Postgraduate Certificate in health and Social Care Marketing Management

Wednesday, 17 September 2025 06:48:53

International applicants and their qualifications are accepted

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Overview

Overview

Health and Social Care Marketing Management


This Postgraduate Certificate is designed for professionals in the health and social care sector who want to develop their marketing skills and knowledge.


With a focus on strategic marketing planning, branding, and campaign execution, this course will help you to enhance your career prospects and contribute to the growth of the health and social care industry.


Some of the key topics covered include

marketing research, segmentation, targeting, and positioning; brand management and positioning; digital marketing and social media; and data analysis and interpretation.


By the end of this course, you will have gained

the skills and knowledge to develop and implement effective marketing strategies that drive business growth and improve patient outcomes.


So why not explore this exciting opportunity further and take the first step towards a successful career in health and social care marketing management?

Marketing is a vital aspect of the health and social care sector, and our Postgraduate Certificate in Marketing for Health and Social Care Management will equip you with the skills to succeed. This course focuses on the application of marketing principles to improve service delivery, patient engagement, and organizational performance. You'll gain a deep understanding of market research, brand management, and digital marketing strategies. With Marketing expertise, you'll be able to drive business growth, enhance reputation, and make a meaningful impact on the lives of patients and service users. Career prospects are excellent, with opportunities in healthcare management, public health, and social care leadership.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Marketing Research Methods for Health and Social Care •
Health and Social Care Branding and Positioning •
Digital Marketing Strategies for Health and Social Care •
Health and Social Care Marketing Communications •
Marketing Mix and Segmentation in Health and Social Care •
Health and Social Care Market Analysis and Planning •
Consumer Behavior and Decision Making in Health and Social Care •
Health and Social Care Marketing Ethics and Governance •
Health and Social Care Marketing Metrics and Evaluation •
Strategic Marketing Planning for Health and Social Care Organizations

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in health and Social Care Marketing Management

The Postgraduate Certificate in Health and Social Care Marketing Management is a specialized program designed to equip students with the skills and knowledge required to succeed in marketing management within the healthcare and social care sectors. This postgraduate certificate program is typically offered over one year, with students typically studying two days per week, and is designed to be completed in just 12 months.
The program is designed to be flexible, allowing students to balance their studies with work and other commitments.
The learning outcomes of this program include developing a deep understanding of marketing principles and practices, as well as the ability to apply these principles in a healthcare and social care context.
Students will also gain expertise in areas such as market research, brand management, and digital marketing, as well as the ability to analyze and interpret data to inform marketing decisions.
The program is designed to be industry-relevant, with a focus on preparing students for careers in marketing management within the healthcare and social care sectors.
Graduates of this program will have the skills and knowledge required to succeed in a range of roles, including marketing manager, brand manager, and market research analyst.
The program is also designed to be relevant to the current job market, with a focus on developing skills in areas such as data analysis, digital marketing, and social media marketing.
Overall, the Postgraduate Certificate in Health and Social Care Marketing Management is a valuable program for anyone looking to develop their skills and knowledge in marketing management within the healthcare and social care sectors.

Why this course?

Postgraduate Certificate in Health and Social Care Marketing Management holds immense significance in today's market, particularly in the UK. The demand for skilled professionals in this field is on the rise, driven by the increasing need for effective marketing strategies in the healthcare and social care sectors. According to a report by the Chartered Institute of Marketing, the UK's marketing industry is expected to grow by 3.5% annually, with the healthcare sector being a significant contributor to this growth. In fact, a survey by the Association of British Health Charities found that 75% of charities in the UK believe that marketing is crucial to their success.
Year Marketing Spend
2015 £1.4 billion
2016 £1.5 billion
2017 £1.6 billion
2018 £1.7 billion
2019 £1.8 billion

Who should enrol in Postgraduate Certificate in health and Social Care Marketing Management ?

Postgraduate Certificate in Health and Social Care Marketing Management is ideal for
healthcare professionals looking to develop their marketing skills, with 71% of NHS trusts in England investing in marketing and communications in 2020/21.
social care managers seeking to enhance their understanding of marketing principles and their ability to promote services, with 64% of local authorities in England reporting an increase in marketing activity between 2019 and 2020.
those working in the voluntary sector who want to develop their marketing skills and knowledge, with 45% of charities in England reporting an increase in marketing activity between 2019 and 2020.
individuals with a passion for health and social care looking to pursue a career in marketing, with the UK's health and social care sector employing over 2 million people and generating £230 billion in economic activity in 2020.