Professional Certificate in Crisis Communications in Marketing

Sunday, 14 September 2025 10:08:51

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

Crisis Communications

is a vital skill for marketers to master in today's fast-paced digital landscape. Effective crisis communications can make or break a brand's reputation, while ineffective responses can lead to severe consequences. This Professional Certificate program is designed for marketing professionals who want to learn how to navigate crisis situations and protect their brand's image.

Through this program, learners will gain the knowledge and tools needed to develop a crisis communications strategy, manage stakeholder expectations, and maintain transparency during difficult times.

By the end of the program, learners will be equipped with the skills to:

communicate effectively during a crisis, build trust with stakeholders, and protect their brand's reputation.

Don't wait until it's too late. Explore the Professional Certificate in Crisis Communications in Marketing today and learn how to safeguard your brand's future.

Crisis Communications is a vital skill for marketers, and our Professional Certificate program teaches you how to navigate it effectively. In this course, you'll learn how to communicate during crises, manage reputation, and maintain brand integrity. You'll gain hands-on experience in crafting messages, managing media, and leading teams through turbulent times. With this certificate, you'll enjoy career prospects in crisis management, reputation repair, and corporate communications. Unique features include expert-led workshops, real-world case studies, and a network of industry professionals. By the end of the program, you'll be equipped to handle any crisis that comes your way.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Crisis Communications Planning
• Effective Crisis Communication Strategies
• Crisis Communication in Social Media
• Reputation Management in Crisis Situations
• Crisis Communication in the Digital Age
• Crisis Communication Training and Development
• Crisis Communication in Multicultural Organizations
• Crisis Communication and Stakeholder Engagement
• Crisis Communication in the Non-Profit Sector
• Crisis Communication Metrics and Evaluation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in Crisis Communications in Marketing

The Professional Certificate in Crisis Communications in Marketing is a specialized program designed to equip marketing professionals with the skills necessary to effectively manage and communicate during a crisis. This program is typically offered over a period of 4-6 months, with a duration of approximately 12-16 weeks, allowing students to balance their studies with their existing work commitments. Upon completion of the program, students can expect to gain a range of learning outcomes, including the ability to develop and implement effective crisis communication strategies, manage stakeholder expectations, and maintain brand reputation during times of crisis. The program is highly relevant to the marketing industry, as crisis communications has become an increasingly important aspect of corporate reputation management. By learning how to navigate crisis communications, marketing professionals can help their organizations minimize damage and maintain a positive public image. The Professional Certificate in Crisis Communications in Marketing is also highly relevant to the field of digital marketing, as social media plays a significant role in crisis communications. Students will learn how to leverage social media to respond to crises and maintain brand reputation. Throughout the program, students will have the opportunity to apply their knowledge and skills in a real-world setting, working on case studies and group projects that simulate crisis communications scenarios. The program is designed to be flexible and accessible, with online learning options available to accommodate different learning styles and schedules. By completing the Professional Certificate in Crisis Communications in Marketing, students can enhance their career prospects and demonstrate their expertise in crisis communications to potential employers. The program is also highly relevant to the field of public relations, as crisis communications is a key aspect of PR practice. Students will learn how to develop and implement effective crisis communication strategies that align with PR principles. Overall, the Professional Certificate in Crisis Communications in Marketing is a valuable program that can help marketing professionals develop the skills necessary to navigate crisis communications and maintain brand reputation in times of crisis.

Why this course?

Crisis Communications in Marketing has become increasingly significant in today's market, where companies face numerous challenges and crises that can impact their reputation and bottom line. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK marketers reported experiencing a crisis in the past year, with 60% citing social media as a key factor (Source: CIM, 2022).
Year Number of Crises
2020 45
2021 55
2022 65
The importance of crisis communications in marketing cannot be overstated. A well-executed crisis communications strategy can help mitigate the damage caused by a crisis, protect a company's reputation, and maintain stakeholder trust. In contrast, a poorly managed crisis can lead to significant financial losses, damage to brand reputation, and even business closure. To stay ahead of the competition, marketers must develop the skills and knowledge necessary to manage crises effectively. A Professional Certificate in Crisis Communications in Marketing can provide learners with the necessary tools and expertise to navigate the complex world of crisis communications.

Who should enrol in Professional Certificate in Crisis Communications in Marketing?

Ideal Audience for Professional Certificate in Crisis Communications in Marketing Marketing professionals, particularly those in the UK, who want to develop effective crisis communication strategies to mitigate reputational damage and maintain brand integrity in the face of crises such as product recalls, data breaches, or social media backlash.
Key Characteristics: Professionals with 2+ years of experience in marketing, PR, or a related field, who have a basic understanding of marketing principles and crisis management concepts.
UK-Specific Considerations: The UK's Data Protection Act 2018 and General Data Protection Regulation (GDPR) requirements, as well as the country's strict consumer protection laws, make crisis communications in marketing particularly challenging. This certificate program is designed to equip UK-based marketers with the necessary skills to navigate these complexities.
Learning Objectives: Develop a comprehensive understanding of crisis communication principles, including risk assessment, stakeholder engagement, and crisis messaging. Learn how to create effective crisis communication plans, conduct media training, and manage social media during a crisis.