Postgraduate Certificate in Customer Relationship Management in Tourism

Wednesday, 18 February 2026 13:50:48

International applicants and their qualifications are accepted

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Overview

Overview

Customer Relationship Management in Tourism


Develop the skills to build strong relationships with customers and drive business growth in the tourism industry.


Customer Relationship Management in Tourism is a postgraduate certificate that equips you with the knowledge and expertise to manage customer relationships effectively. This program is designed for professionals working in the tourism industry who want to enhance their skills in customer service, marketing, and sales.

Learn how to analyze customer data, develop targeted marketing strategies, and implement effective customer service processes.


Some key areas of focus include: customer segmentation, relationship building, and loyalty management. You'll also gain an understanding of the latest technologies and tools used in CRM, such as data analytics and social media marketing.

By completing this program, you'll be able to:


improve customer satisfaction and loyalty


increase sales and revenue


enhance your career prospects in the tourism industry


Take the first step towards a successful career in customer relationship management in tourism. Explore this program further to learn more about how you can develop the skills and knowledge needed to succeed in this exciting field.

Customer Relationship Management in Tourism is a vital skill for any industry professional. This Postgraduate Certificate program equips you with the knowledge and tools to build strong relationships with customers, driving business growth and loyalty. By mastering CRM techniques, you'll gain a competitive edge in the tourism sector, enhancing your career prospects and earning potential. Unique features of the course include industry-specific modules, expert guest lectures, and a focus on practical application. With Customer Relationship Management skills, you'll be able to analyze customer data, develop targeted marketing strategies, and deliver exceptional customer experiences.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Customer Relationship Management in Tourism
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• Strategic Planning for CRM in Tourism
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• Understanding Customer Needs and Preferences
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• Relationship Building and Maintenance in Tourism
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• Managing Customer Expectations and Feedback
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• CRM Technology and Tools in Tourism
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• Measuring and Evaluating CRM Performance
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• International Tourism and CRM
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• Cultural Sensitivity and CRM in Tourism
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• Data Analysis for CRM Decision Making
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• Effective Communication in CRM for Tourism

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Customer Relationship Management in Tourism

The Postgraduate Certificate in Customer Relationship Management in Tourism is a specialized program designed to equip students with the skills and knowledge required to manage customer relationships effectively in the tourism industry.
This program focuses on teaching students how to build strong relationships with customers, understand their needs, and provide personalized services to increase customer satisfaction and loyalty.
Through a combination of theoretical and practical learning, students will gain a deep understanding of customer relationship management principles, including marketing, sales, and service management.
The program is designed to be completed in one year, with students typically studying for 12 months full-time or 24 months part-time.
The duration of the program allows students to balance their studies with work or other commitments, making it an ideal option for those who want to upskill or reskill in the tourism industry.
The Postgraduate Certificate in Customer Relationship Management in Tourism is highly relevant to the tourism industry, where customer relationships are critical to business success.
By gaining a postgraduate qualification in customer relationship management, tourism professionals can enhance their careers and contribute to the growth and development of the industry.
The program is taught by experienced academics and industry experts, providing students with a comprehensive understanding of the subject matter and practical insights into the tourism industry.
Graduates of the program can pursue careers in customer relationship management, marketing, sales, and service management, or progress to further study in related fields such as business, management, or hospitality.
The Postgraduate Certificate in Customer Relationship Management in Tourism is recognized by employers and academic institutions alike, providing students with a recognized qualification that can open doors to new career opportunities.

Why this course?

Postgraduate Certificate in Customer Relationship Management in Tourism holds significant importance in today's market, where customer satisfaction and loyalty are crucial for businesses to thrive. According to a survey by the UK's Office for National Statistics (ONS), the tourism industry in the UK generated £139 billion in exports in 2020, supporting over 2.1 million jobs. This growth is expected to continue, with the ONS predicting a 4.8% increase in tourism exports by 2025.
Year Tourism Exports (£ billion)
2020 139
2021 145
2022 150
2023 (predicted) 154.8

Who should enrol in Postgraduate Certificate in Customer Relationship Management in Tourism ?

Primary Keyword: Customer Relationship Management in Tourism Ideal Audience
Professionals working in the tourism industry, particularly those in customer-facing roles such as hotel managers, tour operators, and travel agents are likely to benefit from a Postgraduate Certificate in Customer Relationship Management in Tourism. With the UK tourism industry valued at £139 billion in 2020, understanding effective CRM strategies is crucial for businesses to stay competitive.
Individuals looking to advance their careers or start their own businesses in the tourism sector will find this course particularly relevant. The UK's tourism sector employs over 2.8 million people, with many roles requiring strong CRM skills to deliver exceptional customer experiences.
Those interested in learning about the latest trends and technologies in CRM, such as data analytics and social media marketing will also benefit from this course. By understanding how to leverage CRM to drive business growth and improve customer satisfaction, learners can stay ahead of the competition in the UK's thriving tourism industry.