Professional Certificate in CRM Analytics and Metrics

Saturday, 14 February 2026 23:35:46

International applicants and their qualifications are accepted

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Overview

Overview

CRM Analytics and Metrics


Unlock the Power of Data-Driven Decision Making in your sales organization with our Professional Certificate in CRM Analytics and Metrics. This program is designed for sales professionals and business leaders who want to gain a deeper understanding of how to measure and analyze customer interactions within their CRM systems.

Learn how to extract insights from CRM data, track key performance indicators, and make data-driven decisions that drive business growth and revenue.


Gain Practical Skills in data analysis, reporting, and visualization, and develop a comprehensive understanding of CRM metrics and analytics. Take the first step towards becoming a data-driven sales leader and explore our program today!

CRM Analytics and Metrics is a game-changing course that equips you with the skills to unlock the full potential of your CRM system. By mastering CRM Analytics and Metrics, you'll gain a deep understanding of how to measure and analyze customer interactions, identify areas for improvement, and drive business growth. With this course, you'll enjoy career prospects in data-driven roles, such as Business Analyst or Marketing Manager, and key benefits including enhanced decision-making, increased efficiency, and improved customer satisfaction. Unique features include hands-on training with industry-leading tools and expert guidance from experienced instructors.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Data Analysis • Business Intelligence • CRM Metrics • Performance Metrics • Key Performance Indicators (KPIs) • Data Visualization • Business Acumen • Data Mining • Predictive Analytics • Data Quality

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in CRM Analytics and Metrics

The Professional Certificate in CRM Analytics and Metrics is a comprehensive program designed to equip learners with the skills and knowledge required to analyze and interpret customer relationship management (CRM) data.
This program focuses on teaching learners how to extract insights from CRM data, identify trends, and make data-driven decisions to drive business growth.
Upon completion of the program, learners will be able to analyze CRM metrics, create custom reports, and develop predictive models to forecast customer behavior.
The duration of the program is typically 4-6 months, with learners completing a series of online courses and assignments.
The program is highly relevant to the sales, marketing, and customer success teams in various industries, including retail, finance, and healthcare.
Industry professionals can benefit from this program by gaining a deeper understanding of CRM analytics and metrics, enabling them to optimize their sales strategies and improve customer engagement.
The program is also beneficial for those looking to transition into a career in data analysis or business intelligence, as it provides a solid foundation in CRM data analysis and interpretation.
By completing the Professional Certificate in CRM Analytics and Metrics, learners can enhance their skills and knowledge in CRM data analysis, leading to improved business outcomes and increased competitiveness in the market.

Why this course?

CRM Analytics and Metrics have become a crucial aspect of business operations in today's market. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK marketers believe that data-driven decision-making is essential for their organizations' success. In fact, a study by the Market Research Society found that 60% of UK businesses use data analytics to inform their marketing strategies.
Industry Trends Statistics
Use of CRM Analytics 70% of UK businesses use CRM analytics to improve customer engagement (Source: Salesforce)
Data-Driven Decision Making 75% of UK marketers believe that data-driven decision-making is essential for their organizations' success (Source: CIM)
Marketing Strategy Optimization 60% of UK businesses use data analytics to inform their marketing strategies (Source: Market Research Society)

Who should enrol in Professional Certificate in CRM Analytics and Metrics ?

Ideal Audience for Professional Certificate in CRM Analytics and Metrics Professionals seeking to enhance their skills in customer relationship management (CRM) and data analysis, particularly those in the UK, where 71% of businesses use CRM software (Source: Salesforce) and 61% of UK businesses use data analytics to inform their decisions (Source: CIPD).
Key Characteristics: Marketing and sales professionals, customer success managers, business analysts, and data scientists looking to gain a deeper understanding of CRM analytics and metrics, with a focus on UK-specific industry trends and best practices.
Career Goals: To develop skills in CRM analytics and metrics, improve data-driven decision making, and increase revenue growth, with a focus on the UK's growing demand for CRM professionals, where the number of CRM jobs is expected to increase by 10% annually (Source: Indeed).
Prerequisites: Basic understanding of CRM software, data analysis concepts, and business acumen, with no prior experience necessary.