Graduate Certificate in Retargeting Ad Campaigns

Monday, 15 September 2025 07:57:22

International applicants and their qualifications are accepted

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Overview

Overview

Retargeting Ad Campaigns

is a specialized field that helps businesses maximize their online advertising efforts.
Retargeting is a powerful strategy to reach users who have previously interacted with your brand, increasing the likelihood of conversion.
This graduate certificate program is designed for marketing professionals and digital advertisers looking to enhance their skills in retargeting ad campaigns.
Through a combination of theoretical foundations and practical applications, learners will gain a deep understanding of how to create and execute effective retargeting ad campaigns.
By the end of the program, participants will be equipped with the knowledge to analyze data, optimize ad targeting, and measure campaign performance.
If you're interested in taking your marketing skills to the next level, explore our Graduate Certificate in Retargeting Ad Campaigns today and discover how to drive more conversions and revenue for your business.

Retargeting ad campaigns are a crucial aspect of digital marketing, and our Graduate Certificate in Retargeting Ad Campaigns will equip you with the skills to excel in this field. By mastering the art of retargeting, you'll increase your online visibility, drive more conversions, and boost your bottom line. This course covers the key concepts, including targeting strategies, ad creative development, and campaign optimization. You'll also learn about data analysis and measurement tools, ensuring you can make informed decisions to improve your campaigns. With this certificate, you'll be well-positioned for a career in digital marketing, with opportunities in paid advertising and marketing management.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Targeting Strategies for Retargeting Ad Campaigns • Ad Copywriting for Retargeting Ads • Landing Page Optimization for Conversions • Bidding Strategies for Retargeting Ads • Ad Rotation and Refresh Techniques • Data Analysis and Attribution Modeling • Mobile Optimization for Retargeting Ads • Cross-Device Retargeting Campaigns • Ad Extensions for Retargeting Ads • Budget Allocation and Optimization Techniques

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Retargeting Ad Campaigns

The Graduate Certificate in Retargeting Ad Campaigns is a specialized program designed to equip students with the skills and knowledge required to create and execute effective retargeting ad campaigns in the digital marketing industry.
This program focuses on teaching students how to use data and analytics to identify and target specific audiences, creating personalized ad experiences that drive conversions and maximize ROI.
Upon completion of the program, students will be able to analyze campaign performance, optimize ad targeting, and measure the effectiveness of retargeting ad campaigns in driving business results.
The Graduate Certificate in Retargeting Ad Campaigns typically takes 6-12 months to complete and consists of 4-6 courses, including modules on retargeting ad strategy, targeting and segmentation, ad creative development, and campaign optimization.
The program is highly relevant to the digital marketing industry, as retargeting ads have become an essential component of many online marketing campaigns, and companies are looking for professionals who can create and execute effective retargeting ad campaigns.
Graduates of the Graduate Certificate in Retargeting Ad Campaigns can pursue careers in digital marketing, advertising, and e-commerce, or advance their careers by specializing in retargeting ad campaigns and becoming certified experts in the field.
The program is designed to be flexible and can be completed online, making it accessible to working professionals and students who need to balance work and study commitments.
The Graduate Certificate in Retargeting Ad Campaigns is a valuable addition to any digital marketing professional's skillset, providing the knowledge and skills required to create and execute effective retargeting ad campaigns that drive business results and maximize ROI.

Why this course?

Retargeting Ad Campaigns have become increasingly significant in today's digital market, with the UK being no exception. According to Google Analytics, 71% of online users have abandoned their shopping carts, resulting in significant revenue loss for businesses (Google Analytics, 2022). A Graduate Certificate in Retargeting Ad Campaigns can equip learners with the necessary skills to optimize and improve retargeting ad campaigns, leading to increased conversions and revenue.
Year Conversion Rate
2018 2.5%
2019 3.1%
2020 4.2%

Who should enrol in Graduate Certificate in Retargeting Ad Campaigns ?

Retargeting Ad Campaigns Ideal Audience
Digital marketers and advertisers in the UK looking to boost conversions and sales through targeted online ads. Key characteristics:
Professionals with experience in online advertising, particularly those working in e-commerce, retail, and finance. Statistics:
According to a study by the Internet Advertising Bureau (IAB), 71% of UK consumers are more likely to engage with an ad if it is relevant to their interests. Skills and knowledge:
Understanding of Google Ads, Facebook Ads, and other retargeting platforms; ability to analyze data and optimize ad campaigns. Career benefits:
Graduates of this course can expect to increase their earning potential by up to 20% and advance their careers in digital marketing. Course prerequisites:
No prior experience necessary; however, a basic understanding of online advertising and data analysis is recommended.