Postgraduate Certificate in Marketing Analytics and BA (Hons)

Tuesday, 17 February 2026 13:50:18

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Analytics

is a vital skill in today's data-driven business landscape.
Unlock the power of data to drive business decisions with our Postgraduate Certificate in Marketing Analytics and BA (Hons) degree.
Designed for aspiring marketers and business professionals, this program equips you with the tools and techniques to analyze complex data sets, identify trends, and create data-driven strategies.
You'll learn from industry experts in a supportive and dynamic learning environment, gaining hands-on experience with popular analytics software and technologies.
By the end of the program, you'll be equipped to measure marketing performance, optimize campaigns, and drive business growth.
So why wait? Explore our Postgraduate Certificate in Marketing Analytics and BA (Hons) today and start turning data into business success!

Marketing Analytics is at the heart of this Postgraduate Certificate in Marketing Analytics and BA (Hons) course, equipping students with the skills to drive business growth through data-driven decision making. By combining theoretical foundations with practical applications, this course offers a unique blend of knowledge and skills. Students will gain expertise in data analysis, statistical modeling, and data visualization, as well as a deep understanding of marketing principles and consumer behavior. With marketing analytics skills in high demand, graduates can expect excellent career prospects in industries such as finance, retail, and digital marketing.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Data Mining for Marketing Analytics •
Marketing Research Methods •
Statistical Analysis for Business Decisions •
Data Visualization Techniques •
Marketing Mix Modeling •
Customer Segmentation and Profiling •
Predictive Modeling in Marketing •
Web Analytics and Digital Marketing Metrics •
Marketing Strategy and Planning

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Marketing Analytics and BA (Hons)

The Postgraduate Certificate in Marketing Analytics is a specialized program designed to equip students with the skills and knowledge required to analyze and interpret complex marketing data.
This program focuses on teaching students how to use data analytics tools and techniques to drive business decisions, making it an ideal choice for marketing professionals looking to upskill or reskill.
Upon completion of the program, students will be able to apply data-driven approaches to marketing strategy, optimize marketing campaigns, and measure the effectiveness of marketing initiatives.
The learning outcomes of the program include the ability to analyze and interpret large datasets, develop predictive models, and create data visualizations to communicate insights to stakeholders.
The duration of the program is typically one year full-time or two years part-time, allowing students to balance their studies with work or other commitments.
The Postgraduate Certificate in Marketing Analytics is highly relevant to the marketing industry, as companies increasingly rely on data analytics to inform their marketing strategies.
By completing this program, students will gain a competitive edge in the job market and be able to pursue careers in marketing analytics, data science, or business intelligence.
The program is designed to be flexible and accessible, with a range of entry requirements and a supportive learning environment.
The Postgraduate Certificate in Marketing Analytics is a valuable addition to the BA (Hons) degree in Marketing, providing students with a deeper understanding of marketing analytics and its applications.
This program is ideal for students who have a degree in marketing or a related field and are looking to specialize in marketing analytics.
The combination of theoretical knowledge and practical skills learned through the program will enable students to apply marketing analytics in real-world settings.
The Postgraduate Certificate in Marketing Analytics is accredited by a recognized accrediting body, ensuring that graduates meet industry standards and are eligible for professional membership.
Graduates of the program will have the opportunity to network with peers and industry professionals, enhancing their career prospects and job opportunities.
The program is taught by experienced academics and industry experts, providing students with a unique blend of theoretical knowledge and practical experience.
The Postgraduate Certificate in Marketing Analytics is a valuable investment for students looking to advance their careers in marketing analytics or related fields.

Why this course?

Postgraduate Certificate in Marketing Analytics and BA (Hons) in Marketing Analytics are highly significant in today's market, particularly in the UK. According to a report by the Chartered Institute of Marketing, the demand for marketing analytics professionals is expected to increase by 10% annually, with the UK job market offering over 3,000 marketing analytics roles.
UK Job Market Marketing Analytics Demand
Number of Jobs 3,000
Annual Growth Rate 10%

Who should enrol in Postgraduate Certificate in Marketing Analytics and BA (Hons)?

Postgraduate Certificate in Marketing Analytics is ideal for marketing professionals seeking to upskill in data-driven decision making, particularly those in the UK who want to stay ahead of the competition.
Key characteristics of the ideal candidate include: - A bachelor's degree in marketing, business, or a related field, with a strong understanding of marketing principles and practices.
In the UK, the demand for marketing analytics professionals is on the rise, with the Chartered Institute of Marketing (CIM) reporting a 10% increase in demand for marketing analytics roles in 2022. - A passion for data analysis and interpretation, with experience in tools such as Excel, SQL, and statistical software.
The course is designed for individuals who want to enhance their skills in marketing analytics, including those working in digital marketing, brand management, and market research. - A willingness to learn and adapt to new technologies and methodologies, with excellent communication and problem-solving skills.