine optimization (SEO).
Upon completion of the program, students will be able to analyze data, create effective online marketing campaigns, and measure their success.
The duration of the program is typically 6-12 months, depending on the institution and the student's prior experience.
The Undergraduate Certificate in Online Marketing Fundamentals is highly relevant to the current job market, with many employers seeking candidates with online marketing skills.
The program is designed to be completed online, making it accessible to students from all over the world.
The learning outcomes of the program include the ability to develop and implement online marketing strategies, analyze data to inform marketing decisions, and create effective online content.
The program is also designed to provide students with the skills and knowledge required to work in a variety of online marketing roles, including digital marketing specialist, social media manager, and SEO specialist.
Overall, the Undergraduate Certificate in Online Marketing Fundamentals is an excellent choice for students looking to launch or advance their careers in online marketing.
The program's focus on digital marketing strategies, social media marketing, and SEO makes it an ideal choice for students who want to succeed in the online marketing industry.
By completing the Undergraduate Certificate in Online Marketing Fundamentals, students will gain a solid understanding of online marketing principles and be well-equipped to succeed in this rapidly evolving field.

Why this course?

Online marketing has become an essential skill for professionals in the UK, with 71% of businesses using digital marketing as a key growth strategy (Source: Google Analytics). The demand for online marketing professionals is expected to rise by 10% annually, making it a highly sought-after skillset. To stay competitive, individuals can acquire an Undergraduate Certificate in Online Marketing Fundamentals, which covers the latest trends and technologies in digital marketing. This certification is particularly relevant in today's market, where 63% of marketers believe that data-driven decision-making is crucial for success (Source: Econsultancy). Here's a table highlighting the growth of online marketing in the UK:
Year Online Marketing Spend
2015 £2.1 billion
2020 £12.8 billion
2025 (projected) £24.5 billion

Who should enrol in Undergraduate Certificate in Online Marketing Fundamentals ?

Ideal Audience for Undergraduate Certificate in Online Marketing Fundamentals Are you a UK-based student looking to kickstart your career in digital marketing? Do you want to gain the skills and knowledge needed to succeed in the online marketing industry? If so, this certificate program is perfect for you.
Key Characteristics: You are a recent graduate or someone looking to transition into a career in online marketing. You have a basic understanding of marketing principles and are eager to learn about online marketing strategies, social media marketing, email marketing, and more. You are based in the UK and are looking for a flexible online learning solution that fits around your work or study commitments.
Target Audience Statistics: According to a report by the Chartered Institute of Marketing, the UK digital marketing industry is expected to grow by 10.3% annually, creating over 30,000 new job opportunities by 2025. With the rise of e-commerce and social media, the demand for skilled online marketers is on the rise. By completing this certificate program, you can increase your chances of securing a job in this exciting and fast-paced industry.
Ideal Learners: You are a motivated and self-directed learner who is eager to learn about online marketing fundamentals. You have a basic understanding of marketing principles and are looking to build on this knowledge. You are based in the UK and are looking for a flexible online learning solution that fits around your work or study commitments. You are looking to gain the skills and knowledge needed to succeed in the online marketing industry and are willing to put in the effort to achieve your goals.