Undergraduate Certificate in Google Analytics for Marketers

Monday, 28 July 2025 15:16:58

International applicants and their qualifications are accepted

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Overview

Overview

Our Undergraduate Certificate in Google Analytics for Marketers is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course provides flexibility and accessibility for students worldwide, allowing them to gain expertise in Google Analytics without the need for case studies or practicals. Whether you're a marketing professional looking to enhance your skills or a student interested in digital marketing, this program offers a comprehensive understanding of analytics tools and techniques. Join us and take the first step towards mastering Google Analytics for effective marketing strategies.

Unlock the power of data-driven marketing with our Undergraduate Certificate in Google Analytics for Marketers. Dive deep into the world of digital analytics and learn how to harness the insights provided by Google Analytics to optimize your marketing strategies. From tracking website traffic to measuring campaign performance, this course will equip you with the skills needed to make informed decisions and drive results. Gain hands-on experience with real-world case studies and practical exercises, and emerge as a proficient Google Analytics user. Take the first step towards becoming a data-savvy marketer and stay ahead of the competition in today's digital landscape.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Google Analytics • Understanding Google Analytics Reports • Setting up Google Analytics Account • Tracking and Measuring Website Traffic • Analyzing User Behavior on Websites • Utilizing Google Analytics for Marketing Campaigns • Advanced Google Analytics Features • Google Analytics Certification Preparation • Implementing Google Analytics for E-commerce • Google Analytics for Mobile Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Analyst
Digital Marketing Specialist
SEO Specialist
Content Marketing Manager
Marketing Coordinator
Web Analytics Manager

Key facts about Undergraduate Certificate in Google Analytics for Marketers

- Gain practical skills in Google Analytics to track and analyze website performance
- Learn to interpret data to make informed marketing decisions
- Understand key metrics and reports to optimize marketing strategies
- Develop proficiency in setting up goals, filters, and custom reports
- Acquire knowledge in advanced features like e-commerce tracking and event tracking
- Industry-relevant training for marketers seeking to enhance their digital marketing skills
- Hands-on experience with real-world case studies and projects
- Access to expert instructors with extensive experience in digital marketing
- Flexible online format allows for self-paced learning and convenience
- Enhance your resume with a valuable skill set in Google Analytics for marketing purposes
- Elevate your career prospects in the competitive digital marketing landscape.

Why this course?

An Undergraduate Certificate in Google Analytics for Marketers is crucial in meeting the growing demand for professionals with expertise in data analysis and digital marketing. In the UK, the digital marketing industry is estimated to be worth £14.85 billion, with a projected annual growth rate of 5.5%. Companies are increasingly relying on data-driven insights to make informed marketing decisions, with 73% of marketers stating that data-driven marketing is their top priority. Having a certificate in Google Analytics demonstrates proficiency in analyzing website traffic, user behavior, and campaign performance, which are essential skills for marketers to optimize their strategies and drive business growth. According to a survey, 82% of marketing leaders believe that data analysis skills are crucial for marketing success. The table below highlights the importance of obtaining an Undergraduate Certificate in Google Analytics for Marketers in the UK: | Industry Demand | Relevant Skills | Market Growth | |-----------------|-----------------|---------------| | £14.85 billion | Data Analysis | 5.5% | | 73% | Optimization | | | 82% | Campaign Performance | |

Who should enrol in Undergraduate Certificate in Google Analytics for Marketers ?

This course is designed for marketers who want to enhance their skills in using Google Analytics to drive successful marketing campaigns. Whether you are a digital marketing professional, a social media manager, or a content creator, this course will provide you with the knowledge and tools to leverage data effectively.

Over 90% of UK marketers believe that data-driven marketing is crucial for success.
Nearly 70% of UK businesses use Google Analytics to track their website performance.
More than 80% of UK marketers say that understanding Google Analytics is essential for their job.

By enrolling in this course, you will gain practical skills in analysing data, interpreting metrics, and making data-driven decisions to improve your marketing strategies. Whether you are new to Google Analytics or looking to deepen your understanding, this course will equip you with the expertise needed to succeed in today's competitive marketing landscape.