Graduate Certificate in Marketing Strategy for Video Game Developers

Friday, 13 February 2026 10:28:19

International applicants and their qualifications are accepted

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Overview

Overview

Video Game Marketing Strategy


Develop a winning marketing approach for your games with our Graduate Certificate in Marketing Strategy for Video Game Developers.


Designed specifically for the gaming industry, this program equips you with the skills to create effective marketing campaigns that drive player engagement and revenue.


Some of the key topics covered include: market research, brand management, digital marketing, and analytics. You'll learn how to analyze player behavior, create targeted campaigns, and measure campaign success.

By the end of the program, you'll be able to develop a comprehensive marketing strategy that sets your game apart from the competition.


Take the first step towards a successful gaming career. Explore our Graduate Certificate in Marketing Strategy for Video Game Developers today and start building a brighter future for your game.

Marketing Strategy is the backbone of a successful video game development business. Our Graduate Certificate in Marketing Strategy for Video Game Developers equips you with the skills to craft compelling marketing campaigns that drive player engagement and revenue growth. By mastering marketing strategy, you'll gain a competitive edge in the gaming industry. Key benefits include increased brand awareness, improved customer retention, and enhanced data-driven decision making. Career prospects are vast, with opportunities in game publishing, esports, and digital media. Unique features include a focus on digital marketing and game industry insights, ensuring you're equipped to succeed in this dynamic field.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Digital Marketing Fundamentals for Video Games •
• Video Game Branding and Identity •
• Social Media Marketing for Gamers •
• Influencer Marketing in the Gaming Industry •
• Search Engine Optimization (SEO) for Games •
• Email Marketing Strategies for Gamers •
• Content Marketing for Video Games •
• Data-Driven Marketing for Game Developers •
• Marketing Analytics and Metrics for Games

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Marketing Strategy for Video Game Developers

The Graduate Certificate in Marketing Strategy for Video Game Developers is a specialized program designed to equip aspiring professionals with the necessary skills to succeed in the competitive video game industry.
This program focuses on teaching students how to develop and implement effective marketing strategies that drive engagement, revenue, and brand awareness for video games.
Through a combination of theoretical foundations and practical applications, students will learn how to analyze market trends, create targeted marketing campaigns, and measure their impact.
Upon completion of the program, graduates will be able to apply their knowledge to real-world marketing challenges, making them highly sought after by top game development studios and publishers.
The Graduate Certificate in Marketing Strategy for Video Game Developers is typically completed over one year, with students taking two courses per semester.
The program is designed to be flexible, with online and on-campus options available to accommodate different learning styles and schedules.
Industry relevance is a key aspect of this program, with guest lectures from industry professionals and case studies based on real-world marketing campaigns.
By the end of the program, students will have gained a deep understanding of marketing principles and strategies, as well as the skills to apply them in a video game development context.
This makes the Graduate Certificate in Marketing Strategy for Video Game Developers an ideal choice for those looking to launch or advance their careers in the video game industry.
With its focus on practical applications and industry relevance, this program is well-positioned to equip students with the skills they need to succeed in the competitive world of video game marketing.
By combining theoretical foundations with real-world experience, the Graduate Certificate in Marketing Strategy for Video Game Developers provides students with a comprehensive education in marketing strategy for the video game industry.

Why this course?

Graduate Certificate in Marketing Strategy is a highly relevant and in-demand qualification for video game developers in today's market. According to a survey by the UK Games Industry Association, 75% of game developers believe that marketing is a critical component of their business, with 60% stating that they need to improve their marketing skills to stay competitive (Google Charts 3D Column Chart, see below).
Statistic Value
Number of games released in the UK in 2020 1,500
Average marketing budget for a game release in the UK £200,000
Percentage of game developers who believe that marketing is critical to their business 75%

Who should enrol in Graduate Certificate in Marketing Strategy for Video Game Developers?

Ideal Audience for Graduate Certificate in Marketing Strategy for Video Game Developers Are you a video game developer looking to boost your career in the competitive gaming industry? Do you want to learn how to create effective marketing strategies to reach your target audience and increase sales? If so, this Graduate Certificate in Marketing Strategy is perfect for you.
Key Characteristics: You should be a recent graduate or have some work experience in the video game industry, with a strong understanding of game development principles and practices. You should also have a keen interest in marketing and a willingness to learn about the latest marketing trends and techniques.
Target Audience Statistics: In the UK alone, the video game industry is worth over £1.3 billion, with over 30 million gamers aged 18-34. With the rise of esports and online gaming, the demand for skilled marketers who can create effective marketing strategies is on the rise. By completing this Graduate Certificate in Marketing Strategy, you can increase your chances of securing a job in this competitive industry.
Learning Outcomes: Upon completing this Graduate Certificate in Marketing Strategy, you can expect to gain a deep understanding of marketing principles and practices, as well as the skills and knowledge needed to create effective marketing strategies for video games. You will be able to analyze market trends, develop marketing campaigns, and measure their effectiveness, giving you a competitive edge in the job market.