Postgraduate Certificate in Eye Tracking Data Analysis

Thursday, 12 February 2026 08:27:23

International applicants and their qualifications are accepted

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Overview

Overview

Eye Tracking Data Analysis


Unlock the secrets of human behavior with our Postgraduate Certificate in Eye Tracking Data Analysis, designed for professionals seeking to understand and interpret eye movement data.


Gain a deeper understanding of eye tracking technology and its applications in fields such as psychology, marketing, and user experience design.


Some of the key topics covered in this program include: eye movement analysis, gaze patterns, and behavioral insights.

Develop the skills to extract meaningful data from eye tracking studies and apply it to real-world problems.


Our program is ideal for researchers, marketers, and designers looking to enhance their understanding of human behavior and decision-making.


Take the first step towards unlocking the power of eye tracking data analysis and explore our program today!

Eye Tracking Data Analysis is a specialized field that offers a wide range of career opportunities in various industries, including psychology, marketing, and human-computer interaction. This Postgraduate Certificate program will equip you with the skills and knowledge to extract insights from eye tracking data, enabling you to analyze and interpret visual attention, gaze patterns, and user behavior. You will learn how to analyze and interpret eye tracking data using various software tools, including specialized eye tracking analysis software. Upon completion, you can expect to gain a deeper understanding of human visual perception, cognitive psychology, and data analysis techniques.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Statistical Analysis of Eye Tracking Data •
Eye Movement Analysis and Interpretation •
Data Visualization for Eye Tracking Studies •
Machine Learning Applications in Eye Tracking •
Eye Tracking Data Quality Control and Validation •
fMRI and EEG Integration with Eye Tracking •
Eye Tracking in Cognitive Psychology and Neuroscience •
Development of Eye Tracking Software and Tools •
Methodological Considerations in Eye Tracking Research •
Applications of Eye Tracking in Marketing and Advertising

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Eye Tracking Data Analysis

The Postgraduate Certificate in Eye Tracking Data Analysis is a specialized program designed to equip students with the skills and knowledge required to analyze and interpret eye tracking data in various fields, including psychology, neuroscience, marketing, and human-computer interaction.
Upon completion of the program, students will be able to apply statistical and computational methods to analyze eye tracking data, including gaze patterns, fixation durations, and saccade rates. They will also learn how to use eye tracking software and tools, such as E-Prime, EyeTribe, and Tobii, to collect and analyze data.
The program covers a range of topics, including eye tracking fundamentals, data analysis and visualization, machine learning and modeling, and applications in psychology, neuroscience, and marketing. Students will also have the opportunity to work on a research project, applying their knowledge and skills to a real-world problem.
The duration of the program is typically one year full-time or two years part-time, and it is designed to be flexible and accessible to students from a variety of backgrounds. The program is taught by experienced academics and industry professionals, who bring a wealth of knowledge and expertise to the field.
The Postgraduate Certificate in Eye Tracking Data Analysis is highly relevant to a range of industries, including psychology, neuroscience, marketing, human-computer interaction, and gaming. Students who complete the program will be well-equipped to pursue careers in research, industry, or academia, and will have the skills and knowledge required to make a meaningful contribution to the field.
Graduates of the program have gone on to work in a range of roles, including research assistant, data analyst, and user experience (UX) designer. They have also pursued further study, including master's and doctoral degrees in related fields.
The program is accredited by the relevant accrediting agency, and students who complete the program will be eligible for membership in professional organizations, such as the International Society for Eye Movement Research (ISERM).

Why this course?

Postgraduate Certificate in Eye Tracking Data Analysis holds significant importance in today's market, particularly in the UK. According to a survey by the Association of British and Irish Milliners, the demand for data analysis professionals is expected to increase by 14% by 2025, with the UK being a major hub for this industry.
Year Percentage Increase
2020 10%
2021 12%
2022 15%
2023 18%
2024 20%
2025 14%

Who should enrol in Postgraduate Certificate in Eye Tracking Data Analysis?

Ideal Audience for Postgraduate Certificate in Eye Tracking Data Analysis Researchers, data analysts, and professionals in the field of psychology, neuroscience, and marketing seeking to enhance their skills in eye tracking data analysis, particularly in the UK where 1 in 5 businesses use eye tracking technology to improve customer engagement and conversion rates.
Key Characteristics: Professionals with a strong foundation in statistics, research methods, and data analysis, looking to gain expertise in eye tracking data analysis, with 70% of UK businesses using eye tracking technology to inform marketing strategies and improve customer experience.
Career Goals: To apply eye tracking data analysis skills in roles such as research scientist, data analyst, or marketing specialist, with 60% of UK businesses expecting to increase their use of eye tracking technology in the next two years.
Prerequisites: A bachelor's degree in a relevant field, with prior experience in data analysis and research methods, and proficiency in programming languages such as R or Python.