1. Introduction to Strategic Planning: An overview of strategic planning processes and the importance of developing a clear vision, mission, and strategic goals for an organization.
2. Understanding Organizational Vision and Mission: Examining the concepts of vision and mission statements and their significance in guiding an organization's purpose, values, and direction.
3. Environmental Analysis: Analyzing the external and internal factors that impact an organization's strategic planning, including industry trends, market forces, competitive landscape, and internal capabilities.
4. Setting Strategic Goals: Developing a framework for setting strategic goals that are aligned with the organization's vision and mission, considering factors such as feasibility, relevance, and measurable outcomes.
5. Strategic Decision Making: Exploring decision-making models and techniques for making informed strategic choices, evaluating alternatives, and assessing risks and opportunities.
6. Aligning Goals with Organizational Culture: Understanding the role of organizational culture in shaping strategic goals and ensuring their alignment with the values, beliefs, and norms of the organization.
7. Implementing Strategic Goals: Developing action plans, identifying key performance indicators, and designing strategies for implementing and monitoring progress towards strategic goals.
8. Evaluating Strategic Goals: Assessing the effectiveness of strategic goals and their impact on organizational performance, and making necessary adjustments or revisions based on performance feedback.
9. Communicating the Vision, Mission & Goals: Developing strategies for effectively communicating the organization's vision, mission, and strategic goals to stakeholders, including employees, customers, and investors.
10. Strategic Leadership: Exploring the role of leadership in driving the strategic planning process, fostering organizational alignment, and motivating teams to achieve the organization's vision and goals.
The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.