Postgraduate Certificate in Services Marketing Tactics

Monday, 16 February 2026 19:37:41

International applicants and their qualifications are accepted

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Overview

Overview

Services Marketing Tactics

is a postgraduate certificate designed for marketing professionals seeking to enhance their skills in services marketing.

Developing a deeper understanding of services marketing is crucial for businesses to stay competitive in today's market. This course focuses on the tactics and strategies required to deliver exceptional customer experiences.

By studying services marketing tactics, learners will gain knowledge of how to analyze customer needs, design services, and measure performance.

Some of the key topics covered include service blueprints, customer journey mapping, and service quality management.

This course is ideal for marketing professionals looking to advance their careers or start their own businesses.

Explore the world of services marketing and take your career to the next level with our Postgraduate Certificate in Services Marketing Tactics.

Services Marketing Tactics is a comprehensive course that equips you with the skills to succeed in the competitive world of services marketing. By focusing on the latest tactics and strategies, you'll gain a deep understanding of how to create customer experiences that drive loyalty and growth. With this Postgraduate Certificate, you'll develop a unique blend of business acumen and marketing expertise, making you an attractive candidate for senior roles in services marketing. You'll also benefit from career prospects in industries such as finance, healthcare, and technology, with salaries ranging from £40,000 to £70,000.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Digital Marketing Strategy
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• Services Marketing Mix
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• Customer Relationship Management
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• Brand Management in Services
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• Service Quality Management
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• Market Research in Services
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• Measuring Service Performance
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• Services Marketing Communications

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Services Marketing Tactics

The Postgraduate Certificate in Services Marketing Tactics is a specialized program designed to equip students with the knowledge and skills required to succeed in the services marketing field.
This program focuses on the application of marketing principles to services, enabling students to develop effective strategies for promoting and delivering services.
Learning outcomes of the program include understanding service marketing concepts, analyzing customer needs, and developing marketing plans that meet those needs.
Students will also gain expertise in service quality management, customer relationship management, and market research, all of which are essential for success in services marketing.
The duration of the program is typically one year, with students completing a series of modules that cover the key aspects of services marketing.
Industry relevance is a key aspect of the program, with many organizations recognizing the importance of services marketing in driving business growth and competitiveness.
By studying services marketing tactics, students can develop the skills and knowledge required to succeed in a range of industries, from healthcare and finance to hospitality and technology.
The program is designed to be flexible, with many institutions offering part-time or online options to accommodate the needs of working professionals.
Overall, the Postgraduate Certificate in Services Marketing Tactics is an excellent choice for individuals looking to advance their careers in services marketing or transition into a new field.
With its focus on practical application and industry relevance, this program provides students with the skills and knowledge required to succeed in a rapidly changing business environment.

Why this course?

Postgraduate Certificate in Services Marketing Tactics holds immense significance in today's market, where services are increasingly becoming a dominant force. According to a report by the Centre for Retail Research, the UK's services sector accounts for approximately 80% of the country's GDP, with a growth rate of 0.8% in 2022. This highlights the importance of effective services marketing strategies.
Year GDP Growth Rate
2020 -9.9%
2021 -5.4%
2022 0.8%

Who should enrol in Postgraduate Certificate in Services Marketing Tactics ?

Postgraduate Certificate in Services Marketing Tactics is ideal for
marketing professionals looking to enhance their skills in services marketing, particularly those working in the UK's £1.4 trillion services sector.
those with a bachelor's degree in marketing or a related field can benefit from this course, which is designed to equip them with the knowledge and expertise needed to succeed in services marketing.
individuals seeking career advancement in services marketing, as well as those looking to transition into this field from other areas of marketing or business.
those interested in digital marketing and customer experience will find this course particularly relevant, as it covers the latest trends and best practices in services marketing, including digital marketing and customer experience.