Undergraduate Certificate in B2B Marketing

Monday, 22 September 2025 19:17:39

International applicants and their qualifications are accepted

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Overview

Overview

B2B Marketing is a specialized field that focuses on promoting products or services to businesses, rather than individual consumers.

Designed for those looking to kickstart their careers in this area, our Undergraduate Certificate in B2B Marketing provides a comprehensive introduction to the principles and practices of business-to-business marketing.

Through a combination of theoretical foundations and practical applications, learners will gain a deep understanding of how to analyze market trends, develop effective marketing strategies, and measure campaign success.

With a focus on developing essential skills such as market research, brand management, and digital marketing, this program is ideal for those seeking to pursue a career in B2B marketing or looking to enhance their existing skills.

Whether you're looking to transition into a new role or simply want to expand your knowledge in this area, our Undergraduate Certificate in B2B Marketing is the perfect starting point.

B2B Marketing is the backbone of any successful business strategy. Our Undergraduate Certificate in B2B Marketing equips you with the essential skills to navigate the complex world of business-to-business marketing. By mastering key concepts such as account-based marketing, digital marketing, and sales enablement, you'll be well on your way to a rewarding career in this field. With B2B Marketing expertise, you'll enjoy a wide range of career prospects, from marketing manager to business development manager. What sets our course apart is its focus on practical, real-world applications, ensuring you're job-ready from day one.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Digital Marketing Strategy •
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• Brand Management and Positioning •
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• Marketing Research Methods •
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• Sales Promotion and Advertising •
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• International Business and Trade •
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• Consumer Behavior and Psychology •
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• Marketing Communications and Public Relations •
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• Data Analysis for Marketing Decisions •
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• E-commerce and Digital Channels •
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• Business-to-Business (B2B) Sales and Account Management

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in B2B Marketing

The Undergraduate Certificate in B2B Marketing is a specialized program designed to equip students with the knowledge and skills required to succeed in business-to-business marketing.
This program focuses on teaching students how to develop and implement effective marketing strategies that drive sales and revenue growth in a B2B context.
Upon completion of the program, students will be able to analyze market trends, identify target audiences, and create customized marketing campaigns that meet the needs of businesses.
The learning outcomes of the program include the ability to apply marketing principles to real-world business scenarios, develop and execute marketing plans, and measure the effectiveness of marketing campaigns.
The duration of the program is typically one year, with students completing a set of core modules and electives that cater to their interests and career goals.
The industry relevance of the program is high, with many businesses seeking skilled marketing professionals who can help them navigate the complexities of B2B marketing.
By completing the Undergraduate Certificate in B2B Marketing, students can enhance their career prospects and open up new opportunities in fields such as account management, sales, and marketing management.
The program is also designed to be flexible, with online and part-time options available to accommodate the needs of working professionals and students who cannot commit to full-time study.
Overall, the Undergraduate Certificate in B2B Marketing is an excellent choice for students who want to launch or advance their careers in business-to-business marketing.

Why this course?

Undergraduate Certificate in B2B Marketing is a highly sought-after qualification in today's market, with the UK's B2B marketing industry valued at £1.3 billion (Source: Institute of Direct Marketing). The demand for skilled professionals in this field continues to grow, with 75% of marketers expecting to increase their digital spend in the next two years (Source: Econsultancy).
Statistic Value
Number of B2B marketers in the UK 1.4 million
Average salary for B2B marketers in the UK £45,000
Growth rate of B2B marketing spend in the UK 10% per annum

Who should enrol in Undergraduate Certificate in B2B Marketing?

B2B Marketing Ideal Audience
Recent graduates in business, marketing, or a related field Individuals looking to kickstart their careers in B2B marketing, with an average age of 22-25 years old, according to a survey by the Chartered Institute of Marketing (CIM).
Aspiring professionals with a strong understanding of business principles and marketing fundamentals Those with a solid foundation in marketing, such as a degree in marketing or a related field, are well-suited for this course. In the UK, 70% of marketers hold a degree in marketing or a related field, as reported by the Marketing Society.
Entrepreneurs and small business owners seeking to develop their marketing skills Entrepreneurs and small business owners can benefit from this course, as 60% of small businesses in the UK do not have a dedicated marketing team, according to a report by the Federation of Small Businesses.