Professional Certificate in Data Science for Marketing Analytics

Thursday, 12 February 2026 14:27:35

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Analytics

is a crucial tool for businesses to make data-driven decisions. The Professional Certificate in Data Science for Marketing Analytics is designed for marketing professionals who want to enhance their skills in data analysis and interpretation.
Data Science is a rapidly growing field that combines statistics, computer science, and domain expertise to extract insights from large datasets. This certificate program teaches you how to collect, analyze, and visualize data to inform marketing strategies.
You'll learn how to use popular tools like R, Python, and SQL to extract insights from customer data, track campaign performance, and predict future trends.
By the end of the program, you'll be able to drive business growth through data-informed marketing decisions. Take the first step towards becoming a data-driven marketer and explore this certificate program today!

Data Science for Marketing Analytics is a comprehensive course that equips professionals with the skills to extract valuable insights from data and drive informed marketing decisions. By mastering Data Science for Marketing Analytics, learners can analyze customer behavior and preferences, optimize marketing campaigns, and measure return on investment. The course features real-world case studies and hands-on projects to help learners apply theoretical concepts to practical problems. With career prospects in high demand, this certificate program can lead to senior roles in marketing analytics, business intelligence, and data science.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Data Preprocessing and Cleaning •
Machine Learning Fundamentals •
Statistical Modeling for Marketing •
Data Visualization with Tableau •
Predictive Analytics for Customer Segmentation •
Natural Language Processing for Text Analysis •
Big Data Analytics with Hadoop •
Marketing Mix Modeling and Optimization •
Data Mining and Pattern Recognition •
R Programming for Data Science

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in Data Science for Marketing Analytics

The Professional Certificate in Data Science for Marketing Analytics is a comprehensive program designed to equip marketing professionals with the skills needed to collect, analyze, and interpret large data sets to drive business decisions.
This program focuses on teaching students how to use data science techniques to analyze customer behavior, track market trends, and optimize marketing campaigns. By the end of the program, students will be able to apply data science methods to real-world marketing problems and make data-driven decisions.
The learning outcomes of this program include the ability to collect and clean data, build predictive models, and create data visualizations. Students will also learn how to use machine learning algorithms to identify patterns in customer behavior and optimize marketing strategies.
The duration of the program is typically 4-6 months, with students completing a series of online courses and projects. The program is designed to be flexible, allowing students to complete the coursework at their own pace.
The Professional Certificate in Data Science for Marketing Analytics is highly relevant to the marketing industry, as more and more companies are relying on data science to drive their marketing strategies. By completing this program, students will be able to stay ahead of the curve and develop the skills needed to succeed in this rapidly evolving field.
The program is designed to be industry-agnostic, with a focus on teaching students the skills needed to work with data science tools and techniques. However, the program does cover industry-specific tools and technologies, such as Google Analytics and SQL.
Upon completion of the program, students will receive a Professional Certificate in Data Science for Marketing Analytics, which can be added to their resume or LinkedIn profile. The program is also eligible for continuing education credits, making it a great option for professionals looking to upskill or reskill in the field of data science for marketing analytics.

Why this course?

Professional Certificate in Data Science for Marketing Analytics is a highly sought-after credential in today's market, with the UK's data science job market expected to grow by 14% by 2028, according to a report by the Royal Society of Arts. This growth is driven by the increasing demand for data-driven decision-making in marketing.
Year Job Openings Job Growth Rate
2020 10,000 10%
2021 12,000 20%
2022 15,000 25%
2023 18,000 20%
2024 22,000 25%
The demand for data scientists in marketing is driven by the need to analyze large datasets and make informed decisions. A Professional Certificate in Data Science for Marketing Analytics can help professionals develop the skills needed to succeed in this field.

Who should enrol in Professional Certificate in Data Science for Marketing Analytics?

Data Scientist for Marketing Analytics Ideal Candidate
Professionals with a background in marketing, analytics, or a related field Typically hold a bachelor's degree in marketing, business, or a quantitative field
Individuals with experience in data analysis, statistical modeling, or machine learning In the UK, this could include those with a postgraduate qualification in data science or a related field
Professionals seeking to upskill or reskill in data science and analytics Looking to enhance their career prospects in the UK, where data science and analytics are in high demand
Those interested in applying data science and analytics to marketing strategies Can benefit from the skills and knowledge gained through this Professional Certificate in Data Science for Marketing Analytics