Graduate Certificate in Programmatic Advertising

Monday, 09 February 2026 22:08:11

International applicants and their qualifications are accepted

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Overview

Overview

Programmatic Advertising

is a rapidly evolving field that enables businesses to manage and optimize their online ad campaigns efficiently.

This Graduate Certificate in Programmatic Advertising is designed for professionals who want to upskill in this area, focusing on the technical and strategic aspects of programmatic buying, data management, and campaign optimization.

By learning from industry experts, you'll gain hands-on experience with leading ad exchanges, supply-side platforms, and data management platforms.

Some key topics covered include: programmatic advertising models, ad targeting, bidding strategies, and data analysis.

With this certificate, you'll be equipped to drive business growth through data-driven decision making and advanced advertising technologies.

Explore the Graduate Certificate in Programmatic Advertising today and take the first step towards a successful career in this exciting field.

Programmatic advertising is revolutionizing the way businesses reach their target audience. Our Graduate Certificate in Programmatic Advertising equips you with the skills to succeed in this exciting field. You'll learn about programmatic buying, data analysis, and campaign optimization, as well as programmatic advertising platforms and technologies. With this course, you'll gain a competitive edge and unlock new career opportunities in digital marketing. You'll also develop a deep understanding of programmatic advertising's impact on the industry and its future trends. Upon completion, you'll be equipped to drive business growth and succeed in a rapidly evolving market.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Digital Marketing Strategy
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• Programmatic Advertising Fundamentals
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• Data-Driven Decision Making in Advertising
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• Search Engine Marketing (SEM)
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• Native Advertising and Brand Safety
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• Mobile Advertising and App Install Ads
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• Ad Tech and Supply-Side Platforms (SSPs)
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• Measuring ROI and Attribution in Advertising

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Programmatic Advertising

The Graduate Certificate in Programmatic Advertising is a specialized postgraduate program designed to equip students with the knowledge and skills required to succeed in the rapidly evolving digital advertising landscape.
This program focuses on teaching students how to leverage data and technology to optimize advertising campaigns, improve brand performance, and drive business growth through programmatic advertising.
Upon completion of the program, students will be able to analyze complex data sets, develop targeted advertising strategies, and manage multi-channel campaigns to achieve desired outcomes.
The Graduate Certificate in Programmatic Advertising typically takes one year to complete and consists of four core subjects, including Data-Driven Advertising, Programmatic Buying, Digital Marketing Analytics, and Brand Measurement and Evaluation.
The program is highly relevant to the industry, with many graduates going on to secure roles in programmatic advertising, digital marketing, and data analysis within top advertising agencies, media companies, and brands.
The Graduate Certificate in Programmatic Advertising is designed to be completed by professionals who already hold a bachelor's degree in a related field, such as marketing, business, or computer science.
The program is taught by industry experts and provides students with access to industry-standard software and tools, including data management platforms, ad exchanges, and digital marketing automation systems.
Graduates of the Graduate Certificate in Programmatic Advertising can expect to earn a salary range of $80,000 to $120,000 per annum, depending on their level of experience and the specific job role they pursue.
The Graduate Certificate in Programmatic Advertising is a valuable addition to any graduate's skillset, providing them with the knowledge and skills required to succeed in the rapidly evolving digital advertising landscape and drive business growth through data-driven advertising strategies.

Why this course?

Programmatic Advertising has become a crucial aspect of digital marketing, with the UK market being no exception. According to Google Charts, the demand for programmatic advertising is on the rise, with a significant increase in ad spend in recent years.
Year Ad Spend (£m)
2018 £2.3
2019 £2.8
2020 £3.5
2021 £4.2
The Graduate Certificate in Programmatic Advertising is an ideal course for those looking to upskill in this area. With the rise of digital marketing, companies are looking for professionals who can manage and optimize their ad spend effectively. This course provides learners with the necessary skills and knowledge to succeed in the programmatic advertising industry.

Who should enrol in Graduate Certificate in Programmatic Advertising?

Ideal Audience for Graduate Certificate in Programmatic Advertising
Digital marketing professionals seeking to upskill in programmatic advertising, with a focus on those working in the UK, where the digital advertising market is valued at £24.9 billion (Source: IAB UK) Professionals looking to enhance their understanding of data-driven marketing, with a minimum of 2-3 years of experience in a related field, such as marketing, media, or technology.
Individuals interested in learning about programmatic advertising, including those working in agencies, brands, and media companies, with a focus on those in the UK who are looking to stay ahead of the curve in a rapidly evolving industry. Those seeking to develop skills in areas such as data analysis, campaign optimization, and audience targeting, with a focus on applying these skills to drive business growth and ROI.
Professionals looking to transition into a career in programmatic advertising, with a focus on those in the UK who are looking to pursue a career in this field, with a minimum of 2-3 years of experience in a related field. Individuals seeking to enhance their knowledge of digital marketing, with a focus on those working in the UK who are looking to upskill and reskill in this area.