Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans

Monday, 22 September 2025 09:47:34

International applicants and their qualifications are accepted

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Overview

Overview

Strategic Marketing Plans

are a crucial component of any business's success. This Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans is designed for marketing professionals and aspiring entrepreneurs who want to learn how to create effective marketing strategies.

By completing this certificate program, learners will gain a deep understanding of how to analyze market trends, identify target audiences, and develop tailored marketing campaigns that drive results.

Some key concepts covered in the program include market research, competitive analysis, brand positioning, and campaign measurement and evaluation.

Through a combination of lectures, discussions, and practical exercises, learners will develop the skills and knowledge needed to create and implement successful marketing plans.

Whether you're looking to advance your career or start your own business, this certificate program will provide you with the tools and expertise you need to succeed in the world of marketing.

So why wait? Explore the world of strategic marketing planning today and take the first step towards achieving your business goals!

Strategic Marketing Plans are the backbone of any successful business. Our Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans equips you with the skills to create and execute effective marketing strategies that drive growth and revenue. By learning from industry experts, you'll gain a deep understanding of market analysis, competitive analysis, and campaign development. With this course, you'll be able to develop and implement strategic marketing plans that align with your organization's goals and objectives. Upon completion, you'll have a strong foundation in marketing principles and a competitive edge in the job market, opening doors to careers in marketing management, brand management, and more.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Market Research and Analysis •
Target Market Segmentation and Positioning •
Competitor Analysis and Market Mapping •
Marketing Mix (4 Ps) - Product, Price, Place, Promotion •
Brand Management and Branding Strategies •
Digital Marketing and E-Marketing •
Marketing Communications and Public Relations •
Marketing Metrics and Performance Evaluation •
Strategic Marketing Planning and Implementation •
Global Marketing and Cultural Considerations

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans

The Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans is a specialized program designed to equip students with the necessary skills and knowledge to create effective marketing strategies for businesses. This program focuses on teaching students how to analyze market trends, identify target audiences, and develop marketing plans that drive results. By the end of the program, students will be able to develop a comprehensive marketing plan that aligns with the organization's overall goals and objectives. The duration of the Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans is typically one year, with two semesters of full-time study. However, part-time students can complete the program over a period of two years. The program is highly relevant to the marketing industry, as it provides students with the skills and knowledge needed to create successful marketing campaigns. Graduates of this program can pursue careers in marketing management, brand management, or market research, and can also work as consultants or freelancers. Upon completion of the program, students will have gained the following learning outcomes: they will be able to analyze market trends and develop marketing strategies that drive results; they will be able to identify target audiences and develop marketing plans that meet their needs; they will be able to evaluate the effectiveness of marketing campaigns and make data-driven decisions; they will be able to communicate marketing plans and strategies to stakeholders and team members. Overall, the Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans is a valuable program for students who want to launch a career in marketing or advance their existing career.

Why this course?

Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans holds significant importance in today's market. According to a survey conducted by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK consider data-driven decision-making as crucial for their business success. Moreover, 60% of marketers believe that having a clear understanding of their target audience is essential for developing effective marketing strategies.
Statistics Percentage
Marketers who consider data-driven decision-making crucial 75%
Marketers who believe having a clear understanding of their target audience is essential 60%
Marketers who use social media for marketing purposes 80%
Marketers who use email marketing for lead generation 70%

Who should enrol in Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans?

Ideal Audience for Undergraduate Certificate in Developing and Implementing Strategic Marketing Plans Marketing professionals, aspiring marketers, and business students in the UK looking to enhance their skills in strategic marketing planning, with a focus on those in the 18-30 age group, holding a non-graduate qualification in a related field, and seeking to upskill in a rapidly changing market.
Key Characteristics: Professionals seeking to transition into marketing roles, entrepreneurs looking to develop a marketing strategy, and students looking to gain industry-recognized qualifications.
UK-Specific Statistics: According to a report by the Chartered Institute of Marketing, the UK marketing industry is expected to grow by 3.5% annually, with a shortage of skilled marketers predicted to reach 50,000 by 2025.
Learning Outcomes: Upon completion of the Undergraduate Certificate, learners will be able to develop and implement strategic marketing plans, analyze market trends, and evaluate the effectiveness of marketing campaigns.