Undergraduate Certificate in Digital Advertising and Search Engine Marketing

Sunday, 14 September 2025 03:08:06

International applicants and their qualifications are accepted

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Overview

Overview

Undergraduate Certificate in Digital Advertising and Search Engine Marketing

Designed for aspiring digital marketers, this program equips students with the skills to succeed in the ever-evolving digital landscape.


Learn how to create and execute effective digital advertising campaigns, leveraging search engine marketing strategies to drive business growth.


Some of the key topics covered include: digital marketing fundamentals, search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and data analysis.

Gain hands-on experience with industry-leading tools and software, and develop a strong understanding of consumer behavior and market trends.


Whether you're looking to launch a new career or enhance your existing skills, this program is perfect for anyone interested in digital advertising and search engine marketing.


Explore this exciting field further and discover how you can make a meaningful impact in the world of digital marketing.

Digital Advertising and Search Engine Marketing is a game-changing course that equips you with the skills to thrive in the ever-evolving online landscape. By mastering Digital Advertising and Search Engine Marketing, you'll gain a deep understanding of how to create and execute effective online campaigns, driving real results for your clients or business. With Digital Advertising and Search Engine Marketing, you'll learn from industry experts and gain hands-on experience with the latest tools and technologies. This course offers Digital Advertising and Search Engine Marketing career prospects, including roles in digital marketing, SEO, and more.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Digital Marketing Fundamentals •
• Search Engine Optimization (SEO) Strategies •
• Pay-Per-Click (PPC) Advertising •
• Social Media Marketing for Advertising •
• Data Analysis and Reporting in Digital Advertising •
• Google Analytics and Measurement •
• Content Marketing for Digital Advertising •
• Email Marketing and Lead Generation •
• Mobile-First Advertising and User Experience

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Digital Advertising and Search Engine Marketing

The Undergraduate Certificate in Digital Advertising and Search Engine Marketing is a specialized program designed to equip students with the skills and knowledge required to succeed in the digital advertising industry.
This program focuses on teaching students how to create and execute effective digital advertising campaigns, including search engine marketing, social media marketing, and email marketing.
Upon completion of the program, students will be able to analyze data, set goals, and measure the success of digital advertising campaigns, making them highly sought after by employers in the industry.
The duration of the program is typically one year, with students completing a set of core modules and electives that cater to their interests and career goals.
Industry relevance is a key aspect of this program, as digital advertising continues to play a vital role in shaping consumer behavior and driving business growth.
By studying digital advertising and search engine marketing, students will gain a deep understanding of the latest trends and technologies in the field, including artificial intelligence, machine learning, and data analytics.
Graduates of this program will be well-positioned to pursue careers in digital marketing, advertising, and related fields, with opportunities to work with top brands and agencies.
The skills and knowledge gained through this program will also be transferable to other areas of business, such as data analysis, project management, and business development.
Overall, the Undergraduate Certificate in Digital Advertising and Search Engine Marketing is an excellent choice for students looking to launch a career in the fast-paced and dynamic world of digital marketing.

Why this course?

The significance of an Undergraduate Certificate in Digital Advertising and Search Engine Marketing cannot be overstated in today's market. With the rise of online advertising, businesses are increasingly looking for professionals who can effectively manage their digital presence and drive sales through search engine marketing. According to a report by the Internet Advertising Bureau (IAB), digital advertising spend in the UK is projected to reach £12.4 billion by 2023, with search engine marketing accounting for a significant share of this spend. In fact, a study by Google found that 97% of online experiences begin with a search engine, making search engine marketing a crucial component of any digital advertising strategy.
Year Digital Advertising Spend (£bn) Search Engine Marketing Share (%)
2020 8.8 34.6%
2021 9.5 36.2%
2022 10.2 37.5%
2023 12.4 40.1%

Who should enrol in Undergraduate Certificate in Digital Advertising and Search Engine Marketing?

Digital Advertising and Search Engine Marketing Ideal for
Aspiring digital marketing professionals in the UK, with a growing demand for online advertising, is 1.4 billion pounds in 2022, with an expected growth rate of 13.7% by 2025.
Those looking to upskill in search engine marketing and digital advertising, with 71% of UK businesses using search engine marketing as a key part of their marketing strategy.
Individuals seeking a career change into the digital marketing industry, with the number of digital marketing jobs in the UK expected to increase by 10% by 2025.