Undergraduate Certificate in Applying AI in Marketing Segmentation

Sunday, 15 February 2026 17:20:46

International applicants and their qualifications are accepted

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Overview

Overview

Undergraduate Certificate in Applying AI in Marketing Segmentation

Unlock the power of AI in marketing with this cutting-edge certificate program, designed for marketing professionals and data analysts looking to stay ahead in the industry.

Learn how to apply AI and machine learning techniques to identify and target specific customer segments, improving marketing campaigns and driving business growth.

Gain hands-on experience with popular tools and technologies, such as data visualization, predictive modeling, and natural language processing.

Develop a deeper understanding of the intersection of marketing, data science, and AI, and how to leverage these insights to drive business success.

Take the first step towards a career in AI-driven marketing by exploring this comprehensive certificate program and discover how you can apply AI in marketing segmentation to drive business results.

Applying AI in Marketing Segmentation is a game-changing course that empowers students to harness the power of Artificial Intelligence (AI) to revolutionize marketing strategies. By mastering the art of AI-driven marketing segmentation, you'll gain a competitive edge in the job market and unlock lucrative career opportunities in the field. This course offers unique features such as hands-on projects, industry collaborations, and expert mentorship, ensuring you stay ahead of the curve. With AI in Marketing Segmentation, you'll learn to analyze customer data, identify patterns, and create targeted campaigns that drive results. Boost your career prospects and take your marketing skills to the next level.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Machine Learning Fundamentals for Marketing Applications •
Data Preprocessing and Feature Engineering for AI in Marketing •
Supervised Learning Algorithms for Marketing Segmentation •
Unsupervised Learning Techniques for Customer Clustering and Segmentation •
Natural Language Processing (NLP) for Text Analysis in Marketing •
Deep Learning Applications in Marketing Automation and Personalization •
Marketing Mix Modeling using Machine Learning and AI •
Predictive Analytics for Customer Churn and Retention in Marketing •
Ethics and Responsible AI in Marketing and Data Science •
Case Studies in Applying AI and Machine Learning in Real-World Marketing Scenarios

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Undergraduate Certificate in Applying AI in Marketing Segmentation

The Undergraduate Certificate in Applying AI in Marketing Segmentation is a specialized program designed to equip students with the knowledge and skills required to effectively utilize Artificial Intelligence (AI) in marketing segmentation.
This program focuses on teaching students how to apply AI and machine learning techniques to analyze customer data, identify patterns, and create targeted marketing campaigns that drive business results.
Upon completion of the program, students will be able to apply AI in marketing segmentation to improve customer engagement, increase conversion rates, and enhance overall marketing performance.
The duration of the program is typically one year, with students completing a set of core courses and electives that cater to their interests and career goals.
The program is highly relevant to the marketing industry, as businesses continue to adopt AI and machine learning technologies to stay ahead of the competition.
By gaining expertise in AI in marketing segmentation, graduates can pursue careers in data analysis, marketing strategy, and digital marketing, among other roles.
The program is designed to be flexible, with online and on-campus options available to accommodate different learning styles and schedules.
The Undergraduate Certificate in Applying AI in Marketing Segmentation is a great option for students who want to combine their passion for marketing with their interest in AI and data analysis.
Upon graduation, students can expect to earn a competitive salary, with median salaries ranging from $60,000 to over $100,000 depending on the industry and location.
The program is also highly regarded by employers, with many companies seeking candidates with expertise in AI in marketing segmentation.
Overall, the Undergraduate Certificate in Applying AI in Marketing Segmentation is a valuable investment for students who want to launch a successful career in marketing and data analysis.

Why this course?

The significance of Undergraduate Certificate in Applying AI in Marketing Segmentation cannot be overstated in today's market. According to a recent survey by the UK's Institute of Marketing, 75% of marketers believe that AI will significantly impact their industry by 2025. Moreover, a study by the Centre for Data Science and Artificial Intelligence at the University of Edinburgh found that 60% of UK businesses are already using AI for marketing purposes.
AI in Marketing Segmentation
Benefits Personalized customer experiences, Improved marketing efficiency, Enhanced customer insights
Statistics

Who should enrol in Undergraduate Certificate in Applying AI in Marketing Segmentation?

Ideal Audience for Undergraduate Certificate in Applying AI in Marketing Segmentation Marketing professionals and students in the UK are the primary target audience for this course, with 70% of businesses in the UK using data analytics to inform their marketing strategies (Source: CMO Survey, 2022).
Key Characteristics: Prospective learners should have a basic understanding of marketing principles and be familiar with data analysis tools such as Excel and SQL. In the UK, 60% of marketers believe that AI will have a significant impact on their industry by 2025 (Source: Econsultancy, 2020).
Career Goals: The course is designed to equip learners with the skills needed to apply AI in marketing segmentation, enabling them to drive business growth and improve customer engagement. In the UK, the average salary for a marketing manager is £43,000 per annum, with AI and data analytics skills being highly sought after (Source: Indeed, 2022).