Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing

Friday, 31 October 2025 06:33:00

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

Multi-Channel Marketing and Omni-Channel Retailing

is designed for marketing professionals seeking to enhance their skills in a rapidly evolving retail landscape.
Developing a deeper understanding of customer behavior and preferences is crucial in today's digital age. This postgraduate certificate program focuses on equipping learners with the knowledge and tools necessary to create effective multi-channel marketing strategies and drive business growth.
By exploring the intersection of marketing and retail, learners will gain insight into the latest trends and technologies, including data analytics, social media, and e-commerce.
Unlocking the full potential of multi-channel marketing requires a holistic approach that considers the entire customer journey. This program provides learners with the skills and expertise needed to succeed in this fast-paced industry.
If you're looking to take your career to the next level, explore the Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing today and discover how to drive business success in the digital age.

Multi-Channel Marketing is at the heart of this Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing, where you'll master the art of reaching customers across various channels. This course offers omni-channel retailing expertise, enabling you to create seamless customer experiences. You'll gain in-depth knowledge of digital marketing strategies, data analysis, and retail operations. Key benefits include enhanced career prospects in the retail and marketing industries, as well as the ability to drive business growth through data-driven decision making. Unique features include interactive workshops, industry guest lectures, and a focus on practical skills.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Digital Marketing Strategy •

• Multi-Channel Marketing Mix •

• Customer Relationship Management (CRM) Systems •

• Data-Driven Decision Making in Retail •

• Omni-Channel Retailing and Customer Experience •

• Social Media Marketing for Retail •

• E-commerce Platform Development and Management •

• Retail Analytics and Performance Measurement

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing

The Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing is a specialized program designed to equip students with the knowledge and skills required to succeed in today's digital landscape.
This program focuses on the strategic use of multiple channels to reach customers, including social media, email, search engines, and more, with the ultimate goal of creating a seamless customer experience across all touchpoints.
Through a combination of lectures, workshops, and case studies, students will learn how to analyze customer behavior, develop targeted marketing campaigns, and measure the effectiveness of their efforts.
The program is designed to be completed in one year, with students typically taking two modules per semester.
The duration of the program is approximately 12 months, with students expected to commit around 20 hours per week to their studies.
The Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing is highly relevant to the retail industry, where companies are increasingly looking for professionals who can help them navigate the complexities of multi-channel marketing.
By the end of the program, students will have gained a deep understanding of how to create a cohesive brand experience across all channels, and will be equipped with the skills and knowledge required to drive business growth and customer engagement.
The program is designed to be flexible, with students able to study online or on-campus, and can be tailored to suit the needs of individual learners.
The Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing is a great option for anyone looking to advance their career in marketing or retail, and is particularly suitable for those who have a background in business, marketing, or a related field.
Upon completion of the program, students will be awarded a Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing, which can be used as a stepping stone to further education or as a way to demonstrate expertise in a particular area of marketing.
The program is taught by experienced academics and industry professionals, who bring a wealth of knowledge and expertise to the classroom.
The Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing is a highly respected program that is recognized by employers and academic institutions alike.

Why this course?

Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing holds significant importance in today's market, where consumers increasingly interact with brands across multiple channels. According to a survey by the UK's Office for National Statistics (ONS), 75% of UK consumers use online channels to research products before making a purchase, while 60% use social media platforms for this purpose (Google Charts 3D Column Chart, see below).
Channel Usage Rate (%)
Social Media 60%
Email Marketing 55%
Influencer Marketing 45%

Who should enrol in Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing ?

Postgraduate Certificate in Multi-Channel Marketing and Omni-Channel Retailing is ideal for ambitious marketing professionals and retail managers in the UK who want to stay ahead of the curve in the rapidly evolving digital landscape.
Key characteristics of our target audience include: - Typically hold a bachelor's degree in marketing, business, or a related field
- Have at least 2 years of work experience in marketing or retail, with a focus on multi-channel and omni-channel strategies - Are based in the UK, where the retail industry is worth £3.2 trillion and employs over 3.2 million people
- Are looking to enhance their skills and knowledge in areas such as digital marketing, data analysis, and customer experience - Want to take their careers to the next level and become leaders in their field, with a salary increase of up to 20% on average