Undergraduate Certificate in Economic Psychology and Consumer Behavior

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International applicants and their qualifications are accepted

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Overview

Overview

Undergraduate Certificate in Economic Psychology and Consumer Behavior

Designed for students interested in understanding consumer decision-making, this program explores the psychological factors influencing economic choices.


Through a combination of theoretical foundations and practical applications, learners will gain insights into consumer behavior, decision-making processes, and market trends.


Some key topics include consumer motivation, social influence, and the impact of emotions on purchasing decisions.


Develop a deeper understanding of the complex relationships between psychology, economics, and consumer behavior, and gain skills to analyze and apply this knowledge in real-world contexts.


Whether you're pursuing a career in marketing, psychology, or business, this certificate program will equip you with the knowledge and skills to succeed in the field of economic psychology and consumer behavior.


Explore the fascinating world of economic psychology and consumer behavior, and discover how you can apply this knowledge to drive business success and improve consumer outcomes.

Economic Psychology and Consumer Behavior is a unique course that delves into the fascinating world of consumer decision-making, exploring the psychological factors that influence purchasing choices. By studying Economic Psychology and Consumer Behavior, you'll gain a deeper understanding of how consumers make decisions, and how businesses can effectively target their needs. This Economic Psychology and Consumer Behavior course offers key benefits such as improved marketing strategies, enhanced customer relationships, and a competitive edge in the job market. With Economic Psychology and Consumer Behavior, you'll be equipped to analyze consumer behavior, develop effective marketing campaigns, and pursue a rewarding career in fields like marketing, psychology, or business.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Consumer Decision Making
• Economic Psychology
• Marketing Research Methods
• Consumer Behavior and Motivation
• Social Influence on Consumer Behavior
• Brand Management and Brand Equity
• Consumer Choice Theory
• Experimental Methods in Consumer Research
• Consumer Culture and Society
• Data Analysis for Consumer Behavior

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Economic Psychology and Consumer Behavior

The Undergraduate Certificate in Economic Psychology and Consumer Behavior is a specialized program that focuses on the psychological aspects of economic decision-making and consumer behavior.
This program is designed to equip students with a deep understanding of the psychological factors that influence consumer behavior, including cognitive biases, emotional influences, and social norms.
Through a combination of theoretical foundations and practical applications, students will learn how to analyze and interpret consumer behavior, develop effective marketing strategies, and create targeted campaigns to influence consumer choice.
The program's learning outcomes include the ability to apply economic psychology principles to real-world marketing scenarios, analyze consumer data to inform marketing strategies, and develop persuasive communication skills to influence consumer behavior.
The duration of the program is typically one year, with students completing a set of core modules and elective courses that cater to their interests and career goals.
Industry relevance is a key aspect of this program, as it provides students with the skills and knowledge needed to succeed in a rapidly changing marketplace.
Graduates of this program can pursue careers in marketing, advertising, research, and policy development, where they can apply their understanding of economic psychology and consumer behavior to drive business success.
The program is also relevant to fields such as public health, social policy, and education, where understanding consumer behavior can inform the development of effective interventions and programs.
Overall, the Undergraduate Certificate in Economic Psychology and Consumer Behavior offers students a unique and valuable education that can enhance their career prospects and contribute to the development of more effective marketing strategies.

Why this course?

Undergraduate Certificate in Economic Psychology and Consumer Behavior is highly significant in today's market, particularly in the UK. According to a survey by the British Psychological Society, 75% of consumers make purchasing decisions based on emotions rather than just rational considerations. This highlights the importance of understanding consumer behavior and psychology in business and marketing strategies. In the UK, the consumer market is projected to reach £2.8 trillion by 2025, with the average consumer spending around £1,300 per month. To tap into this market effectively, businesses need to understand consumer behavior and psychology.
Consumer Spending (£trillion) £2.8
Average Monthly Spend (£) £1,300
Emotional Decision Making (%) 75%

Who should enrol in Undergraduate Certificate in Economic Psychology and Consumer Behavior?

Ideal Audience for Undergraduate Certificate in Economic Psychology and Consumer Behavior This course is designed for individuals who wish to understand the psychological factors that influence consumer decision-making, particularly in the UK market where consumer spending accounts for over 60% of GDP.
Demographics The ideal candidate is likely to be a recent school leaver or someone looking to transition into a career in marketing, advertising, or a related field. In the UK, this could include individuals from a range of backgrounds, such as those studying for A-levels or equivalent qualifications.
Career Aspirations Those who pursue this course often aim to work in roles such as market research analyst, brand manager, or consumer psychologist. In the UK, this could include opportunities in major companies like Tesco, Sainsbury's, or the BBC.
Prerequisites No prior knowledge of economics or psychology is required, although a basic understanding of statistics and research methods is helpful. Students will be provided with a comprehensive introduction to the subject matter throughout the course.