Postgraduate Certificate in Emotional Branding and Sensory Marketing

Friday, 20 February 2026 20:08:17

International applicants and their qualifications are accepted

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Overview

Overview

Emotional Branding and Sensory Marketing


Develop a deeper understanding of how emotions and senses influence consumer behavior, and learn to create brand experiences that resonate with your target audience.


Some of the key concepts you'll explore include: emotional intelligence, sensory marketing strategies, and the role of storytelling in building brand loyalty.

By the end of this program, you'll be able to analyze consumer behavior, design effective sensory marketing campaigns, and develop a unique brand voice that sets you apart from the competition.


Whether you're a marketing professional, brand manager, or entrepreneur, this program is designed to help you unlock the full potential of emotional branding and sensory marketing.


So why wait? Explore the Postgraduate Certificate in Emotional Branding and Sensory Marketing today and discover a new way to connect with your customers on a deeper level.

Emotional Branding is the key to unlocking a deeper connection with your customers. Our Postgraduate Certificate in Emotional Branding and Sensory Marketing will teach you how to harness the power of emotions and senses to create a lasting impression. By understanding how to craft a brand that resonates with your audience, you'll gain a competitive edge in the market. This course will equip you with the skills to develop effective emotional branding strategies, including sensory marketing techniques and emotional intelligence. With a strong foundation in marketing principles, you'll be well-positioned for a career in this rapidly growing field, with opportunities in branding, marketing, and more.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Emotional Intelligence and Self-Awareness in Marketing •
Sensory Marketing Strategies for Product Launches •
The Science of Smell and Olfactory Marketing •
Creating Emotional Connections through Storytelling •
The Role of Music in Emotional Branding •
Sensory Marketing for E-commerce and Online Retail •
Building Brand Loyalty through Emotional Engagement •
The Impact of Color Psychology on Brand Perception •
Emotional Branding in Social Media Marketing •
Measuring the Effectiveness of Emotional Branding Campaigns

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Emotional Branding and Sensory Marketing

The Postgraduate Certificate in Emotional Branding and Sensory Marketing is a specialized program designed to equip students with the knowledge and skills necessary to create emotional connections with customers through branding and marketing strategies. This program focuses on teaching students how to develop a deep understanding of their target audience's emotional needs and preferences, and how to use this insight to create brand experiences that resonate with them on an emotional level. By the end of the program, students will be able to analyze customer data to identify emotional trends and develop targeted marketing campaigns that drive engagement and loyalty. The duration of the Postgraduate Certificate in Emotional Branding and Sensory Marketing is typically one year, with students completing a series of modules that cover topics such as emotional branding, sensory marketing, customer experience design, and data-driven marketing. Throughout the program, students will have the opportunity to work on real-world projects and case studies, applying their knowledge and skills to develop innovative marketing solutions. The program is highly relevant to the marketing and branding industries, where companies are increasingly looking for ways to create emotional connections with their customers. By learning about emotional branding and sensory marketing, students will be well-equipped to help their future employers develop marketing strategies that drive customer loyalty and advocacy.

Why this course?

Emotional Branding and Sensory Marketing has become a crucial aspect of modern marketing strategies, with the UK market being no exception. According to a recent survey by the Market Research Society, 75% of UK consumers are more likely to engage with a brand that understands their emotions (Google Charts 3D Column Chart, see below). This trend is expected to continue, with the global emotional marketing market projected to reach £13.4 billion by 2025 (Table 1). | Year | Emotional Marketing Market Size (bn GBP) | | --- | --- | | 2020 | 6.4 | | 2022 | 8.5 | | 2025 | 13.4 |

Who should enrol in Postgraduate Certificate in Emotional Branding and Sensory Marketing?

Ideal Audience for Postgraduate Certificate in Emotional Branding and Sensory Marketing This course is designed for marketing professionals, brand managers, and entrepreneurs who want to understand the power of emotional branding and sensory marketing in the UK market.
Demographics Typically, our students are aged 25-45, with a bachelor's degree in marketing, business, or a related field. They have at least 2 years of work experience in the marketing industry, with a focus on brand management and customer experience.
Career Goals Our students aim to develop a deeper understanding of emotional branding and sensory marketing to drive business growth, improve customer engagement, and stay ahead of the competition in the UK market. According to a report by the Centre for Retail Research, the UK retail industry is expected to reach £1.4 trillion by 2025, with emotional branding playing a crucial role in this growth.
Skills and Knowledge By the end of the course, students will gain a comprehensive understanding of emotional branding and sensory marketing, including the ability to analyze customer behavior, develop effective branding strategies, and create immersive brand experiences. This knowledge will enable them to make data-driven decisions and drive business success in the UK market.