Undergraduate Certificate in Media Strategy and Planning

Friday, 29 August 2025 02:11:35

International applicants and their qualifications are accepted

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Overview

Overview

Media Strategy and Planning

is designed for aspiring professionals seeking to understand the art of creating effective media campaigns. This course helps learners develop a solid foundation in media strategy and planning, enabling them to analyze market trends, set goals, and allocate resources efficiently.

By studying media strategy and planning, learners will gain a deeper understanding of how to craft compelling messages, measure campaign success, and adapt to changing market conditions.

Some key concepts covered in the course include media planning, budgeting, and execution, as well as the role of data analysis in informing media strategy.

Whether you're looking to launch a new product, promote a service, or simply stay ahead of the competition, media strategy and planning is essential.

Take the first step towards a successful media career by exploring our Undergraduate Certificate in Media Strategy and Planning. Discover how to create campaigns that drive real results and take your career to the next level.

Media Strategy and Planning is the backbone of any successful marketing campaign. Our Undergraduate Certificate in Media Strategy and Planning equips you with the skills to develop and execute effective media plans that drive business results. By learning from industry experts, you'll gain a deep understanding of media trends, consumer behavior, and data-driven decision making. With this course, you'll be able to analyze media channels, create targeted campaigns, and measure their impact. Career prospects are vast, with opportunities in advertising, digital marketing, and media buying. Upon completion, you'll be equipped to take on roles such as Media Planner, Digital Marketing Specialist, or Brand Manager.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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Media Planning and Budgeting •
Media Research and Analysis •
Media Audiences and Consumer Behaviour •
Digital Media Strategy •
Content Creation and Distribution •
Media Law and Ethics •
Media Measurement and Evaluation •
Brand Identity and Positioning •
Media Planning Tools and Software •
Global Media Trends and Developments

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Media Strategy and Planning

The Undergraduate Certificate in Media Strategy and Planning is a specialized program designed to equip students with the skills and knowledge required to succeed in the media industry.
This program focuses on teaching students how to develop and implement effective media strategies, analyze media trends, and create media plans that drive business results.
Through a combination of theoretical foundations and practical applications, students will learn how to apply media strategy and planning principles to real-world problems, making them highly sought after by employers in the industry.
Upon completion of the program, students will be able to demonstrate their ability to analyze media trends, develop media strategies, and create media plans that meet business objectives, making them well-positioned for careers in media buying, planning, and management.
The program is designed to be completed in a short period of time, typically one year, and is ideal for students who want to gain a specialized skillset in media strategy and planning without committing to a full degree program.
The Undergraduate Certificate in Media Strategy and Planning is highly relevant to the current media landscape, where digital media continues to play an increasingly important role in the way businesses reach their target audiences.
As a result, graduates of this program will be well-equipped to work in a variety of roles, including media planner, media buyer, digital marketing specialist, and more, and will have a strong foundation in the skills and knowledge required to succeed in the media industry.
The program is taught by industry experts who have extensive experience in media strategy and planning, and will provide students with access to industry connections and job opportunities, making it an excellent choice for students who want to launch their careers in the media industry.
Overall, the Undergraduate Certificate in Media Strategy and Planning is a valuable and relevant program that will provide students with the skills and knowledge required to succeed in the media industry, and will set them up for success in a variety of roles.

Why this course?

Media Strategy and Planning is a crucial skillset in today's digital landscape, with the UK's media industry valued at over £230 billion (Source: PwC, 2020). As the demand for effective media planning and strategy continues to grow, a Undergraduate Certificate in Media Strategy and Planning can provide learners with the necessary skills to succeed in this field.
UK Media Industry Value (£bn) Growth Rate (%)
230 3.5
Source: PwC, 2020 Source: PwC, 2020

Who should enrol in Undergraduate Certificate in Media Strategy and Planning ?

Ideal Audience for Undergraduate Certificate in Media Strategy and Planning Are you a creative and ambitious individual looking to kickstart a career in the dynamic world of media and advertising? Do you have a passion for understanding consumer behavior and developing effective marketing campaigns? If so, this course is perfect for you.
Key Characteristics: You should be a motivated and results-driven individual with a strong interest in media, marketing, and communication. You may have a background in marketing, advertising, or a related field, or be looking to transition into a new career. In the UK, the demand for media professionals is high, with the Advertising Association predicting a 10% increase in job vacancies by 2025.
Ideal Background: A degree in marketing, advertising, or a related field is not necessarily required, but a strong understanding of media and communication principles is essential. You should have a good understanding of statistics, data analysis, and problem-solving skills, as well as excellent written and verbal communication skills.
Career Opportunities: Graduates of this course can pursue a range of career paths, including media planning and buying, digital marketing, brand management, and content creation. In the UK, the average salary for a media planner is around £35,000 per year, with opportunities for career progression and salary increases.