Professional Certificate in CRM and Email Marketing Techniques

Tuesday, 17 February 2026 13:35:06

International applicants and their qualifications are accepted

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Overview

Overview

CRM

is a vital tool for businesses to manage customer relationships and drive sales. This Professional Certificate in CRM and Email Marketing Techniques is designed for professionals who want to enhance their skills in using CRM software to boost customer engagement and conversion rates. Learn how to effectively utilize CRM systems to track customer interactions, analyze sales data, and personalize marketing campaigns. You'll also discover the fundamentals of email marketing, including creating engaging campaigns, building email lists, and measuring campaign performance. By the end of this course, you'll be able to apply CRM and email marketing techniques to improve your organization's customer experience and drive business growth. Take the first step towards becoming a CRM and email marketing expert and explore this course today!

CRM and Email Marketing Techniques Professional Certificate is an ideal course for professionals seeking to enhance their sales and marketing skills. This comprehensive program focuses on CRM software and email marketing strategies, providing key benefits such as improved customer engagement, increased sales conversions, and enhanced data analysis. Upon completion, graduates can expect career prospects in various industries, including sales, marketing, and customer service. Unique features of the course include hands-on training with industry-leading CRM software and expert guidance on creating effective email marketing campaigns. By mastering CRM and email marketing techniques, learners can drive business growth and success.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Understanding Customer Relationship Management (CRM) Systems
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• Setting Up and Configuring CRM Software
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• Data Entry and Management in CRM
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• Lead Generation and Qualification Techniques
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• Email Marketing Fundamentals
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• Email List Building and Segmentation
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• Email Campaign Creation and Design
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• Email Content Writing and Copywriting
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• Measuring and Analyzing Email Marketing Performance
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• Email Marketing Automation and Integration

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in CRM and Email Marketing Techniques

The Professional Certificate in CRM and Email Marketing Techniques is a comprehensive course designed to equip learners with the skills and knowledge required to succeed in the field of customer relationship management and email marketing.
Upon completion of the course, learners can expect to gain a deep understanding of CRM systems, including data management, contact management, and sales force automation. They will also learn how to leverage email marketing techniques to build strong relationships with customers, increase brand awareness, and drive sales.
The course duration is typically 4-6 months, with learners required to complete a series of modules and assignments to demonstrate their understanding of the subject matter. This flexible learning approach allows learners to balance their studies with their existing work commitments.
The Professional Certificate in CRM and Email Marketing Techniques is highly relevant to the business world, with many organizations recognizing the importance of effective CRM and email marketing strategies in driving revenue growth and customer engagement. By acquiring these skills, learners can enhance their career prospects and contribute to the success of their organization.
Industry professionals and business leaders can also benefit from this course, as it provides a solid foundation in CRM and email marketing best practices. By staying up-to-date with the latest trends and technologies, learners can stay ahead of the competition and drive business success.
The course is designed to be accessible to learners from a variety of backgrounds, including marketing, sales, customer service, and IT professionals. Whether you're looking to transition into a new career or enhance your existing skills, the Professional Certificate in CRM and Email Marketing Techniques is an excellent choice.
By investing in this course, learners can expect to gain a competitive edge in the job market, increase their earning potential, and make a meaningful contribution to their organization's success. With its flexible learning approach, industry relevance, and career-enhancing benefits, the Professional Certificate in CRM and Email Marketing Techniques is an excellent choice for anyone looking to succeed in the field of customer relationship management and email marketing.

Why this course?

Professional Certificate in CRM and Email Marketing Techniques holds immense significance in today's market, where businesses are increasingly relying on customer relationship management (CRM) and email marketing strategies to drive growth and revenue. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK marketers believe that CRM is crucial for customer engagement, while 60% consider email marketing to be a key channel for lead generation.
UK Marketers' Perception of CRM and Email Marketing
CRM Email Marketing
75% 60%

Who should enrol in Professional Certificate in CRM and Email Marketing Techniques?

Ideal Audience for Professional Certificate in CRM and Email Marketing Techniques Are you a sales professional, marketing manager, or business owner looking to boost your skills in customer relationship management and email marketing?
Key Characteristics: Professionals in the UK who work in sales, marketing, or customer service, with a focus on those in the 25-45 age range, holding a bachelor's degree or higher.
Industry Background: The UK's sales and marketing industries are highly competitive, with an estimated 1 in 5 businesses experiencing a decline in sales due to poor customer engagement. By acquiring CRM and email marketing skills, professionals can increase their chances of success and contribute to their organization's growth.
Career Goals: Those seeking to advance their careers in sales, marketing, or customer service, or looking to transition into these fields, can benefit from this certificate program. By developing expertise in CRM and email marketing, professionals can expect to see improved sales performance, increased customer satisfaction, and enhanced business growth.