Undergraduate Certificate in Customer Journey Mapping in Fashion Marketing

Saturday, 20 September 2025 16:38:46

International applicants and their qualifications are accepted

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Overview

Overview

Customer Journey Mapping in Fashion Marketing


Design and analyze customer experiences to drive business growth and customer satisfaction.


This customer journey mapping course is designed for fashion marketing professionals who want to understand their customers' needs and preferences.


Through interactive modules and real-world case studies, learners will gain insights into customer behavior, pain points, and motivations.


By the end of the course, learners will be able to create effective customer journey maps, identify opportunities for improvement, and develop targeted marketing strategies.


Join our customer journey mapping course and take the first step towards delivering exceptional customer experiences in the fashion industry.

Customer Journey Mapping is a game-changer in the fashion marketing world, allowing you to design and optimize the customer experience. This Undergraduate Certificate course equips you with the skills to create comprehensive customer journey maps, identifying pain points and opportunities for growth. By understanding the customer's entire journey, you'll be able to develop targeted marketing strategies, improve brand loyalty, and increase sales. With a focus on data analysis and creative problem-solving, this course offers career prospects in fashion marketing, brand management, and customer experience design. Unique features include access to industry experts and real-world case studies.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Customer Journey Mapping in Fashion Marketing
• Understanding Customer Segments and Needs
• Identifying Touchpoints and Pain Points
• Developing Customer Personas and Journey Maps
• Conducting Customer Research and Interviews
• Analyzing Customer Data and Feedback
• Creating a Customer Journey Map Framework
• Designing and Implementing Customer Journey Mapping Tools
• Measuring and Evaluating Customer Journey Mapping Success
• Integrating Customer Journey Mapping into Fashion Marketing Strategies

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Customer Journey Mapping in Fashion Marketing

The Undergraduate Certificate in Customer Journey Mapping in Fashion Marketing is a specialized program designed to equip students with the skills and knowledge required to understand and analyze customer behavior in the fashion industry.
This program focuses on teaching students how to create comprehensive customer journey maps that capture the complexities of customer interactions with fashion brands.
Through a combination of theoretical and practical learning, students will gain a deep understanding of customer journey mapping principles, including customer segmentation, pain point identification, and journey mapping techniques.
Upon completion of the program, students will be able to apply their knowledge and skills to create effective customer journey maps that drive business growth and customer satisfaction in the fashion industry.
The duration of the program is typically one year, with students completing a series of modules that cover topics such as customer journey mapping, fashion marketing, and brand management.
Industry relevance is a key aspect of this program, as it provides students with the skills and knowledge required to succeed in the fast-paced and competitive fashion industry.
By studying customer journey mapping in fashion marketing, students will gain a competitive edge in the job market and be able to pursue careers in fashion marketing, brand management, and customer experience management.
The program is designed to be flexible and accessible, with online and part-time options available to suit different learning styles and schedules.
Graduates of the program will have a solid foundation in customer journey mapping and be able to apply their knowledge and skills in a variety of settings, including fashion brands, marketing agencies, and consulting firms.
Overall, the Undergraduate Certificate in Customer Journey Mapping in Fashion Marketing is an excellent choice for students who are passionate about fashion and want to pursue a career in marketing and customer experience management.

Why this course?

Customer Journey Mapping in Fashion Marketing holds significant importance in today's market, where consumers have high expectations and preferences. According to a survey by the British Fashion Council, 75% of UK consumers consider sustainability when making purchasing decisions (Google Charts 3D Column Chart, see below). This highlights the need for fashion brands to understand their customers' needs and preferences throughout the entire customer journey.
Statistic Value
Number of UK consumers considering sustainability 75%
Average time spent on social media by UK consumers 2 hours 15 minutes
Number of UK consumers who prefer online shopping 62%

Who should enrol in Undergraduate Certificate in Customer Journey Mapping in Fashion Marketing?

Ideal Audience for Undergraduate Certificate in Customer Journey Mapping in Fashion Marketing Fashion marketing professionals, aspiring fashion marketers, and students interested in understanding customer behavior and preferences in the fashion industry
Key Characteristics: Professionals working in fashion retail, fashion brands, or fashion-related businesses; those interested in gaining a deeper understanding of customer needs and preferences; and students pursuing a career in fashion marketing or a related field
Relevant Statistics: According to a report by the British Fashion Council, the fashion industry in the UK employs over 890,000 people and generates £29.5 billion in annual revenue. With the rise of e-commerce, understanding customer behavior and preferences is crucial for fashion businesses to stay competitive.
Benefits: Gain a comprehensive understanding of customer journey mapping and its application in fashion marketing; develop skills to analyze customer behavior and preferences; and enhance career prospects in the fashion industry
Who Should Enroll: Individuals seeking to upskill or reskill in fashion marketing; those interested in pursuing a career in fashion marketing or a related field; and professionals looking to enhance their understanding of customer behavior and preferences in the fashion industry