Professional Certificate in Social Psychology in Marketing

Saturday, 20 September 2025 22:49:16

International applicants and their qualifications are accepted

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Overview

Overview

Marketing professionals seeking to understand the power of social psychology in shaping consumer behavior can benefit from this Professional Certificate.


This program equips marketers with the knowledge to design effective campaigns that tap into human emotions, motivations, and social influences.


By studying social psychology, marketers can gain insights into how people make decisions, form attitudes, and interact with brands.


Learn how to leverage social psychology principles to create engaging content, build brand loyalty, and drive business results.


Develop a deeper understanding of the complex factors that influence consumer behavior and stay ahead of the competition.


Take the first step towards unlocking the full potential of social psychology in marketing. Explore this Professional Certificate and discover how you can harness its power to drive business success.

Social Psychology in Marketing is a powerful tool for understanding consumer behavior and developing effective marketing strategies. This Professional Certificate course teaches you how to apply social psychology principles to drive business results, including persuasion, attitude formation, and consumer decision-making. By learning from industry experts, you'll gain a deeper understanding of how social influences shape consumer behavior and develop the skills to create targeted marketing campaigns that resonate with your audience. With this course, you'll enjoy enhanced career prospects and increased earning potential in the marketing industry.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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Consumer Behavior and Motivation •
Social Influence and Persuasion •
Attitudes and Persuasion •
Group Dynamics and Social Identity •
Attitudinal and Behavioral Change •
Marketing Research Methods •
Experimental Design and Data Analysis •
Consumer Decision Making •
Brand Management and Branding •
Social Media Marketing and Psychology

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in Social Psychology in Marketing

The Professional Certificate in Social Psychology in Marketing is a specialized course designed to equip marketing professionals with the knowledge and skills necessary to understand the psychological aspects of consumer behavior and develop effective marketing strategies.
By completing this program, learners can expect to gain a deeper understanding of how social psychology influences consumer decision-making, brand loyalty, and overall marketing performance.
The course covers a range of topics, including the psychology of persuasion, social influence, and consumer behavior, as well as the application of social psychology in marketing contexts such as advertising, branding, and product development.
The duration of the program is typically 4-6 months, with learners completing a series of online modules and assignments that assess their understanding of the subject matter.
Industry relevance is a key aspect of this program, as it provides learners with the skills and knowledge necessary to develop marketing strategies that are grounded in a deep understanding of human behavior and psychology.
By completing the Professional Certificate in Social Psychology in Marketing, learners can expect to see improvements in their marketing performance, including increased brand loyalty, improved customer engagement, and enhanced overall marketing effectiveness.
The program is designed to be flexible and accessible, with learners able to complete the coursework at their own pace and on their own schedule.
As a result, the Professional Certificate in Social Psychology in Marketing is an ideal choice for marketing professionals looking to enhance their skills and knowledge in this area, as well as for those looking to transition into a career in marketing or related fields.

Why this course?

Professional Certificate in Social Psychology in Marketing holds immense significance in today's market, where understanding consumer behavior and social influences plays a crucial role in shaping marketing strategies. According to a survey conducted by the Chartered Institute of Marketing (CIM), 75% of marketers believe that social psychology is essential for developing effective marketing campaigns (Source: CIM, 2020).
Statistic Value
Number of marketers using social psychology in their campaigns 85%
Average spend on social media advertising £1,300
Percentage of marketers who believe social psychology is essential for their job 75%

Who should enrol in Professional Certificate in Social Psychology in Marketing?

Primary Keyword: Social Psychology Ideal Audience for Professional Certificate
Professionals in marketing and advertising Seeking to enhance their understanding of consumer behavior and decision-making processes, with a focus on developing effective marketing strategies that drive business growth and profitability.
Marketing managers and executives Looking to stay ahead of the curve in terms of industry trends and best practices, with a particular interest in the application of social psychology principles to inform their marketing decisions.
Researchers and academics Interested in exploring the latest research and findings in social psychology, with a view to applying this knowledge to their own work and contributing to the development of new theories and models.
Business owners and entrepreneurs Seeking to gain a deeper understanding of the psychological factors that influence consumer behavior, in order to develop more effective marketing strategies and improve their overall business performance.