Undergraduate Certificate in Marketing Analytics

Saturday, 14 February 2026 19:33:28

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Analytics

is a vital skill in today's data-driven business landscape.

Understand how to collect, analyze, and interpret complex data to inform marketing strategies and drive business growth.

Designed for aspiring marketers and business professionals, this certificate program equips learners with the tools and techniques needed to succeed in the field.

Gain hands-on experience with data visualization tools, statistical modeling, and machine learning algorithms to make data-driven decisions.

Develop a strong foundation in marketing principles, including market research, segmentation, targeting, and positioning.

Enhance your career prospects and stay ahead of the curve in the rapidly evolving marketing landscape.

Explore the Undergraduate Certificate in Marketing Analytics and discover how to unlock the full potential of your data.

Marketing Analytics is a vital skill in today's data-driven business landscape. This Undergraduate Certificate program equips you with the tools to extract insights from complex data sets, making informed decisions that drive business growth. With Marketing Analytics, you'll learn to analyze customer behavior, optimize marketing campaigns, and measure ROI. Key benefits include data-driven decision-making and career opportunities in top companies. Unique features include a focus on machine learning and data visualization tools. Upon completion, you'll be ready to take on roles such as Marketing Analyst, Business Intelligence Analyst, or Data Scientist.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Data Mining for Marketing Analytics •
• Marketing Research Methods •
• Statistical Analysis for Business Decision Making •
• Data Visualization Techniques •
• Predictive Modeling in Marketing •
• Customer Segmentation and Profiling •
• Web Analytics and Digital Marketing Metrics •
• Marketing Mix Modeling •
• Big Data Analytics for Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Marketing Analytics

The Undergraduate Certificate in Marketing Analytics is a specialized program designed to equip students with the skills and knowledge required to succeed in the field of marketing analytics.
This program focuses on teaching students how to collect, analyze, and interpret large data sets to gain insights that can inform business decisions.
Learning outcomes of the program include the ability to design and implement data-driven marketing strategies, analyze customer behavior, and measure the effectiveness of marketing campaigns.
The duration of the program is typically one year, although this can vary depending on the institution and the student's prior experience.
The Undergraduate Certificate in Marketing Analytics is highly relevant to the marketing industry, as companies are increasingly relying on data-driven decision making to stay competitive.
Marketing professionals who complete this program can expect to be in high demand, as companies seek to hire individuals who can help them make data-driven decisions.
The skills and knowledge gained through this program can be applied to a variety of roles, including marketing analyst, business analyst, and data scientist.
Graduates of the program can expect to earn a salary range of $60,000 to $100,000 per year, depending on their level of experience and the industry in which they work.
Overall, the Undergraduate Certificate in Marketing Analytics is a valuable program for individuals who are interested in pursuing a career in marketing analytics.

Why this course?

The significance of an Undergraduate Certificate in Marketing Analytics cannot be overstated in today's data-driven market. According to a report by the Chartered Institute of Marketing, 85% of marketers in the UK consider data analysis to be a key skill for success (Source: CIM, 2020). This highlights the growing demand for professionals who can collect, analyze, and interpret large data sets to inform marketing strategies. | Year | Number of Marketers in the UK | Percentage of Marketers Using Data Analysis | | --- | --- | --- | | 2019 | 1.3 million | 60% | | 2020 | 1.4 million | 65% | | 2021 | 1.5 million | 70% |

Who should enrol in Undergraduate Certificate in Marketing Analytics?

Ideal Audience for Undergraduate Certificate in Marketing Analytics Marketing professionals, data analysts, and business students seeking to upskill in data-driven decision making, with a focus on the UK's growing demand for marketing analytics talent, where 70% of marketers believe data analysis is crucial to their role, and 60% of businesses in the UK are investing in data analytics to drive growth.
Key Characteristics: Professionals with a strong interest in marketing, data analysis, and business, looking to enhance their skills in data visualization, statistical modeling, and machine learning, with a minimum of a Level 3 qualification in a relevant subject, and a strong understanding of marketing principles and practices.
Career Goals: To secure a role in marketing analytics, data science, or business intelligence, with a salary range of £35,000-£60,000 per annum, and opportunities for career progression in industries such as finance, retail, and healthcare.
Prerequisites: No prior experience is required, but a strong foundation in mathematics, statistics, and computer science is beneficial, with a minimum of GCSEs in English and maths, and a willingness to learn and adapt to new technologies and tools.