Postgraduate Certificate in Negotiation in Event Sponsorship

Monday, 16 February 2026 09:35:45

International applicants and their qualifications are accepted

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Overview

Overview

Event sponsorship negotiation

is a crucial skill for professionals in the events industry.
Developing effective negotiation strategies is essential to secure lucrative sponsorship deals. This Postgraduate Certificate in Negotiation in Event Sponsorship is designed for experienced event managers, marketing professionals, and entrepreneurs who want to enhance their negotiation skills.
By learning how to negotiate with sponsors, you'll be able to secure better deals, build stronger relationships, and increase your event's visibility. The program covers topics such as sponsorship sales, event marketing, and negotiation techniques.
Upon completion, you'll have the skills to negotiate effectively with sponsors, resulting in increased revenue and a competitive edge in the events industry. Explore this program further to take your event sponsorship skills to the next level.

Negotiation is a crucial skill for event sponsorship professionals, and our Postgraduate Certificate in Negotiation in Event Sponsorship can help you master it. This course will equip you with the knowledge and techniques to effectively negotiate with sponsors, securing lucrative deals and delivering successful events. By studying negotiation strategies and best practices, you'll gain a competitive edge in the industry. You'll also explore the business side of event sponsorship, including marketing, finance, and project management. With this negotiation expertise, you'll be poised for career advancement in event management, marketing, or a related field.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Negotiation Strategies in Event Sponsorship

• Understanding Event Sponsorship Objectives and Expectations

• Building Effective Relationships with Event Organizers and Sponsors

• Creating Win-Win Negotiation Outcomes in Event Sponsorship

• Effective Communication in Event Sponsorship Negotiations

• Managing Conflict and Disagreements in Event Sponsorship

• Negotiating with Multiple Stakeholders in Event Sponsorship

• Understanding Event Sponsorship Contract Law and Regulations

• Measuring the Success of Event Sponsorship Negotiations

• Advanced Negotiation Techniques for Event Sponsorship

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Negotiation in Event Sponsorship

The Postgraduate Certificate in Negotiation in Event Sponsorship is a specialized program designed to equip students with the skills and knowledge required to successfully negotiate event sponsorships.
This program is ideal for individuals working in the events industry, particularly those in sponsorship and sales roles, who want to enhance their negotiation skills and increase their earning potential.
Upon completion of the program, students can expect to gain a deeper understanding of the negotiation process, including how to analyze sponsorship opportunities, develop effective negotiation strategies, and build strong relationships with clients and stakeholders.
The program covers a range of topics, including event sponsorship marketing, negotiation techniques, and relationship management, all of which are highly relevant to the events industry.
The duration of the program is typically one year, with students required to complete a series of modules and assessments to demonstrate their knowledge and skills.
Industry relevance is a key aspect of this program, as it is designed to prepare students for the demands of the events industry, where negotiation skills are essential for securing sponsorships and building successful partnerships.
By completing the Postgraduate Certificate in Negotiation in Event Sponsorship, students can expect to increase their earning potential, advance their careers, and make a significant contribution to the events industry.
The program is also highly relevant to the growing field of experiential marketing, where event sponsorships play a critical role in promoting products and services.
Overall, the Postgraduate Certificate in Negotiation in Event Sponsorship is a valuable investment for individuals looking to enhance their skills and knowledge in this field, and to establish themselves as experts in event sponsorship and negotiation.

Why this course?

Postgraduate Certificate in Negotiation in Event Sponsorship is highly significant in today's market, particularly in the UK where the events industry is a significant contributor to the economy. According to a report by the Association of British Event Organisers (ABEO), the events industry in the UK generates over £42 billion annually, with sponsorship playing a crucial role in its growth.
Year Sponsorship Revenue
2015 £10.2 billion
2016 £11.1 billion
2017 £12.1 billion
2018 £13.2 billion
2019 £14.3 billion
2020 £15.4 billion

Who should enrol in Postgraduate Certificate in Negotiation in Event Sponsorship?

Ideal Audience for Postgraduate Certificate in Negotiation in Event Sponsorship This course is designed for ambitious professionals in the UK events industry, particularly those in sponsorship and event management roles, who wish to develop their negotiation skills to secure high-profile event sponsorships and partnerships.
Key Characteristics: - Typically hold a bachelor's degree in a relevant field, such as business, marketing, or event management - Have at least 2 years of experience in sponsorship or event management - Are looking to advance their careers and take on more senior roles - Are based in the UK, where the events industry is a significant contributor to the economy, with over £42 billion spent on events annually (Source: UK Events Industry Association)
Career Benefits: - Develop the skills and confidence to negotiate high-profile event sponsorships and partnerships - Enhance your career prospects and earning potential, with median salaries for events professionals in the UK ranging from £25,000 to over £60,000 (Source: Chartered Institute of Marketing) - Take on more senior roles and become a leader in the events industry