Undergraduate Certificate in Extended Marketing Mix in the Music Industry

Saturday, 26 July 2025 19:29:56

International applicants and their qualifications are accepted

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Overview

Overview

Our Undergraduate Certificate in Extended Marketing Mix in the Music Industry is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course provides flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.
Through a comprehensive curriculum, students will gain a deep understanding of marketing strategies specific to the music industry, including product, price, place, promotion, people, process, and physical evidence.
Join us to enhance your expertise and excel in the competitive music industry!

Explore the dynamic intersection of marketing and music with our Undergraduate Certificate in Extended Marketing Mix in the Music Industry. Dive deep into the strategies and tactics that drive success in this competitive field, from product development to distribution channels. Learn how to leverage the power of branding, pricing, and promotion to connect with audiences and drive sales. Gain hands-on experience with real-world case studies and projects, and develop a comprehensive understanding of the unique challenges and opportunities in the music industry. Elevate your marketing skills and set yourself apart in this exciting and ever-evolving industry.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Marketing in the Music Industry
• Consumer Behavior in the Music Industry
• Branding and Promotion in the Music Industry
• Digital Marketing Strategies for Musicians
• Public Relations and Media Relations in the Music Industry
• Event Planning and Management in the Music Industry
• Sales and Distribution in the Music Industry
• Artist Management and Development
• Music Industry Law and Ethics
• Strategic Marketing Planning for Music Businesses

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Music Marketing Specialist
Digital Marketing Coordinator
Brand Partnerships Manager
Public Relations Coordinator
Social Media Manager
Event Promotions Coordinator

Key facts about Undergraduate Certificate in Extended Marketing Mix in the Music Industry

- Gain a comprehensive understanding of the extended marketing mix tailored to the music industry
- Learn to apply marketing strategies to promote music products and services effectively
- Develop skills in market segmentation, targeting, positioning, and pricing in the music industry
- Understand the importance of product, place, promotion, and people in music marketing
- Explore digital marketing tools and techniques specific to the music industry
- Acquire knowledge on branding, sponsorship, and partnerships in the music business
- Enhance your ability to analyze consumer behavior and trends in the music market
- Benefit from real-world case studies and practical projects to apply theoretical concepts
- Stay updated with current trends and best practices in music marketing through industry insights
- Network with industry professionals and build connections for future career opportunities
- Elevate your marketing skills and expertise to excel in the competitive music industry.

Why this course?

An Undergraduate Certificate in Extended Marketing Mix in the Music Industry is crucial for individuals looking to excel in the competitive music business. With the UK music industry contributing £5.8 billion to the economy in 2020 alone, there is a growing demand for professionals who understand the intricacies of marketing within this sector. According to a report by Statista, the revenue of the UK music industry is projected to reach £6.5 billion by 2025, highlighting the potential for growth and job opportunities in this field. The certificate program equips students with the knowledge and skills needed to navigate the complexities of marketing in the music industry, including branding, promotion, and audience engagement. This specialized training is highly valued by employers in record labels, music festivals, and artist management companies. By completing this certificate, individuals can enhance their career prospects and stand out in a competitive job market. Investing in this program can lead to lucrative opportunities in a thriving industry that continues to evolve with the digital age.
UK Music Industry Revenue (2020) £5.8 billion
Projected Revenue by 2025 £6.5 billion

Who should enrol in Undergraduate Certificate in Extended Marketing Mix in the Music Industry?

This course is designed for individuals looking to enhance their knowledge and skills in marketing within the music industry. Whether you are a musician, artist manager, event promoter, or music industry professional, this certificate will provide you with the tools and strategies needed to succeed in a competitive market. According to a study by the UK Music Industry, the music sector contributed £5.8 billion to the UK economy in 2019, highlighting the significant impact of the industry. With digital music revenues in the UK reaching £1.1 billion in 2020, there is a growing demand for professionals who understand the intricacies of marketing within the music industry. By enrolling in this course, you will gain a comprehensive understanding of the extended marketing mix, including product, price, place, promotion, people, process, and physical evidence. You will learn how to create effective marketing campaigns, engage with audiences, and drive sales in the music industry. Whether you are looking to launch a successful music career or advance your current role in the industry, this certificate will provide you with the knowledge and skills needed to thrive in the dynamic world of music marketing.
£5.8 billion contributed to the UK economy by the music sector in 2019
£1.1 billion digital music revenues in the UK in 2020