Undergraduate Certificate in Crisis Marketing Management

Monday, 15 December 2025 15:26:33

International applicants and their qualifications are accepted

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Overview

Overview

Undergraduate Certificate in Crisis Marketing Management


This program is designed for marketing professionals who want to develop skills in managing crises and maintaining brand reputation.


Learn how to analyze and respond to crises effectively, protect your brand's image, and minimize financial losses.


Understand the impact of social media on crisis management, develop a crisis communication plan, and learn to engage with stakeholders during a crisis.


Gain practical knowledge and skills to navigate complex crisis situations and make informed decisions.


Take the first step towards becoming a crisis marketing expert and enhance your career prospects.

Crisis Marketing Management is a specialized field that requires professionals to navigate complex situations with precision and creativity. This Undergraduate Certificate program equips students with the skills to develop and implement effective crisis management strategies, minimizing damage to brand reputation and maximizing opportunities for growth. By studying Crisis Marketing Management, students will gain a deep understanding of crisis communication, risk assessment, and stakeholder engagement. With a strong focus on practical application, this course provides students with the tools to respond to crises effectively, leading to Crisis Marketing Management career opportunities in industries such as finance, healthcare, and technology.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Crisis Communications Management • Social Media Crisis Management • Reputation Management in Crisis Situations • Crisis Risk Assessment and Mitigation • Effective Crisis Communication Strategies • Crisis Management in the Digital Age • Brand Reputation and Crisis Management • Crisis Response Planning and Execution • Crisis Management in Non-Profit Organizations • Crisis Management and Stakeholder Engagement

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Crisis Marketing Management

The Undergraduate Certificate in Crisis Marketing Management is a specialized program designed to equip students with the skills and knowledge necessary to effectively manage crises in the marketing field.
This program is ideal for students who want to gain a deeper understanding of crisis communication, risk management, and strategic planning.
Upon completion of the program, students will be able to analyze complex marketing crises, develop effective communication strategies, and implement risk management plans.
The learning outcomes of this program include the ability to think critically about marketing crises, develop innovative solutions, and lead cross-functional teams in crisis management.
The duration of the program is typically one year, with students completing a combination of online and on-campus courses.
The Undergraduate Certificate in Crisis Marketing Management is highly relevant to the marketing industry, as companies face an increasing number of crises each year, from product recalls to social media backlash.
By studying crisis marketing management, students will gain a competitive edge in the job market, with many employers seeking candidates with expertise in this area.
The program is also designed to be flexible, with students able to complete the coursework on their own schedule, making it ideal for working professionals or those with other commitments.
Overall, the Undergraduate Certificate in Crisis Marketing Management is a valuable investment for students looking to launch or advance their careers in marketing.

Why this course?

Crisis Marketing Management is a vital skillset in today's fast-paced and ever-changing market landscape. According to a recent survey by the Chartered Institute of Marketing (CIM), 75% of UK businesses have experienced a crisis in the past year, with 60% reporting a significant impact on their reputation (Source: CIM, 2022). To effectively navigate these challenges, organizations need professionals who can develop and implement effective crisis marketing strategies.
Year Crisis Frequency
2020 65%
2021 70%
2022 75%

Who should enrol in Undergraduate Certificate in Crisis Marketing Management ?

Ideal Audience for Undergraduate Certificate in Crisis Marketing Management Are you a marketing professional looking to stay ahead of the curve in crisis management? Do you want to enhance your skills in managing reputation and stakeholder engagement during times of crisis? If so, this certificate is designed for you.
Key Characteristics: You are a UK-based marketing professional with at least 2 years of experience in the field, or a recent graduate looking to kick-start your career. You have a strong understanding of marketing principles and a desire to develop your skills in crisis management, reputation management, and stakeholder engagement.
Career Goals: Upon completion of this certificate, you can expect to enhance your career prospects in crisis management, reputation management, and stakeholder engagement. According to a recent survey by the Chartered Institute of Marketing, 75% of UK marketers believe that crisis management is a critical skill for marketers, and 60% of marketers in the UK report that they have experienced a crisis in their organization in the past year.
Learning Outcomes: Upon completion of this certificate, you can expect to gain a deep understanding of crisis marketing management, including the development of effective crisis communication strategies, stakeholder engagement techniques, and reputation management best practices. You will also have the opportunity to apply your knowledge in a real-world setting through a final project.