Postgraduate Certificate in Brand Strategy and Planning

Monday, 16 February 2026 22:46:09

International applicants and their qualifications are accepted

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Overview

Overview

Brand Strategy and Planning


Develop the skills to drive business growth with a Postgraduate Certificate in Brand Strategy and Planning.


This course is designed for marketing professionals and entrepreneurs looking to enhance their brand management skills.


Learn how to create a brand strategy that resonates with your target audience and drives business results.

Understand the principles of brand planning, brand positioning, and brand execution.


Gain practical knowledge of brand management tools and techniques to apply in your current role or start your own business.


Take the first step towards becoming a brand strategy expert and explore this Postgraduate Certificate further.

Brand Strategy and Planning is the foundation of a successful marketing approach. This Postgraduate Certificate program equips you with the skills to develop and implement effective brand strategies, driving business growth and customer engagement. By studying brand positioning, market research, and campaign analysis, you'll gain a deep understanding of the industry. With a strong focus on creative problem-solving and data-driven decision making, this course prepares you for a career in brand management, marketing, or consulting. Upon completion, you'll be able to brand strategy and planning with confidence, opening doors to exciting career opportunities in top companies.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Brand Positioning & Unique Selling Proposition (USP)
• Market Research & Analysis
• Brand Auditing & Gap Analysis
• Brand Strategy Development
• Brand Messaging & Tone of Voice
• Brand Identity Design
• Brand Experience Design
• Digital Brand Strategy
• Brand Measurement & Evaluation
• Brand Innovation & Sustainability

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Brand Strategy and Planning

The Postgraduate Certificate in Brand Strategy and Planning is a specialized program designed for marketing professionals seeking to enhance their expertise in brand management.
This course focuses on equipping students with the knowledge and skills necessary to develop and implement effective brand strategies that drive business growth and success.
Upon completion, students will be able to analyze complex brand problems, create compelling brand positioning statements, and develop targeted marketing campaigns that resonate with diverse audiences.
The program's learning outcomes include the ability to apply brand strategy principles to real-world marketing challenges, think critically about brand development and management, and communicate effectively with stakeholders.
The duration of the Postgraduate Certificate in Brand Strategy and Planning typically ranges from 6 to 12 months, depending on the institution and the student's prior experience.
Industry relevance is a key aspect of this program, as it prepares students to tackle the complex brand management challenges faced by organizations in today's fast-paced marketplace.
By studying brand strategy and planning, students can gain a competitive edge in their careers and contribute to the development of innovative brand solutions that drive business results.
The Postgraduate Certificate in Brand Strategy and Planning is an excellent choice for marketing professionals looking to advance their skills and knowledge in brand management, and for those interested in pursuing a career in this field.
This program is also relevant to those interested in digital marketing, product management, and business development, as it provides a comprehensive understanding of brand strategy and planning principles.
Overall, the Postgraduate Certificate in Brand Strategy and Planning is a valuable investment for anyone seeking to enhance their expertise in brand management and drive business success.

Why this course?

Postgraduate Certificate in Brand Strategy and Planning is a highly sought-after qualification in today's market, with the UK's creative industries sector valued at £147 billion (Source: Creative Industries Council, 2020). The demand for skilled professionals in brand strategy and planning continues to grow, with 75% of employers reporting difficulty in finding candidates with the right skills (Source: CIPR, 2020).
Year Number of Jobs
2020 34,400
2021 36,100
2022 38,200

Who should enrol in Postgraduate Certificate in Brand Strategy and Planning?

Ideal Audience for Postgraduate Certificate in Brand Strategy and Planning Are you a marketing professional looking to elevate your career in the UK? Do you want to stay ahead of the curve in the ever-changing landscape of brand management?
Demographics: Our ideal candidate is typically a UK-based marketing professional with at least 3 years of experience in brand management, advertising, or a related field. They may be working in a variety of industries, including consumer goods, finance, or technology.
Career Goals: Those who pursue this postgraduate certificate are often looking to transition into senior brand management roles, take on more strategic responsibilities, or start their own businesses. In the UK, this could mean moving into a brand director or marketing director position, or launching a successful startup.
Skills and Knowledge: Our ideal candidate has a solid understanding of marketing principles, brand development, and strategic planning. They should also be familiar with industry trends, data analysis, and digital marketing tools.
Personal Qualities: Effective communication, problem-solving, and leadership skills are essential for success in this program. Our ideal candidate is also curious, adaptable, and passionate about staying up-to-date with the latest developments in brand strategy and planning.