Postgraduate Certificate in Market Research and Consumer Insights

Wednesday, 18 February 2026 11:02:29

International applicants and their qualifications are accepted

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Overview

Overview

Market Research and Consumer Insights

Gain in-depth knowledge of market research techniques and consumer behavior to inform business decisions.

This Postgraduate Certificate is designed for professionals seeking to enhance their skills in market research and consumer insights.

Develop a deeper understanding of data analysis, survey design, and statistical modeling to drive business growth.

Some of the key topics covered include: market segmentation, competitor analysis, and customer profiling.

Learn from industry experts and apply your knowledge to real-world projects.

Enhance your career prospects and stay ahead in the competitive job market.

Explore this Postgraduate Certificate in Market Research and Consumer Insights today and take the first step towards a successful career in market research.

Market Research is a vital component of any successful business strategy, and our Postgraduate Certificate in Market Research and Consumer Insights will equip you with the skills to excel in this field. This course provides a comprehensive understanding of market research methods, data analysis, and consumer behavior, allowing you to market research effectively and make informed business decisions. With a strong focus on practical application, you'll gain hands-on experience in data collection, analysis, and reporting, as well as develop essential skills in market research and consumer insights. Upon completion, you'll be well-positioned for a career in market research, consulting, or a related field.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Market Research Methods and Tools •
• Data Analysis and Interpretation Techniques •
• Consumer Behavior and Psychology •
• Market Segmentation and Targeting •
• Brand Management and Positioning •
• Social Media and Digital Marketing Research •
• Qualitative Research Methods •
• Quantitative Research Methods •
• Survey Design and Implementation •
• Data Mining and Text Analysis

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Market Research and Consumer Insights

The Postgraduate Certificate in Market Research and Consumer Insights is a specialized program designed to equip students with the skills and knowledge required to analyze and interpret market data, identify consumer trends, and develop effective marketing strategies.
Upon completion of the program, students can expect to gain a deep understanding of market research methodologies, data analysis techniques, and consumer behavior, enabling them to make informed decisions in their careers.
The duration of the program is typically one year, with students typically taking two courses per semester. This allows for a balance between theoretical learning and practical application, ensuring that students are well-prepared for the demands of the market research industry.
The Postgraduate Certificate in Market Research and Consumer Insights is highly relevant to the current job market, with many organizations seeking professionals who can analyze complex data sets, identify market opportunities, and develop targeted marketing campaigns.
Industry professionals can expect to work in a variety of roles, including market research analyst, consumer insights specialist, and marketing manager, with salaries ranging from £40,000 to £70,000 per annum, depending on experience and location.
Graduates of the program can also pursue advanced degrees, such as a Master's in Market Research or a Ph.D. in Consumer Behavior, or enter the workforce directly, applying their skills and knowledge to drive business growth and success.
The program is taught by experienced academics and industry professionals, providing students with a unique blend of theoretical knowledge and practical experience, and is accredited by a recognized accrediting body, ensuring that graduates meet the highest standards of the market research industry.
By investing in the Postgraduate Certificate in Market Research and Consumer Insights, students can gain a competitive edge in the job market, develop in-demand skills, and launch successful careers in market research and consumer insights.

Why this course?

Postgraduate Certificate in Market Research and Consumer Insights is a highly sought-after qualification in today's market, with the UK's market research industry valued at £1.4 billion in 2020, employing over 30,000 people (Source: Institute of Practitioners in Marketing). The demand for skilled professionals with expertise in market research and consumer insights continues to rise, driven by the increasing importance of data-driven decision-making in businesses.
Year Employment
2020 30,000
2021 31,000
2022 32,000

Who should enrol in Postgraduate Certificate in Market Research and Consumer Insights?

Postgraduate Certificate in Market Research and Consumer Insights is ideal for
marketing professionals looking to enhance their skills in data analysis, research methods, and consumer behavior
those with a background in business, psychology, or sociology seeking to apply their knowledge in a fast-paced and competitive industry
individuals working in the UK can benefit from the programme's focus on UK consumer trends and market research methodologies
those interested in digital marketing, brand management, and product development will find the Postgraduate Certificate in Market Research and Consumer Insights to be a valuable addition to their skillset