Graduate Certificate in Market Analysis Techniques for Strategic Positioning

Sunday, 15 February 2026 17:17:57

International applicants and their qualifications are accepted

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Overview

Overview

Market Analysis Techniques for Strategic Positioning


This graduate certificate program is designed for market analysts and professionals seeking to enhance their skills in data-driven decision making.


Through a combination of theoretical foundations and practical applications, learners will develop expertise in market research, competitor analysis, and customer segmentation.


By mastering market analysis techniques, participants will be able to inform strategic business decisions, drive growth, and stay ahead of the competition.


Whether you're looking to transition into a new role or advance your career, this certificate program offers a comprehensive education in market analysis.


Don't miss this opportunity to elevate your skills and take your career to the next level. Explore the Graduate Certificate in Market Analysis Techniques for Strategic Positioning today!

Market Analysis is the backbone of any successful business strategy. Our Graduate Certificate in Market Analysis Techniques for Strategic Positioning equips you with the skills to analyze and interpret market data, identify trends, and make informed decisions. With this course, you'll gain a deep understanding of market research methods, data analysis tools, and strategic positioning techniques. You'll also develop essential skills in data visualization, stakeholder engagement, and project management. Upon completion, you'll be well-positioned for a career in market analysis, consulting, or research, with opportunities to work with top organizations and drive business growth.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Market Research Methods •
Data Analysis Techniques •
Statistical Analysis for Business Decisions •
Market Segmentation and Targeting •
Competitive Analysis and Positioning •
Market Trend Analysis and Forecasting •
Customer Needs and Preferences Analysis •
Brand Positioning and Reputation Management •
Market Structure and Environment Analysis •
Strategic Marketing Planning and Execution

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Graduate Certificate in Market Analysis Techniques for Strategic Positioning

The Graduate Certificate in Market Analysis Techniques for Strategic Positioning is a specialized program designed to equip students with the skills and knowledge required to analyze markets and make informed strategic decisions.
This program focuses on teaching students how to apply market analysis techniques to gain a competitive edge in the business world, with an emphasis on strategic positioning and market-driven decision-making.
Upon completion of the program, students can expect to learn how to analyze market trends, identify opportunities and threats, and develop effective marketing strategies that drive business growth and success.
The Graduate Certificate in Market Analysis Techniques for Strategic Positioning typically takes one year to complete and consists of four courses that provide a comprehensive understanding of market analysis and strategic positioning.
The program is highly relevant to the marketing and business industries, where companies need to stay ahead of the competition by making data-driven decisions and adapting to changing market conditions.
By studying market analysis techniques, students can develop the skills and expertise needed to drive business success in today's fast-paced and competitive market landscape.
The Graduate Certificate in Market Analysis Techniques for Strategic Positioning is an excellent choice for individuals looking to advance their careers in marketing, business, or a related field, and can be a valuable addition to a range of degree programs, including MBA, MSc, and BSc.
Industry professionals can also benefit from this program, as it provides a unique opportunity to upskill and reskill in market analysis and strategic positioning, and can help them stay ahead of the competition in their chosen field.
Overall, the Graduate Certificate in Market Analysis Techniques for Strategic Positioning is a valuable and relevant program that can help students and industry professionals develop the skills and knowledge needed to succeed in today's market-driven business environment.

Why this course?

Market Analysis Techniques for Strategic Positioning In today's fast-paced market, companies need to stay ahead of the competition by making informed decisions. A Graduate Certificate in Market Analysis Techniques is essential for strategic positioning, as it equips learners with the skills to analyze market trends, identify opportunities, and develop effective strategies. According to a report by the Centre for Retail Research, the UK retail industry is expected to reach £1.4 trillion by 2025, with online shopping accounting for 20% of total sales. To capitalize on this trend, businesses must have a deep understanding of market analysis techniques. Statistics
Online Shopping Share 20%
UK Retail Industry Value £1.4 trillion
Number of Online Shoppers 34.6 million

Who should enrol in Graduate Certificate in Market Analysis Techniques for Strategic Positioning?

Ideal Audience for Graduate Certificate in Market Analysis Techniques for Strategic Positioning Professionals seeking to enhance their market analysis skills, particularly those in the UK, where 70% of businesses rely on data-driven decision-making (Source: Office for National Statistics)
Key Characteristics: Marketing managers, business analysts, and strategists with 2+ years of experience, looking to upskill in market analysis and gain a competitive edge in the job market, with the UK's market research industry valued at £2.5 billion (Source: Market Research Society)
Career Goals: To develop advanced market analysis skills, enhance career prospects, and increase earning potential, with graduates able to secure roles such as Senior Market Research Analyst or Business Development Manager, with average salaries ranging from £40,000 to £70,000 (Source: Glassdoor)