Undergraduate Certificate in Consumer Behaviour Psychology

Sunday, 14 September 2025 03:34:32

International applicants and their qualifications are accepted

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Overview

Overview

Consumer Behaviour Psychology

is a field of study that seeks to understand the psychological factors that influence consumer decision-making.

This undergraduate certificate program is designed for individuals who want to gain a deeper understanding of consumer behaviour and its applications in various industries.

By exploring the psychological, social, and cultural factors that shape consumer behaviour, learners will develop a comprehensive understanding of how to design effective marketing strategies and improve customer experiences.

Some key topics covered in the program include consumer motivation, perception, and learning, as well as the impact of technology and social media on consumer behaviour.

If you're interested in pursuing a career in marketing, research, or a related field, this certificate program can provide you with the knowledge and skills you need to succeed.

Explore the world of consumer behaviour psychology and discover how you can apply your knowledge to drive business success.

Consumer Behaviour Psychology is a fascinating field that delves into the intricacies of human decision-making and purchasing habits. This Undergraduate Certificate course will equip you with the knowledge and skills to understand consumer behaviour, enabling you to develop effective marketing strategies and improve customer engagement. By studying consumer behaviour psychology, you'll gain insight into the psychological factors that influence consumer choice, allowing you to create targeted campaigns that drive sales and revenue. With a strong foundation in research methods, statistics, and data analysis, you'll be well-prepared for a career in marketing, research, or a related field.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Consumer Decision Making Process •
Consumer Behaviour and Motivation •
Social Influence on Consumer Behaviour •
Consumer Attitudes and Perceptions •
Consumer Learning and Memory •
Brand Management and Brand Identity •
Consumer Behaviour in Different Cultures •
Consumer Psychology and Marketing •
Consumer Research Methods •
Consumer Behaviour and Sustainability

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Consumer Behaviour Psychology

The Undergraduate Certificate in Consumer Behaviour Psychology is a unique and interdisciplinary program that combines psychology and marketing principles to understand consumer behaviour.
This program is designed to equip students with the knowledge and skills necessary to analyze and influence consumer behaviour, making it highly relevant to the marketing and advertising industries.
Learning outcomes of the program include understanding consumer motivation, decision-making processes, and the impact of psychological factors on purchasing behaviour.
Students will also develop skills in data analysis, research methods, and marketing strategy, enabling them to apply their knowledge in real-world settings.
The duration of the program is typically one year full-time, although part-time options are also available for those who need more flexibility.
Industry relevance is a key aspect of this program, as it provides students with a competitive edge in the job market.
Many graduates go on to work in marketing, advertising, and research roles, where they can apply their knowledge of consumer behaviour psychology to drive business success.
The program is also relevant to those interested in pursuing a career in market research, product development, or brand management.
By combining psychology and marketing principles, the Undergraduate Certificate in Consumer Behaviour Psychology offers a unique and valuable skill set that is in high demand across various industries.
This program is ideal for students who want to understand the psychological factors that drive consumer behaviour and develop strategies to influence it.
Graduates of this program will have a solid foundation in consumer behaviour psychology and be well-equipped to succeed in a range of careers.
The program is taught by experienced academics who are experts in their field, providing students with a high-quality learning experience.
Overall, the Undergraduate Certificate in Consumer Behaviour Psychology is a valuable and relevant program that can help students achieve their career goals.

Why this course?

Consumer Behaviour Psychology is a vital field of study in today's market, with the UK being a significant player in the global economy. According to a report by the Centre for Retail Research, the UK retail industry is expected to reach £3.9 trillion by 2025, with consumer behaviour playing a crucial role in driving sales and growth.
Year GDP Growth Rate
2020 -9.9%
2021 -2.2%
2022 2.2%

Who should enrol in Undergraduate Certificate in Consumer Behaviour Psychology ?

Ideal Audience for Undergraduate Certificate in Consumer Behaviour Psychology Are you a motivated and ambitious individual looking to kickstart a career in the dynamic field of consumer behaviour psychology?
Demographics: Typically, our ideal students are UK-based individuals aged 18-30, with a strong interest in psychology, marketing, and consumer research. According to a report by the Chartered Institute of Marketing, 75% of UK consumers are influenced by social media when making purchasing decisions.
Academic Background: Most of our students hold a good A-level grade profile, with a minimum of 2 A*-B grades. However, we welcome applicants with equivalent qualifications or relevant work experience. In fact, a study by the Open University found that 60% of UK graduates in psychology and related fields go on to pursue careers in marketing and consumer research.
Career Goals: Our ideal students are driven individuals seeking to apply their knowledge of consumer behaviour psychology in various roles, such as market research analyst, brand manager, or consumer insights specialist. With the rise of e-commerce and digital marketing, the demand for professionals with expertise in consumer behaviour psychology is on the rise, with the UK's Office for National Statistics predicting a 10% increase in employment opportunities in this field by 2025.