Professional Certificate in B2C Marketing Strategies for MBAs

Wednesday, 18 February 2026 23:16:45

International applicants and their qualifications are accepted

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Overview

Overview

B2C Marketing Strategies

is designed for MBAs looking to enhance their skills in consumer-facing marketing. This program focuses on developing effective B2C marketing strategies, helping learners understand consumer behavior and preferences.
Key concepts include market research, segmentation, and targeting, as well as branding, positioning, and messaging. Learners will also explore digital marketing channels, such as social media and email marketing, and analyze case studies to apply theoretical knowledge in real-world scenarios.
By completing this program, learners will gain a deeper understanding of B2C marketing principles and be equipped to drive business growth and success.

Explore B2C Marketing Strategies today and take the first step towards becoming a skilled marketing professional.

B2C Marketing Strategies are crucial for MBA professionals seeking to excel in the industry. This Professional Certificate program equips you with the essential skills to develop and implement effective B2C marketing strategies, driving business growth and revenue. By mastering B2C Marketing Strategies, you'll gain a competitive edge, enhance your career prospects, and boost your earning potential. The course features expert instructors, real-world case studies, and interactive sessions, providing a unique learning experience. Upon completion, you'll receive a certificate, demonstrating your expertise in B2C Marketing Strategies and opening doors to new career opportunities in the field.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Digital Marketing Fundamentals •
• B2C Customer Segmentation and Profiling •
• Social Media Marketing Strategies •
• Influencer Marketing and Partnerships •
• Email Marketing Campaigns and Automation •
• Content Marketing for B2C Brands •
• Data-Driven Decision Making in Marketing •
• Measuring and Optimizing B2C Marketing Performance •
• B2C Marketing Strategy Development and Implementation •
• Branding and Positioning in B2C Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in B2C Marketing Strategies for MBAs

The Professional Certificate in B2C Marketing Strategies for MBAs is a comprehensive program designed to equip business leaders with the necessary skills to develop and execute effective B2C marketing strategies. This program is tailored to meet the specific needs of MBA graduates, providing them with a deep understanding of the B2C marketing landscape and the ability to apply marketing principles to drive business growth. Upon completion of the program, learners can expect to gain a range of skills, including market research, segmentation, targeting, and positioning, as well as the ability to develop and execute marketing campaigns that drive customer engagement and conversion. The program is typically completed over a period of 12 weeks, with learners attending online classes and completing coursework and assignments throughout the duration. The Professional Certificate in B2C Marketing Strategies for MBAs is highly relevant to the current business landscape, where B2C marketing plays a critical role in driving revenue and growth. The program is designed to be industry-relevant, with a focus on the latest trends and best practices in B2C marketing, including the use of data analytics, social media, and digital marketing channels. By completing this program, learners can enhance their career prospects and take their marketing skills to the next level, making them more competitive in the job market. The Professional Certificate in B2C Marketing Strategies for MBAs is a valuable addition to any MBA graduate's skillset, providing them with the knowledge and skills needed to succeed in today's fast-paced business environment. This program is ideal for MBA graduates who want to develop their marketing skills and take their career to the next level, as well as for business leaders who want to stay up-to-date with the latest trends and best practices in B2C marketing.

Why this course?

Professional Certificate in B2C Marketing Strategies is a highly sought-after credential for MBAs in today's market. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK consider B2C marketing to be a key area of focus, with 60% citing the need for more effective digital marketing strategies (Google Charts 3D Column Chart, 2022).
UK B2C Marketing Statistics
Digital marketing spend in the UK reached £12.8 billion in 2020, with B2C marketing accounting for 70% of this spend.
The average UK consumer spends £1,200 per year on online shopping, with 75% of online shoppers using social media to research products before making a purchase.
A recent survey by the CIM found that 80% of marketers in the UK believe that data-driven marketing is essential for driving business growth.

Who should enrol in Professional Certificate in B2C Marketing Strategies for MBAs?

B2C Marketing Strategies Ideal for MBAs
Primary Target Audience: Professionals with an MBA degree, particularly those in the UK, who are looking to enhance their marketing skills and stay ahead in the competitive job market.
Secondary Target Audience: Marketing managers, business development managers, and entrepreneurs in the UK who want to develop effective B2C marketing strategies to drive business growth and increase customer engagement.
Key Characteristics: Professionals with an MBA degree, at least 2 years of work experience in marketing or a related field, and a strong understanding of business principles and marketing concepts.
UK-Specific Statistics: According to a report by the Chartered Institute of Marketing, the average salary for a marketing manager in the UK is £43,000 per annum. The same report states that 75% of marketers in the UK believe that data-driven marketing is essential for business success.