Postgraduate Certificate in Market Research Approaches and Methods

Friday, 10 October 2025 11:14:53

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

Market Research Approaches and Methods


This Postgraduate Certificate is designed for professionals seeking to enhance their skills in market research, particularly those in the field of market research and related areas.


Developed for market research professionals and those looking to transition into this field, this course provides a comprehensive understanding of market research approaches and methods.


Through a combination of lectures, workshops, and case studies, learners will gain knowledge of market research design, data collection, and analysis techniques.


By the end of the course, learners will be equipped with the skills to design and implement effective market research projects.


Take the first step towards advancing your career in market research. Explore this Postgraduate Certificate and discover how it can help you achieve your career goals.

Market Research is a vital component of any business strategy, and our Postgraduate Certificate in Market Research Approaches and Methods will equip you with the skills to excel in this field. This course offers a comprehensive understanding of market research methodologies, data analysis, and interpretation, enabling you to make informed decisions. With market research at its core, you'll gain expertise in survey design, data collection, and reporting, as well as the ability to apply statistical techniques and data visualization tools. Upon completion, you'll be well-positioned for a career in market research, consulting, or a related field, with opportunities for career advancement and higher earning potential.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Research Design and Methodology •
• Qualitative Research Approaches •
• Quantitative Research Methods •
• Survey Design and Implementation •
• Experimental Design and Analysis •
• Statistical Analysis for Market Research •
• Data Mining and Text Analysis •
• Secondary Data Analysis •
• Mixed Methods Research Approaches

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Market Research Approaches and Methods

The Postgraduate Certificate in Market Research Approaches and Methods is a specialized program designed to equip students with the knowledge and skills required to conduct effective market research in today's competitive business landscape.
This postgraduate certificate program is typically offered over one year, with students typically spending around 12 months studying full-time or 24 months studying part-time.
Upon completion of the program, students can expect to gain a deep understanding of market research methodologies, data analysis techniques, and the ability to design and implement research studies that drive business decision-making.
The program covers a range of topics including market research design, data collection and analysis, statistical methods, and the application of market research in various industries such as marketing, finance, and management.
The Postgraduate Certificate in Market Research Approaches and Methods is highly relevant to the marketing and business industries, where companies need to make data-driven decisions to stay ahead of the competition.
Graduates of this program can expect to secure senior roles in market research, such as research manager or market analyst, or pursue careers in related fields such as business development, product management, or consulting.
The program is also beneficial for those looking to transition into a career in market research, as it provides a solid foundation in the principles and practices of market research and its application in real-world business settings.
Overall, the Postgraduate Certificate in Market Research Approaches and Methods is an excellent choice for individuals seeking to advance their knowledge and skills in market research and drive business success through data-driven decision-making.

Why this course?

Postgraduate Certificate in Market Research Approaches and Methods is a highly sought-after qualification in today's market, with the UK's market research industry valued at £3.4 billion (Source: Association of British Professional and Scientific Services). The demand for skilled professionals with expertise in market research approaches and methods continues to grow, driven by the increasing need for data-driven decision-making in businesses.
UK Market Research Industry Value (£ billion) Growth Rate (%)
£3.4 billion 2.5%
£4.2 billion 3.2%
£5.1 billion 3.9%

Who should enrol in Postgraduate Certificate in Market Research Approaches and Methods?

Postgraduate Certificate in Market Research Approaches and Methods is ideal for
marketing professionals looking to enhance their skills in market research, particularly those in the UK where 71% of businesses rely on market research to inform their decisions.
researchers seeking to develop a deeper understanding of market research methodologies and statistical analysis, as seen in the UK where 60% of companies use data analytics to drive business decisions.
academics looking to expand their knowledge in market research and its applications, with the UK's thriving research sector providing numerous opportunities for collaboration and knowledge-sharing.
students seeking to gain a postgraduate qualification in market research, which can lead to career advancement and higher earning potential in the UK, where the average salary for a market research manager is £55,000.