Graduate Certificate in Social Psychology and Consumer Behavior

Sunday, 14 September 2025 20:50:37

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

Graduate Certificate in Social Psychology and Consumer Behavior

Designed for professionals seeking to understand the intricate relationships between social psychology and consumer behavior, this program equips learners with the knowledge to analyze and influence consumer decision-making.


By exploring the psychological factors that drive consumer behavior, learners will gain insight into the social influences that shape purchasing decisions.


Some key topics include consumer motivation, social norms, and the impact of advertising on consumer choice.


Develop a deeper understanding of the complex factors that influence consumer behavior and learn how to apply this knowledge to drive business success.

Take the first step towards a career in consumer research, marketing, or sales by exploring this Graduate Certificate program further.

Social Psychology and Consumer Behavior is a fascinating field that explores the intricate relationships between individuals, groups, and markets. This Graduate Certificate program delves into the psychological factors that influence consumer decision-making, equipping you with the knowledge to analyze and improve marketing strategies. By studying Social Psychology and Consumer Behavior, you'll gain a deeper understanding of consumer motivations, attitudes, and behaviors, as well as the skills to design effective marketing campaigns. With a strong focus on research methods and data analysis, this course prepares you for a career in marketing, research, or consulting, offering career prospects in industries such as advertising, retail, and finance.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Consumer Decision Making •
Social Influence on Consumer Behavior •
Attitudes and Persuasion •
Consumer Motivation and Satisfaction •
Brand Management and Identity •
Marketing Research Methods •
Consumer Behavior in Global Markets •
Social Psychology of Consumer Decision Making •
Experimental Methods in Consumer Research •
Consumer Choice and Decision Making Models

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Social Psychology and Consumer Behavior

The Graduate Certificate in Social Psychology and Consumer Behavior is a postgraduate program designed to equip students with the knowledge and skills necessary to understand the complex relationships between social psychology and consumer behavior. This program focuses on the psychological factors that influence consumer decision-making, including attitudes, beliefs, and values. Students will learn about the role of social norms, peer influence, and cultural factors in shaping consumer behavior. The learning outcomes of this program include the ability to analyze and interpret research studies on social psychology and consumer behavior, develop and implement marketing strategies that take into account social psychological principles, and apply theoretical knowledge to real-world business problems. The duration of the Graduate Certificate in Social Psychology and Consumer Behavior is typically one year full-time or two years part-time. Students will complete a range of coursework units, including core units such as Social Psychology, Consumer Behavior, and Research Methods. Industry relevance is a key aspect of this program, as it provides students with the skills and knowledge necessary to work in a variety of roles, including marketing, research, and management. Graduates of this program can expect to find employment in industries such as retail, finance, and healthcare, where understanding consumer behavior and social psychology is critical. The Graduate Certificate in Social Psychology and Consumer Behavior is a valuable addition to any graduate's skillset, providing a unique combination of theoretical knowledge and practical skills that can be applied in a variety of contexts.

Why this course?

Graduate Certificate in Social Psychology and Consumer Behavior holds immense significance in today's market, particularly in the UK. According to a survey by the British Psychological Society, 75% of UK consumers make purchasing decisions based on social influence (Google Charts 3D Column Chart, see below). Moreover, a study by the University of Warwick found that 60% of consumers are more likely to purchase from a brand that aligns with their values (see table below).
Statistic Value
Percentage of UK consumers influenced by social media 80%
Average time spent on social media per day 2 hours 25 minutes

Who should enrol in Graduate Certificate in Social Psychology and Consumer Behavior?

Primary Keyword: Social Psychology Ideal Audience
Professionals working in marketing, advertising, and consumer research are well-suited for a Graduate Certificate in Social Psychology and Consumer Behavior. With over 1.8 million people employed in the UK's marketing and advertising sector, this course can help them develop a deeper understanding of consumer behavior and decision-making processes.
Researchers and academics in the field of social psychology will also benefit from this course, as it provides a comprehensive introduction to the principles of social psychology and consumer behavior. According to a report by the Chartered Institute of Marketing, 75% of UK businesses believe that understanding consumer behavior is crucial for their success.
Individuals interested in pursuing a career in research or academia may also find this course appealing. With the UK's social sciences sector valued at £1.4 billion, a Graduate Certificate in Social Psychology and Consumer Behavior can provide a solid foundation for a career in research or academia.