Postgraduate Certificate in CRM and Marketing Automation

Wednesday, 27 August 2025 23:46:07

International applicants and their qualifications are accepted

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Overview

Overview

CRM (Customer Relationship Management) is at the heart of this Postgraduate Certificate in CRM and Marketing Automation, enabling businesses to build strong relationships with customers and drive growth.

Designed for marketing professionals and business leaders, this program equips learners with the skills to implement effective CRM strategies and automate marketing processes.

Some of the key topics covered include: CRM system implementation, data analysis, and marketing automation tools.

By the end of the program, learners will be able to analyze customer data, develop targeted marketing campaigns, and measure campaign success.

Whether you're looking to upskill or reskill, this Postgraduate Certificate in CRM and Marketing Automation is the perfect way to enhance your career prospects.

Explore this program further and discover how you can transform your business with the power of CRM and marketing automation.

CRM is at the heart of modern marketing, and our Postgraduate Certificate in CRM and Marketing Automation will equip you with the skills to thrive in this field. By mastering CRM systems and marketing automation tools, you'll gain a competitive edge in the job market. This course offers CRM training, marketing strategy, and data analysis, preparing you for roles such as CRM manager, marketing automation specialist, or business analyst. With CRM expertise, you'll enhance customer relationships, boost sales, and drive business growth. Career prospects are excellent, with opportunities in various industries.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Customer Relationship Management (CRM) Systems
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• Marketing Automation Platforms
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• Data-Driven Marketing Strategies
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• Lead Generation and Qualification
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• Email Marketing Campaigns
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• Social Media Marketing Analytics
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• Personalization in Marketing Automation
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• Customer Journey Mapping
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• Return on Investment (ROI) Analysis in Marketing Automation
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• Integration of CRM and Marketing Automation Systems

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in CRM and Marketing Automation

The Postgraduate Certificate in CRM (Customer Relationship Management) and Marketing Automation is a specialized program designed to equip students with the knowledge and skills required to succeed in today's digital marketing landscape.
This program focuses on teaching students how to leverage CRM and marketing automation tools to build strong customer relationships, drive sales, and increase revenue.
Through a combination of theoretical and practical learning, students will gain a deep understanding of CRM and marketing automation concepts, including data analysis, campaign management, and lead nurturing.
Upon completion of the program, students will be able to apply their knowledge and skills to real-world marketing challenges, making them highly sought after by employers in the industry.
The duration of the program is typically 6-12 months, depending on the institution and the student's prior experience.
Industry relevance is high, as CRM and marketing automation are essential tools for businesses looking to stay competitive in today's fast-paced market.
By studying for a Postgraduate Certificate in CRM and Marketing Automation, students can enhance their career prospects and take their marketing skills to the next level.
The program is also relevant to those looking to transition into a career in marketing or sales, as it provides a solid foundation in CRM and marketing automation principles.
Overall, the Postgraduate Certificate in CRM and Marketing Automation is a valuable investment for anyone looking to advance their marketing career or start a new one.

Why this course?

Postgraduate Certificate in CRM and Marketing Automation holds immense significance in today's market, where customer relationship management (CRM) and marketing automation are increasingly becoming essential tools for businesses to stay competitive. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK believe that CRM is crucial for their organization's success.
UK CRM Adoption Rate Percentage
Small businesses 34%
Medium businesses 56%
Large businesses 70%

Who should enrol in Postgraduate Certificate in CRM and Marketing Automation?

Ideal Audience for Postgraduate Certificate in CRM and Marketing Automation Are you a marketing professional looking to upskill and stay ahead in the UK job market?
Professionals with 2+ years of experience in marketing, sales, or customer service In the UK, 71% of marketers believe that automation is crucial for their business success, yet only 27% have implemented marketing automation tools.
Those interested in data analysis and interpretation With the rise of digital marketing, understanding customer behavior and preferences is key. Our Postgraduate Certificate in CRM and Marketing Automation will equip you with the skills to analyze and interpret data to drive business growth.
Entrepreneurs and small business owners In the UK, 63% of small businesses believe that CRM is essential for their operations, yet many lack the necessary skills to implement effective CRM systems.
Individuals seeking to transition into a new career With the increasing demand for CRM and marketing automation professionals, our Postgraduate Certificate can help you transition into a new career and stay competitive in the job market.