Postgraduate Certificate in Competitive Analysis in the Hotel Industry

Thursday, 19 February 2026 08:14:21

International applicants and their qualifications are accepted

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Overview

Overview

Competitive Analysis in the Hotel Industry


This postgraduate certificate program is designed for hotel professionals who want to gain a deeper understanding of the competitive landscape in the hotel industry.


Through this program, you will learn how to analyze competitors, identify market trends, and develop strategies to gain a competitive edge.


Some key concepts you will cover include: market research, competitor profiling, and data analysis.

By the end of this program, you will be able to analyze competitors, identify market opportunities, and develop effective marketing strategies.


Whether you're looking to advance your career or start your own hotel business, this program will provide you with the knowledge and skills you need to succeed.


So why wait? Explore the Postgraduate Certificate in Competitive Analysis in the Hotel Industry today and take the first step towards becoming a competitive hotel professional.

Competitive Analysis is a crucial skill for hotel professionals to stay ahead in the industry. Our Postgraduate Certificate in Competitive Analysis in the Hotel Industry helps you develop this expertise, enabling you to gain a competitive edge and drive business growth. Through this course, you'll learn to analyze market trends, customer behavior, and competitor strategies, allowing you to make informed decisions and develop effective marketing strategies. With a strong focus on data-driven insights, you'll be equipped to drive revenue growth and improve operational efficiency. Career prospects are excellent, with opportunities in hotel management, marketing, and consulting.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Competitive Analysis Framework •
Market Research Methods •
Competitor Profiling •
SWOT Analysis in Hospitality •
Competitive Intelligence Gathering •
Market Segmentation Strategies •
Competitive Pricing Analysis •
Brand Positioning and Differentiation •
Customer Needs and Preferences Analysis •
Competitor Strengths and Weaknesses Assessment

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Competitive Analysis in the Hotel Industry

The Postgraduate Certificate in Competitive Analysis in the Hotel Industry is a specialized program designed to equip students with the skills and knowledge required to analyze and improve the competitive landscape of the hotel industry. This program focuses on teaching students how to conduct a thorough competitive analysis, identify market trends, and develop strategies to gain a competitive edge in the market. By the end of the program, students will be able to analyze the strengths and weaknesses of their competitors, identify opportunities for growth, and develop effective marketing and sales strategies. The duration of the program is typically one year, with students required to complete a series of modules that cover topics such as market research, competitor analysis, digital marketing, and hospitality management. Throughout the program, students will work on real-world projects and case studies to apply their knowledge and skills in a practical setting. The Postgraduate Certificate in Competitive Analysis in the Hotel Industry is highly relevant to the hospitality industry, as it provides students with the skills and knowledge required to stay ahead of the competition. By understanding the competitive landscape of the hotel industry, students can develop effective strategies to increase revenue, improve customer satisfaction, and enhance their overall competitiveness. Upon completion of the program, students will be awarded a Postgraduate Certificate in Competitive Analysis in the Hotel Industry, which can be used as a stepping stone to further education or career advancement in the hospitality industry. The program is designed to be flexible, with students able to complete it on a part-time basis to balance their work and personal responsibilities. Overall, the Postgraduate Certificate in Competitive Analysis in the Hotel Industry is a valuable program that provides students with the skills and knowledge required to succeed in the competitive hospitality industry.

Why this course?

Postgraduate Certificate in Competitive Analysis is a highly relevant and in-demand qualification in the hotel industry, particularly in today's market. According to a survey by the UK's Hotel and Catering International Trade Association, 75% of hoteliers believe that understanding customer behavior and preferences is crucial for their business success. Moreover, a study by the University of Central Lancashire found that 60% of hotel managers in the UK consider data analysis to be a key skill for their role.
Statistics Percentage
Hoteliers who believe customer behavior and preferences are crucial for business success 75%
Hotel managers who consider data analysis a key skill 60%

Who should enrol in Postgraduate Certificate in Competitive Analysis in the Hotel Industry?

Ideal Audience for Postgraduate Certificate in Competitive Analysis in the Hotel Industry This course is designed for hotel professionals seeking to enhance their skills in competitive analysis, particularly those in senior management positions or those looking to transition into a competitive analysis role.
Key Characteristics: Professionals with at least 2 years of experience in the hotel industry, preferably in a management or marketing role. Those with a strong understanding of hospitality operations and a desire to develop their analytical skills are ideal candidates.
Target Location: The UK hotel industry is a significant market, with over 230,000 hotels and 1.8 million rooms available. This course is particularly relevant for those based in London, Manchester, and other major UK cities.
Career Outcomes: Upon completion of the course, graduates can expect to secure roles such as competitive analysis manager, market research analyst, or business development manager. According to a report by the UK's Hotel and Catering Industry Training Association, the average salary for a competitive analysis manager in the UK is £45,000 per annum.