Professional Certificate in CRM in Marketing

Monday, 16 February 2026 12:12:11

International applicants and their qualifications are accepted

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Overview

Overview

CRM in Marketing

A CRM (Customer Relationship Management) system is a powerful tool for businesses to manage customer interactions and data.

With a Professional Certificate in CRM in Marketing, you'll learn how to implement and utilize CRM software to enhance customer engagement, improve sales, and increase revenue.

Designed for marketing professionals, this course covers the fundamentals of CRM, including data management, lead generation, and campaign optimization.

You'll gain hands-on experience with popular CRM tools and develop the skills to analyze customer behavior and tailor marketing strategies accordingly.

By the end of the course, you'll be equipped to drive business growth and success with a CRM-driven marketing approach.

Ready to unlock the full potential of CRM in your marketing efforts? Explore our Professional Certificate in CRM in Marketing today and start transforming your customer relationships!

CRM is the backbone of any successful marketing strategy, and our Professional Certificate in CRM in Marketing will equip you with the skills to harness its full potential. By mastering the art of customer relationship management, you'll gain a deeper understanding of how to CRM systems can be used to personalize customer interactions, improve sales productivity, and drive business growth. With this course, you'll learn from industry experts and gain hands-on experience with popular CRM software. Upon completion, you'll be well-positioned for a career in marketing, with opportunities to work in sales, marketing, or business development.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Customer Relationship Management (CRM) Systems •
Sales Force Automation (SFA) Tools •
Marketing Automation (MA) Software •
Data Analysis and Reporting in CRM •
Lead Management and Qualification •
Customer Service and Support in CRM •
Social Media Integration with CRM •
Mobile CRM and Field Service Management •
Email Marketing Automation and Campaigns •
Sales Performance Management and Analytics

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in CRM in Marketing

The Professional Certificate in CRM in Marketing is a comprehensive program designed to equip marketing professionals with the skills and knowledge required to implement and manage effective customer relationship management (CRM) systems.
Upon completion of the program, learners can expect to gain a deep understanding of CRM principles, including data management, contact management, and sales force automation.
The duration of the program is typically 4-6 months, with learners required to complete a series of modules and assignments to demonstrate their understanding of CRM concepts.
The program is highly relevant to the marketing industry, as CRM systems are increasingly being used by businesses to manage customer interactions and improve sales performance.
By the end of the program, learners will be able to analyze customer data, develop targeted marketing campaigns, and measure the effectiveness of CRM initiatives.
The Professional Certificate in CRM in Marketing is also highly relevant to the digital marketing industry, as CRM systems are often integrated with other digital marketing tools such as email marketing and social media management.
Industry professionals can benefit from this program by gaining the skills and knowledge required to implement and manage effective CRM systems, leading to improved customer engagement and increased sales revenue.
The program is designed to be flexible and accessible, with learners able to complete the program at their own pace and on their own schedule.
Overall, the Professional Certificate in CRM in Marketing is a valuable investment for marketing professionals looking to enhance their skills and knowledge in this critical area of marketing.

Why this course?

Professional Certificate in CRM in Marketing holds immense significance in today's market, where customer relationship management (CRM) systems play a vital role in driving business growth. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK use CRM software to manage customer interactions (Source: CIM, 2020).
Statistics Percentage
Marketers using CRM software 75%
Marketers using CRM for sales 60%
Marketers using CRM for customer service 40%

Who should enrol in Professional Certificate in CRM in Marketing ?

Ideal Audience for Professional Certificate in CRM in Marketing Are you a marketing professional looking to boost sales and customer engagement?
Marketing Managers With 1 in 5 businesses in the UK relying on CRM to manage customer relationships, this certificate is perfect for those looking to upskill and stay ahead of the competition.
Sales Teams In the UK, sales teams are expected to handle an average of 50 customer interactions per day, making a CRM certification essential for success.
Digital Marketing Specialists With 80% of customers expecting a seamless online experience, a CRM certification can help digital marketing specialists deliver personalized and effective marketing campaigns.
Business Owners In the UK, 70% of small businesses rely on CRM to manage customer relationships, making this certificate a great investment for business owners looking to grow their customer base.