Graduate Certificate in Market Research and Strategy

Friday, 13 February 2026 12:53:13

International applicants and their qualifications are accepted

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Overview

Overview

Market Research and Strategy

is designed for professionals seeking to enhance their analytical skills and drive business growth. This Graduate Certificate program focuses on developing market research capabilities and strategic thinking.

Learn to analyze complex market data, identify trends, and inform business decisions with our expert-led courses.

Some of the key topics covered include: market research methodologies, data analysis, and strategic planning.

Develop a deeper understanding of consumer behavior, competitor analysis, and market segmentation to stay ahead in today's competitive landscape.

Take the first step towards advancing your career in market research and strategy. Explore this Graduate Certificate program further to discover how it can help you achieve your professional goals.

Market Research is a vital component of any successful business strategy. Our Graduate Certificate in Market Research and Strategy equips you with the skills to analyze data, identify trends, and inform business decisions. By studying market research and strategy, you'll gain a deep understanding of how to create effective marketing campaigns, develop targeted customer segments, and drive business growth. With this course, you'll benefit from market research expertise, industry connections, and a strong network of peers. Career prospects are excellent, with roles in market research and strategy available across various industries.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Market Research Methods
• • Data Analysis and Interpretation
• • Survey Design and Implementation
• • Consumer Behavior and Psychology
• • Market Segmentation and Targeting
• • Brand Management and Positioning
• • Competitive Analysis and Strategy
• • Digital Marketing and Social Media
• • Research Ethics and Governance

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Market Research and Strategy

The Graduate Certificate in Market Research and Strategy is a postgraduate program designed to equip students with the skills and knowledge required to succeed in the market research and strategy field.
This program focuses on teaching students how to analyze data, develop research strategies, and create effective market plans.
Upon completion of the program, students will be able to apply their knowledge and skills to real-world market research and strategy problems.
The learning outcomes of the Graduate Certificate in Market Research and Strategy include the ability to analyze complex data sets, develop and implement research strategies, and create effective market plans.
Students will also gain an understanding of market trends, consumer behavior, and competitor analysis.
The duration of the Graduate Certificate in Market Research and Strategy varies depending on the institution, but it is typically completed within 6-12 months.
The program is designed to be flexible, with online and on-campus options available to suit different learning styles.
The Graduate Certificate in Market Research and Strategy is highly relevant to the industry, with many employers seeking graduates with market research and strategy skills.
The program is designed to prepare students for careers in market research, strategy, and related fields such as business development, marketing, and data analysis.
Graduates of the Graduate Certificate in Market Research and Strategy can expect to earn a salary range of $60,000 to $100,000 per year, depending on the industry and location.
The Graduate Certificate in Market Research and Strategy is a valuable investment for individuals looking to advance their careers in market research and strategy.
By gaining the skills and knowledge required to succeed in market research and strategy, graduates can expect to make a significant impact in their chosen field.

Why this course?

Market Research and Strategy is a crucial aspect of today's market, with the UK's market research industry valued at £3.4 billion in 2020, growing at a CAGR of 4.5% from 2020 to 2025 (Source: Statista). A Graduate Certificate in Market Research and Strategy can equip learners with the necessary skills to navigate this dynamic landscape.
Year Value (£m)
2020 3.4
2025 4.5

Who should enrol in Graduate Certificate in Market Research and Strategy?

Ideal Audience for Graduate Certificate in Market Research and Strategy
Professionals seeking to upskill in market research and strategy, particularly those in the UK, where 71% of businesses rely on market research to inform their decisions (Source: CIPR), are ideal candidates. Those with a background in marketing, business, or a related field, and looking to transition into a role that combines data analysis, market analysis, and strategic planning, are also well-suited for this program.
Individuals working in industries such as finance, retail, or healthcare, who want to gain a deeper understanding of market trends and consumer behavior, will find this certificate program highly beneficial. The program's flexible format, which can be completed in just 6 months, makes it an attractive option for those who need to balance work and study commitments.
Graduates of this program will be equipped with the skills and knowledge to analyze complex market data, develop effective market research strategies, and drive business growth in a rapidly changing market landscape. With a strong focus on practical application and industry relevance, this certificate program is designed to prepare students for in-demand roles in market research and strategy, with average salaries ranging from £40,000 to £60,000 per annum in the UK.