Postgraduate Certificate in Customer Journey Mapping

Saturday, 13 September 2025 09:45:14

International applicants and their qualifications are accepted

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Overview

Overview

Customer Journey Mapping

is a strategic approach to understanding customer behavior and preferences. It helps organizations design and improve their products, services, and experiences to meet evolving customer needs.

By mapping the customer journey, businesses can identify pain points, opportunities, and areas for growth. This enables them to create more personalized, efficient, and effective solutions.

Targeted at professionals seeking to enhance their skills in customer experience design, this postgraduate certificate provides a comprehensive framework for analyzing and optimizing customer journeys.

Through a combination of theoretical knowledge and practical applications, learners will develop the skills to create actionable customer journey maps, driving business success and customer satisfaction.

Whether you're looking to advance your career or start a new venture, this postgraduate certificate in Customer Journey Mapping is an ideal choice. Explore the possibilities and discover how to create a better customer experience.

Customer Journey Mapping is a game-changing approach to understanding your customers' needs and preferences. This Postgraduate Certificate program will equip you with the skills to design and implement effective customer journey maps, revolutionizing the way you interact with your customers. By learning from industry experts, you'll gain a deep understanding of customer behavior, pain points, and motivations. With this knowledge, you'll be able to improve customer satisfaction and drive business growth. Career prospects are excellent, with roles in customer experience, product management, and marketing. Unique features include hands-on projects, industry networking, and access to cutting-edge tools and techniques.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Customer Journey Mapping Fundamentals • Understanding Customer Pain Points and Needs • Identifying Touchpoints and Pain Points • Empathizing with Customers through Research Methods • Developing Customer Personas and Journey Maps • Analyzing Customer Journey Data and Metrics • Designing Customer Journey Maps and Visualizations • Implementing Customer Journey Mapping in Business Processes • Measuring and Evaluating Customer Journey Mapping Effectiveness • Creating a Customer Journey Mapping Strategy and Roadmap

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Customer Journey Mapping

The Postgraduate Certificate in Customer Journey Mapping is a specialized program designed to equip students with the skills and knowledge required to create and implement effective customer journey mapping strategies.
This program focuses on teaching students how to analyze customer behavior, identify pain points, and design personalized experiences that meet their evolving needs and expectations.
Upon completion of the program, students will be able to apply their knowledge and skills to develop customer journey maps that drive business growth, improve customer satisfaction, and increase loyalty.
The duration of the program is typically 6-12 months, depending on the institution and the student's prior experience and qualifications.
The program is highly relevant to industries that rely heavily on customer relationships, such as retail, finance, healthcare, and technology.
By gaining a Postgraduate Certificate in Customer Journey Mapping, students can enhance their career prospects and take on leadership roles in customer experience management, product development, and marketing.
The program also provides students with the opportunity to network with peers and industry professionals, gaining valuable insights and connections that can benefit their future careers.
Overall, the Postgraduate Certificate in Customer Journey Mapping is an excellent choice for individuals looking to advance their careers in customer experience management and drive business success through data-driven decision making.

Why this course?

Customer Journey Mapping is a crucial skill in today's market, with 71% of UK businesses using customer journey mapping to improve customer experience (Source: CMO Council). This skill is essential for understanding customer needs, identifying pain points, and creating personalized experiences.
Statistic Value
Number of UK businesses using customer journey mapping 71%
Industry that benefits most from customer journey mapping Financial services
Average cost of implementing customer journey mapping in the UK £10,000

Who should enrol in Postgraduate Certificate in Customer Journey Mapping?

Ideal Audience for Postgraduate Certificate in Customer Journey Mapping This course is designed for professionals seeking to enhance their skills in customer experience design, particularly those working in the UK's customer-facing industries.
Industry Background With over 70% of UK businesses experiencing customer dissatisfaction, companies are looking for ways to improve their customer journey mapping skills to stay competitive.
Job Roles The course is suitable for professionals in roles such as customer experience manager, product manager, marketing manager, and business analyst, who want to gain a deeper understanding of customer journey mapping and its application in the UK market.
Skills Gained Upon completion of the course, learners will gain skills in customer journey mapping, customer experience design, and data analysis, enabling them to make data-driven decisions to improve customer satisfaction and loyalty in the UK market.