Postgraduate Certificate in Marketing Analytics using Data Science

Thursday, 12 February 2026 20:52:19

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Analytics using Data Science


Unlock the power of data-driven decision making with our Postgraduate Certificate in Marketing Analytics using Data Science.


Designed for marketing professionals and data enthusiasts alike, this program equips you with the skills to collect, analyze, and interpret complex data to inform marketing strategies.


Some of the key topics covered include: data visualization, machine learning, and statistical modeling.

Gain a deeper understanding of how to measure marketing performance, optimize campaigns, and drive business growth.


Whether you're looking to advance your career or start a new path in marketing analytics, this program is the perfect starting point.


Explore our Postgraduate Certificate in Marketing Analytics using Data Science today and discover a world of data-driven possibilities.

Data Science is at the heart of our Postgraduate Certificate in Marketing Analytics, where you'll learn to harness its power to drive business growth. This course combines marketing expertise with data-driven insights to help you make informed decisions. By mastering Data Science tools and techniques, you'll gain a competitive edge in the job market. Key benefits include data-driven marketing strategies, market research analysis, and business acumen. Career prospects are vast, with roles in marketing analytics, business intelligence, and data science. Unique features include collaborative learning and industry partnerships, ensuring you're job-ready and connected to the industry.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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Machine Learning for Marketing Analytics •
Data Visualization with Tableau •
Statistical Modeling for Marketing Decision Making •
Big Data Analytics with Hadoop •
Predictive Modeling for Customer Segmentation •
Marketing Mix Modeling with R •
Text Analytics for Social Media Monitoring •
Data Mining for Marketing Research •
Marketing Analytics with Python •
Data Storytelling for Business Insights

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Marketing Analytics using Data Science

The Postgraduate Certificate in Marketing Analytics using Data Science is a specialized program designed to equip students with the skills and knowledge required to analyze and interpret complex data in marketing contexts.
This program focuses on teaching students how to apply data science techniques to marketing problems, enabling them to make data-driven decisions and drive business growth.
Upon completion of the program, students will be able to analyze and interpret large datasets, develop predictive models, and create data visualizations to communicate insights to stakeholders.
The learning outcomes of this program include the ability to apply statistical and machine learning techniques to marketing data, develop marketing strategies based on data analysis, and evaluate the effectiveness of marketing campaigns.
The duration of the program is typically one year, with students completing a series of modules that cover topics such as data preprocessing, machine learning algorithms, and data visualization tools.
The Postgraduate Certificate in Marketing Analytics using Data Science is highly relevant to the marketing industry, where data-driven decision-making is becoming increasingly important.
Many organizations are looking for professionals who can collect, analyze, and interpret large datasets to inform marketing strategies, making this program an attractive option for those looking to launch or advance their careers in marketing analytics.
The skills and knowledge gained from this program can be applied across various industries, including finance, retail, and healthcare, where data analysis and interpretation are critical components of marketing strategies.
By combining marketing and data science, this program provides students with a unique set of skills that are in high demand by employers, making it an excellent choice for those looking to pursue a career in marketing analytics.

Why this course?

Postgraduate Certificate in Marketing Analytics using Data Science is a highly sought-after qualification in today's market, where data-driven decision-making is becoming increasingly crucial for businesses to stay competitive. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK believe that data analytics is essential for their role, with 60% stating that they need to improve their data analysis skills.
Statistics Percentage
Marketers who believe data analytics is essential for their role 75%
Marketers who need to improve their data analysis skills 60%
Marketers who use data analytics to inform their marketing strategies 80%

Who should enrol in Postgraduate Certificate in Marketing Analytics using Data Science ?

Postgraduate Certificate in Marketing Analytics using Data Science is ideal for
marketing professionals looking to upskill and reskill
with data analysis and interpretation skills to drive business growth and decision-making
those in the UK who want to stay ahead of the competition
with a background in marketing, business, or a related field and a passion for data-driven insights
can benefit from this course and enhance their career prospects