Undergraduate Certificate in Big Data and Marketing Analytics

Monday, 16 February 2026 06:35:51

International applicants and their qualifications are accepted

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Overview

Overview

Big Data

is revolutionizing the way businesses approach marketing, and this Undergraduate Certificate in Big Data and Marketing Analytics is designed to equip you with the skills to thrive in this exciting field.

Learn how to collect, analyze, and interpret complex data to gain valuable insights that drive business decisions.

Our program is tailored for individuals who want to apply data-driven approaches to marketing, and it covers topics such as data mining, predictive modeling, and data visualization.

By the end of this program, you'll be able to analyze customer behavior, optimize marketing campaigns, and measure their effectiveness.

Take the first step towards a career in big data and marketing analytics. Explore our program today and discover how you can unlock new opportunities in this rapidly growing field.

Big Data is revolutionizing the way businesses make decisions, and our Undergraduate Certificate in Big Data and Marketing Analytics is designed to equip you with the skills to harness its power. This course combines big data analysis with marketing principles to help you drive data-driven insights and inform strategic marketing decisions. With big data skills, you'll be in high demand across industries, and our graduates have gone on to secure roles in marketing analytics, business intelligence, and data science. Unique features include hands-on experience with tools like R and Python, and the opportunity to work on real-world projects with industry partners.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Data Mining for Business Decision Making •
Big Data Analytics Tools and Technologies •
Marketing Research Methods and Statistics •
Data Visualization for Insights and Communication •
Predictive Modeling and Machine Learning •
Social Media Analytics and Marketing •
Customer Segmentation and Profiling •
Web Analytics and Digital Marketing Metrics •
Data Warehousing and Business Intelligence •
Marketing Automation and Personalization

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Big Data and Marketing Analytics

The Undergraduate Certificate in Big Data and Marketing Analytics is a specialized program designed to equip students with the skills and knowledge required to succeed in the rapidly evolving field of big data and marketing analytics.
By completing this program, students will gain a deep understanding of big data concepts, including data mining, machine learning, and data visualization, as well as marketing analytics principles, including market research, customer segmentation, and campaign measurement.
The program is designed to be completed in a short duration of one year, making it an ideal option for working professionals or students who want to upskill or reskill in a specific area.
Industry relevance is a key aspect of this program, as it is designed to prepare students for in-demand roles in big data and marketing analytics, such as data analyst, marketing analyst, or business intelligence analyst.
Graduates of this program will have the skills and knowledge to work with large datasets, analyze complex data patterns, and make data-driven decisions to drive business growth and success.
The program is taught by experienced faculty members who have industry expertise, providing students with a comprehensive understanding of big data and marketing analytics concepts and their practical applications.
Upon completion of the program, students will be able to apply their knowledge and skills to real-world problems, making them highly sought after by employers in the marketing and analytics field.
The Undergraduate Certificate in Big Data and Marketing Analytics is a valuable addition to any degree program, providing students with a specialized skillset that is in high demand across various industries.
By combining big data and marketing analytics, this program provides students with a unique perspective on how to leverage data to drive business success, making it an attractive option for students looking to launch a career in this field.

Why this course?

The significance of an Undergraduate Certificate in Big Data and Marketing Analytics cannot be overstated in today's market. With the increasing reliance on data-driven decision-making, businesses are looking for professionals who can collect, analyze, and interpret complex data to inform marketing strategies. According to a report by the Centre for Retail Research, the UK retail industry alone generated £2.2 trillion in sales in 2020, with 70% of this revenue coming from digital channels.
Year UK Retail Sales
2015 £1.9 trillion
2016 £2.0 trillion
2017 £2.1 trillion
2018 £2.2 trillion
2019 £2.3 trillion
2020 £2.2 trillion

Who should enrol in Undergraduate Certificate in Big Data and Marketing Analytics?

Big Data and Marketing Analytics Ideal Audience
Recent graduates in marketing, business, or a related field Individuals looking to kick-start their careers in data-driven marketing, with an average starting salary of £25,000-£30,000 in the UK.
Professionals seeking to upskill in data analysis and interpretation Those with 2-5 years of experience in marketing or a related field, who want to enhance their skills in big data and marketing analytics, and increase their earning potential to £40,000-£60,000 per annum.
Entrepreneurs and small business owners Individuals who want to apply data-driven insights to inform their business decisions, and gain a competitive edge in the market, with a potential increase in revenue and growth.