Graduate Certificate in Market Research and Consumer Analysis

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International applicants and their qualifications are accepted

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Overview

Overview

Market Research and Consumer Analysis

Gain in-depth knowledge of market trends and consumer behavior with our Graduate Certificate in Market Research and Consumer Analysis.

This program is designed for professionals seeking to enhance their skills in data analysis, market research, and consumer insights.

Learn how to collect, analyze, and interpret data to inform business decisions and drive growth.

Develop expertise in statistical analysis, survey design, and data visualization to stay ahead in the competitive market.

Some of the key topics covered include market segmentation, competitor analysis, and customer profiling.

Our program is ideal for marketing professionals, business analysts, and anyone looking to advance their career in market research and consumer analysis.

By the end of this program, you'll be equipped with the skills and knowledge to drive business success through data-driven insights.

Take the first step towards a career in market research and consumer analysis. Explore our Graduate Certificate program today and discover how you can unlock business growth through data-driven decision making.

Market Research is a vital component of any successful business strategy, and our Graduate Certificate in Market Research and Consumer Analysis will equip you with the skills to excel in this field. By gaining a deep understanding of consumer behavior, market trends, and data analysis, you'll be able to inform business decisions and drive growth. With market research at its core, this course covers topics such as survey design, data interpretation, and competitor analysis. You'll also develop essential skills in consumer analysis, including segmentation, targeting, and positioning. Upon completion, you'll be poised for a career in market research, consulting, or a related field.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

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• Market Research Methods
• Consumer Behavior and Psychology
• Data Analysis and Interpretation
• Quantitative Research Design
• Qualitative Research Methods
• Survey Design and Implementation
• Statistical Analysis for Market Research
• Consumer Decision Making
• Market Segmentation and Targeting
• Research Ethics and Governance

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Market Research and Consumer Analysis

The Graduate Certificate in Market Research and Consumer Analysis is a postgraduate program designed to equip students with the skills and knowledge required to analyze consumer behavior and develop effective market research strategies.
This program focuses on teaching students how to collect, analyze, and interpret data to inform business decisions, making it an essential qualification for those looking to pursue a career in market research and analysis.
Upon completion of the program, students can expect to gain a range of skills, including data analysis, statistical modeling, and market research methodology, as well as an understanding of consumer behavior and market trends.
The Graduate Certificate in Market Research and Consumer Analysis typically takes one year to complete and consists of four courses, which are designed to be completed over two semesters.
Industry relevance is a key aspect of this program, as market research and analysis are critical functions in many industries, including business, finance, and healthcare.
Graduates of this program can expect to find employment opportunities in a range of roles, including market research analyst, consumer insights analyst, and business analyst, with salaries ranging from $60,000 to over $100,000 depending on the industry and location.
The Graduate Certificate in Market Research and Consumer Analysis is a valuable qualification for those looking to advance their careers in market research and analysis, and is recognized by employers across a range of industries.
With its focus on practical skills and industry relevance, this program provides students with the knowledge and expertise required to succeed in a rapidly changing business environment.
By combining theoretical knowledge with practical skills, this program equips students with the ability to analyze complex data sets and develop effective market research strategies, making it an ideal qualification for those looking to pursue a career in market research and analysis.

Why this course?

Market Research and Consumer Analysis is a crucial skillset in today's market, with the UK's market research industry valued at £3.4 billion in 2020, employing over 25,000 people (Source: Market Research Society). A Graduate Certificate in Market Research and Consumer Analysis can equip learners with the necessary tools to analyze consumer behavior, identify market trends, and inform business decisions.
UK Market Research Industry Value (£ billion) Employment Figures
3.4 25,000

Who should enrol in Graduate Certificate in Market Research and Consumer Analysis?

Ideal Audience for Graduate Certificate in Market Research and Consumer Analysis Are you a recent graduate looking to kick-start your career in the dynamic field of market research and consumer analysis?
Demographics: Typically, our ideal candidates are individuals with a strong academic background in business, marketing, or a related field, such as a Bachelor's degree in Marketing, Business Studies, or Economics.
Career Goals: Those seeking to transition into roles such as market research analyst, consumer insights analyst, or product manager, or looking to enhance their skills in data analysis, statistical modeling, and data visualization.
Skills and Knowledge: Proficiency in statistical software such as R, SPSS, or SAS, as well as experience with data analysis tools like Excel, Tableau, or Power BI, and a solid understanding of consumer behavior, market trends, and research methodologies.
Location: Our programme is designed to be flexible, with online learning options available across the UK, allowing you to study from the comfort of your own home, or from our state-of-the-art facilities in London.
Career Outcomes: Graduates of our programme have gone on to secure roles at top UK companies, including Deloitte, PwC, and KPMG, with average salaries ranging from £35,000 to £50,000 per annum.