Professional Certificate in Marketing Analytics and ROI

Monday, 16 February 2026 01:36:12

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Analytics and ROI


Unlock the power of data-driven decision making with our Professional Certificate in Marketing Analytics and ROI.


Gain insights into customer behavior and preferences to optimize marketing strategies and improve business outcomes.

Designed for marketing professionals, this program covers essential topics such as data analysis, statistical modeling, and campaign evaluation.


Develop skills to measure and manage return on investment (ROI) and drive business growth.

Explore real-world case studies and apply theoretical concepts to practical scenarios.


Take the first step towards becoming a data-driven marketer and explore our Professional Certificate in Marketing Analytics and ROI today.

Marketing Analytics and ROI is a game-changing certification that equips professionals with the skills to measure, analyze, and optimize marketing performance. By mastering Marketing Analytics and ROI, you'll gain a deep understanding of data-driven decision making, enabling you to drive business growth and increase revenue. This course offers Marketing Analytics and ROI expertise, career prospects, and a competitive edge in the job market. With Marketing Analytics and ROI skills, you'll be able to measure campaign effectiveness, identify areas for improvement, and make data-informed marketing decisions. Unlock your full potential with Marketing Analytics and ROI and take your career to the next level.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Data Analysis and Interpretation •
Statistical Modeling and Machine Learning •
Data Visualization and Communication •
Marketing Mix Modeling and Attribution •
Customer Segmentation and Profiling •
Predictive Analytics and Forecasting •
Return on Investment (ROI) Analysis •
Marketing ROI Measurement and Evaluation •
Data-Driven Decision Making and Strategy

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in Marketing Analytics and ROI

The Professional Certificate in Marketing Analytics and ROI is a comprehensive program designed to equip learners with the skills and knowledge required to measure and optimize marketing performance.
This program focuses on teaching learners how to analyze data, create predictive models, and measure the return on investment (ROI) of marketing campaigns.
Upon completion, learners will be able to apply data-driven insights to drive business growth and improve marketing strategies.
The duration of the program is typically 4-6 months, with learners completing a series of online courses and assignments.
The program is highly relevant to the marketing analytics industry, as it covers topics such as data visualization, machine learning, and statistical modeling.
Learners will gain hands-on experience with popular tools and technologies, including Excel, SQL, and Python.
The Professional Certificate in Marketing Analytics and ROI is a valuable credential for marketing professionals looking to advance their careers or transition into a new role.
It is also an excellent choice for business owners and entrepreneurs who want to improve their marketing performance and drive revenue growth.
By completing this program, learners will be able to measure the effectiveness of their marketing campaigns, identify areas for improvement, and optimize their marketing strategies for better ROI.
The program is offered by top universities and institutions, ensuring that learners receive high-quality instruction and support.
The Professional Certificate in Marketing Analytics and ROI is a highly sought-after credential in the marketing analytics industry, with many employers requiring or preferring candidates with this certification.
Overall, the Professional Certificate in Marketing Analytics and ROI is a valuable investment for anyone looking to improve their marketing skills and drive business growth.

Why this course?

Professional Certificate in Marketing Analytics and ROI holds immense significance in today's market, where data-driven decision-making has become the norm. According to a survey by the Chartered Institute of Marketing (CIM), 85% of marketers in the UK consider data analysis to be a key skill for success. Moreover, a report by the Institute of Practitioners in Advertising (IPA) states that 70% of marketers believe that data analytics is crucial for measuring the effectiveness of marketing campaigns.
Key Statistics UK Marketing Industry
85% of marketers consider data analysis a key skill for success CIM Survey (2022)
70% of marketers believe data analytics is crucial for measuring marketing campaign effectiveness IPA Report (2020)
Marketing analytics is expected to grow by 15% annually until 2025 MarketsandMarkets Report (2022)

Who should enrol in Professional Certificate in Marketing Analytics and ROI ?

Marketing Analysts £30,000 - £45,000 per annum (according to the UK's Office for National Statistics)
Digital Marketing Specialists £25,000 - £40,000 per annum (as reported by the Chartered Institute of Marketing)
Business Intelligence Professionals £35,000 - £55,000 per annum (based on data from the UK's Job Centre Plus)
Data Analysts with Marketing Background £20,000 - £35,000 per annum (according to Glassdoor's UK salary data)